KOOKMIN RACING BUSINESS PLAN PRESENTATION Weekend Racecar KORAF
KOOKMIN RACING BUSINESS PLAN PRESENTATION Weekend Racecar KORA-F 13 Project
Content SALES STRATEG Y MARKET FINANAC E PRODUCT MANUFAC TURING
Market Target Country KOREA JAPAN CHINA EAST ASIA Population
Market Eerduosi Target Country Beijing CHINA Shanghai Chengdu Zhaoqing Zhuhai
Market Target Client
Positioning Extravagant Powerful Powerless Economical
Product General CBR 600 RR 85 HP Engine Space Frame CFRP Body 3. 6 seconds to 60 MPH 210 kg Lightweight
Product Survey What makes you hesitate to enjoy motorsport? ETC 18% SAFETY 43% FUN? 13% COST 26%
Product Safety
Car Maintenance Regular turn up Product Track Days Early informing service Best in China. Web based car manager
Sales Strategy Basic Lineup Enthusiast Emperor Luxury edition ($14, 032 at) first
Sales Strategy Race Management Racing Events Fun Merchandizing Skill Support of Celebrities KOREAN WAVE in World
Procedure of Production BUY Outsource Make
Financial Business Model Racecar sales Race event organizing Research & Development Marketing & C/S Final assembly Racing merchandize
Financial Future Plan 3 rd Challenge 2 nd Challenge 1 st Challenge
Financial Projection of Sales Break Even Point (After nearly 1/4 of 2015)
Financial Return on Investment Fund-raising for Start-up Cost Source CEO Director Bank Loan YG Entertainment BLUhands Your Venter Capital Total Numbers 1 5 1 1 Investment $ $ $ $ 3% 3% Amount $ $ $ Share
Perfect Chance for Your Investment
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