LEARNING Classical Conditioning PAVLOVS DOG EXPERIMENT GOAL Train

  • Slides: 16
Download presentation
LEARNING Classical Conditioning

LEARNING Classical Conditioning

• PAVLOV’S DOG EXPERIMENT – GOAL: Train the dog to salivate on cue

• PAVLOV’S DOG EXPERIMENT – GOAL: Train the dog to salivate on cue (at the ring of a bell)

Classical Conditioning • EACH instance of classical conditioning consists of these parts! • Another

Classical Conditioning • EACH instance of classical conditioning consists of these parts! • Another word for Condition is ________

1. Unconditioned Stimulus ★ A stimulus that _________ causes an organism to respond in

1. Unconditioned Stimulus ★ A stimulus that _________ causes an organism to respond in a certain way

2. Unconditioned Response ★ A _________ response of an organism whenever an unconditioned stimulus

2. Unconditioned Response ★ A _________ response of an organism whenever an unconditioned stimulus occurs

3. Conditioned Stimulus ★ A stimulus (that was previously neutral) that is paired with

3. Conditioned Stimulus ★ A stimulus (that was previously neutral) that is paired with an unconditioned stimulus ★ GOAL: Conditioned Stimulus should produce a _____________ in an organism

4. Conditioned Response ★ After conditioning, the _________________ an organism produces

4. Conditioned Response ★ After conditioning, the _________________ an organism produces

BEFORE CONDITIONING BELL US (FOOD) NO RESPONSE UR (Salivation)

BEFORE CONDITIONING BELL US (FOOD) NO RESPONSE UR (Salivation)

• DURING CONDITIONING CS (BELL) US (Food) UR (Salivation)

• DURING CONDITIONING CS (BELL) US (Food) UR (Salivation)

• AFTER CONDITIONING CS (BELL) CR (Salivation)

• AFTER CONDITIONING CS (BELL) CR (Salivation)

EXAMPLES OF CLASSICAL CONDITIONING IN “REAL LIFE” US = Woman’s legs posed suggestively UR

EXAMPLES OF CLASSICAL CONDITIONING IN “REAL LIFE” US = Woman’s legs posed suggestively UR = Male Interest (hopefully) CS = Car CR = Male Interest (yielding higher sales)

Can you think of other examples of classical conditioning in advertising?

Can you think of other examples of classical conditioning in advertising?

ASSIGNMENT • Find a magazine or newspaper ad that you believe displays classical conditioning.

ASSIGNMENT • Find a magazine or newspaper ad that you believe displays classical conditioning. • Cut out and paste your ad to a sheet of construction paper. On the back of the construction paper, identify the US, UR, CS, and CR • Place your ad on the chalk board for everyone to see

LEARNING Chapter 8 CLASSICAL CONDITIONING Classical Conditioning PavlovsLEARNING Chapter 8 CLASSICAL CONDITIONING Classical Conditioning Pavlovs
Chapter 5 Learning Classical Conditioning Pavlovs Experiment UnconditionedChapter 5 Learning Classical Conditioning Pavlovs Experiment Unconditioned
Operant Conditioning Operant Classical Conditioning 1 Classical conditioningOperant Conditioning Operant Classical Conditioning 1 Classical conditioning
Conditioning and Learning Classical Conditioning Operant Conditioning SocialConditioning and Learning Classical Conditioning Operant Conditioning Social
Classical Conditioning Module 15 Classical Conditioning Introduction LearningClassical Conditioning Module 15 Classical Conditioning Introduction Learning
Learning Classical Conditioning Classical Conditioning Ivan Pavlov 1849Learning Classical Conditioning Classical Conditioning Ivan Pavlov 1849
9 1 Classical Conditioning Classical Conditioning a learning9 1 Classical Conditioning Classical Conditioning a learning
Classical Conditioning Classical Conditioning Type of learning inClassical Conditioning Classical Conditioning Type of learning in
Chapter 6 Learning Classical Conditioning Classical Conditioning UnconditionedChapter 6 Learning Classical Conditioning Classical Conditioning Unconditioned
Chapter 7 B Classical Conditioning Expanding Pavlovs UnderstandingChapter 7 B Classical Conditioning Expanding Pavlovs Understanding
Classical Conditioning Pavlovs paired associations SR Spontaneous RecoveryClassical Conditioning Pavlovs paired associations SR Spontaneous Recovery
Operant conditioning Operant conditioning In classical conditioning theOperant conditioning Operant conditioning In classical conditioning the
Excitatory Pavlovian Conditioning Pavlovs original experiment is anExcitatory Pavlovian Conditioning Pavlovs original experiment is an
Operant Classical Conditioning 1 Classical conditioning forms associationsOperant Classical Conditioning 1 Classical conditioning forms associations
Lecture Outline Pavlov and Classical Conditioning Classical ConditioningLecture Outline Pavlov and Classical Conditioning Classical Conditioning