Lausanne Cloud Integrated Storage Stor Simple e Paul

| Lausanne Cloud Integrated Storage – Stor. Simple (e) Paul Chiola Technology Solutions Professional – Incubation WE pauch@microsoft. com

• • Overview Primary Storage & Platform Cloud Integrated Tiering Cloud Security Backup/Restore and DR Demo Cloud Economics Summary Agenda

Overview Cloud Integrated Storage (Ci. S) - Stor. Simple

Storage Challenges are Broad Equipment Sprawl Primary Storage Data Growth & Footprint Archival Storage Data Management Complexity Disk-based Backup Storage Tape Infrastructure & Management Backup Issues Replicated Storage for DR Storage Today = Complex & Expensive Untested Disaster Recovery Offsite Facility for Geo-resilience

Ci. S can help…Stor. Simple + Windows Azure = 60– 80% Lower TCO Enterprise SAN Storage Primary Storage Automated Cloud-as-a-Tier Archival Storage Thin, Reduced Snapshots Disk-based Backup Storage Tape Infrastructure & Management Cloud Snapshots Recovery from Cloud to Any DC Replicated Storage for DR Storage Today = Complex & Expensive Offsite Facility for Geo-resilience

Ci. S Focused Workloads Target Use Cases Capacity Cap. Ex, Op. Ex of Traditional Storage File Share • File servers • NAS • CIFS • NFS Share. Point Data Grows Exponentially (50– 60% Annually) Tier 2 – Tier 3 Cap. Ex, Op. Ex of Stor. Simple Cloud Storage • Collaboration • Content and records management • Business intelligence Archives • Media • Engineering • Logs, records However, Most I/O Happens to the “Working Set” Data • EMR/PACS • Legal • Construction VMs Local Storage Time • VM sprawl • VM archives • Regional office storage

Ci. S - Stor. Simple Application Servers Most Active Data on SSD SAS Local Tier Speed of SSD/SAN + Elasticity of Cloud Inactive Data + Backup Copies on Azure storage Connects Windows and VMware Servers to Azure Storage in Minutes with No Application Modification Benefits • Consolidates primary, archive, backup, DR thru seamless integration with Azure • Cloud snapshots = revolutionary speed, simplicity and reliability for backup and recovery • Reduces enterprise storage TCO by 60– 80%

Primary Storage & Platform Cloud Integrated Storage (Ci. S) - Stor. Simple

Ci. S Architecture With Cloud Data Management SAN Storage • • • i. SCSI SAN with auto-tiering (SSD/SAS) Automated snapshots Primary dedupe/compress Seamless Cloud Integration for: • • Tiered primary + archives Cloud snapshots: mountable for DR On an Enterprise-Class Platform • • • Certified: VMware-ready and Microsoft Windows Server-certified HA: full redundancy + hot swaps + non-disruptive upgrades Seamless i. SCSI integration Highly efficient storage Thin provisioning Primary storage de-duplication High performance + cloud elasticity Integrated tiering: SSD, SAS & cloud • • Full security for the cloud Local keys + encryption of all cloud data Protecting both data-in-motion and data at rest Fast, automated data protection + recovery Automated snapshots to cloud Fast online restores and elimination of tape Integrated disaster recovery – lowest cost & complexity

Deduplication and Compression Total data capacity required = 10 TB • Maximizes storage of ‘hot or warm data’ on-premise for higher IOPS and/or lower response times for application access. • Minimizes size of data transfer and storage in Azure • • Works at the block-level and replaces duplicate data blocks with a meta data map (pointers to the original block) Data is de-duped in the SSD tier and compressed in the SAS tier before being tiered to Azure On-premise data capacity can be increased by 2 x – 5 x based on the type of data stored Backup de-dupe: Cloud snapshots are differential and thereby eliminate copies of redundant blocks across backups Data F E blocks A A B D C C E F B D A C A B D C 5 x de-dupe ratio Metadata map Capacity used = 2 TB A B D E C F + Data blocks • De-duplicated • Compressed

Ci. S Tiering Cloud Integrated Storage (Ci. S) - Stor. Simple

Weighted Storage Layout (WSL) SCSI data from application servers • Block. Rank™ § All volume data is dynamically broken into “chunks”, Stor. Simple Cloud-integrated Storage Frequently-used working set data analyzed and weighted based on frequency of use, age, and others • Frequently-used data chunks stored in SSD for fast access • Real-time data deduplication enables capacity scalability • Less frequently-used data chunks can be: § Optimized and stored on integrated SAS § Optimized, encrypted and stored in the cloud High performance local storage (SSD, SAS) Infrequently used non-working set data Optimized cloud storage access

Stor. Simple Tiered Architecture A B C C A B D D D E SSD Linear Tier E SSD Deduplicated E SAS Deduplicated Compressed E Cloud Deduplicated Compressed Encrypted

Cloud Security Cloud Integrated Storage (Ci. S) - Stor. Simple

Industry leading Security for Cloud Storage Multiple layers of obfuscation through the system • Original data is broken into storage blocks (chunks) • Blocks are fingerprinted + deduplicated with data from other volumes • Blocks are stored in compressed form Encrypt everything before sending to Azure • AES-256 CBC encryption is applied before transmission using customer key • Additional SSL encryption of all data + meta-data operations with Azure Encryption keys stay only with customer • Microsoft/Stor. Simple doesn’t have access to customer encryption keys • AES-256 passphrase keys performed at Cloud configuration step, before volumes are provisioned Application Servers Local Data Broken into storage blocks, then: • Obfuscation • Deduplication • Compression • Blocks encrypted with customer key • SSL communication: • Authentication • Metadata • Data transfer Data in cloud • Deduplicated • Compressed • Encrypted

Backup/Restore & Disaster Recovery Cloud Integrated Storage (Ci. S) - Stor. Simple

Cloud Snapshots… Backup, Restore & DR Today: Inefficient, Complex, Laborious, and Risky Primary Volume Snapshot Virtual Tape/ Replication Physical Tape Offsite Tape Storage Backup, Restore & DR with Stor. Simple: Automated, Optimized, Reliable Local Snapshots Primary Volume 1. Backup copy of data volume created in cloud 2. Changes to local volume automatically transferred 3. Cloud snapshots mountable for restore Benefits Cloud Snapshots • Backup now as easy as snapshots • Very fast restores from off-site backups • Integrated, easy to test disaster recovery • Truly eliminates tape

…Enables Seamless Scalability and Rapid Recovery Cloud Snapshots Production Data Enterprise Data Center 1 Enterprise Data Center 2 Connect Many Servers to Cloud Storage and Scale Data Sets with Stor. Simple Solution Rapidly Recover to Any Data Center, Location. Independent, via Mounting the Cloud Snapshot

Disaster Recover - Behind the Scenes 1. Configuration import process populates DR appliance with all information from original appliance 2. Registry restore downloads available backup information from the cloud 3. Clone operation fetches volume metadata from the cloud and creates the volume on the DR appliance 4. As and when data is requested, blocks are downloaded from the cloud Benefits • • Quick restore Download only the required data

Cloud Snapshots: Up to 100 x faster RTO Recovery Time Application Recovery Times from Offsite Backups in a Disaster Scenario 90 Days Regular Cloud Backup With 100 Mbps WAN Link 30 Days 7 Days Tape 1 Day Stor. Simple Cloud Snapshots With 50 Mbps WAN Link 1 Hour 15 Min. 1 TB 5 TB 20 TB 50 TB Primary Data 100 TB

Demo Cloud Integrated Storage (Ci. S) - Stor. Simple

Cloud Economics Cloud Integrated Storage (Ci. S) - Stor. Simple

Cloud Economics: Traditional Storage vs. Stor. Simple Traditional Storage + Data Protection Architecture Hybrid Cloud Storage (Stor. Simple + Windows Azure) Servers Disk Array ($100 K; Double if Replicated) Media Server ($25 K) Servers Primary Volume Snapshot Disk Backup/ VTL ($100 K; double if replicated) Encryption Appliance Physical Tape Offsite Vault Infrastructure ($50 K) Traditional Cap. Ex: $375 K | Support: $75 K per Year 50 TB Local Snapshot Extended Primary + Cloud Snapshots to nearby cloud storage service region Windows Azure + Stor. Simple Cap. Ex: $0 K | Support & Cloud: $55 K per Year

Cloud Economics: Traditional Storage vs. Stor. Simple Function Primary and Archival Storage Backup and Disaster Recovery Traditional Storage Products Storage Array with Associated Software $100, 000 Backup Media Server and Software $25, 000 Disk Backup with Deduplication $100, 000 Tape Backup Infrastructure $50, 000 Storage System for Disaster Recovery Time Objective (RTO) of 1 Week or Less $100, 000 Cost with Stor. Simple/Windows Azure* $0 Capital Cost for the Customer $375, 000 $0 Platinum Support Cost (20%/yr. ) $225, 000 $15, 000 $0 $150, 000 $600, 000 $165, 000 Cloud Storage Cost 3 Year Customer Cost 50 TB Traditional Storage Cost • • Other Customer Benefit None • • Tape eliminated Ability to use cloud as secondary data center Power/space/cooling savings Administrator time savings * Based on ASAP $50 K offer over 3 years 24

…CUSTOMER Solution – File and Branch Office Workloads Cloud Snapshots/ Clones Rapidly Recover to any Data Center, Location-Independent, via Mounting the Cloud Snapshot Data. Center. XXXX Data. Center. YYYY (Optional) Windows 2012 File Cluster DFS-R (Distributed File System Replication) File Server Location A File Server Location B File Server Location C File Server Location D Windows 2012 File Cluster File Server Location E File Server Location F

…CUSTOMER Solution – Virtual Machine and File Workloads Cloud Snapshots/ Clones Rapidly Recover to any Data Center, Location-Independent, via Mounting the Cloud Snapshot Data. Center. XXXX Data. Center. YYYY (Optional) Windows 2012 Hyper-V Cluster Hyper-V Virtual Guest Machines Per Customer (Project) Guest A (running) Guest B (running) Guest C (running) Guest D (running) Windows 2012 Hyper-V Cluster Guest E (running) Guest F (running)

Summary Cloud Integrated Storage (Ci. S) - Stor. Simple

Stor. Simple is Globally Certified and Recognized Windows Server 2012 & 2008 R 2 / VMware-ready™ Certified: Only Cloud Storage Solution Recognized Globally for Cloud Storage Innovation

Closing Statement Hybrid Cloud Storage (Stor. Simple/Windows Azure) Provides Major Benefits 1. Consolidated primary + archive + backup + DR 2. Significantly better backup and recovery performance 3. 60– 80% lower TCO versus traditional enterprise storage 4. Faster adoption of hybrid cloud computing

Useful Links Microsoft Cloud Integrated Storage Home http: //www. microsoft. com/en-us/server-cloud/products/storsimple Rethinking Enterprise Storage E-Book http: //blogs. msdn. com/b/microsoft_press/archive/2013/07/26/free-ebookrethinking-enterprise-storage-a-hybrid-cloud-model. aspx Stor. Simple Chalkboard Talk - Short Video http: //youtu. be/Xxi 6 FBJQA_M