knowledge Organisers on desk Equipment on desk On

• knowledge Organisers on desk • Equipment on desk • On the front of your books write • Your full name • Business Studies • Group • Miss Batteson • Stick tracker on the inside of your book • Exam technique on the first page of your book • Knowledge organiser recap quizzes on the back page of your book

Assessments

Exam key words • Multiple choice • Identify • Outline • Analyse • Explain • Describe • Compare • Use of figure • Discuss • Evaluate

LO 1

Entrepreneur assessment • Describe what an entrepreneur is. (2 marks) • Identify the 3 entrepreneurial motivators (3 marks) • Describe entrepreneurial skills and characteristics (4 marks) • Explain how communication benefits entrepreneurs. (3 marks) • Explain how determination benefits entrepreneurs. (3 marks)

Financial aims and objectives • Explain two ways to increase revenue. (4 marks) • Describe what a breakeven point it. (2 marks) • Identify what a business aim is. (1 mark) • Explain what would happen if a business did not make profit. (3 marks) • Analyse one benefit of making profit (2 marks) • Explain what revenue is (3 marks)

Non-financial aims and objectives • Explain why customer satisfaction is important for businesses. (3 marks) • Identify 3 ways a business can expand. (3 marks) • Describe two benefits of employee engagement. (4 marks) • Outline what diversification is. (2 marks) • Explain why ethical responsibility is important in business (3 marks)

Legal structures • Identify one characteristic of a sole trader. (1 mark) • Describe what unlimited liability means. (2 marks) • Explain two benefits of partnerships. (4 marks) • Explain a disadvantage of a franchise. (3 marks) • Compare a Private Limited Company and a Public Limited company. (4 marks) • Outline a feature of a co-operative. (1 mark)

Organisational structures • Describe a organisation structure. (2 marks) • Explain the terms span of control and chain of command. (4 marks) • Outline what delayering of an organisation involves. (3 marks) • Discuss if a business should change from a tall organisation structure to a flat organisational structure. (6 marks)

Stakeholder engagement • Outline what stakeholders are. (2 marks) • Compare internal and external stakeholders. (4 marks) • Explain 2 advantages of stakeholder engagement and support. (4 marks) • Describe one action you would take that would have the most impact on improving staff motivation and retention. (2 marks) • Analyse the role of financial providers to a business. (3 marks)

LO 2

Product types • Explain the importance of products to a business. (3 marks) • Analyse reasons why products must meet customer needs. (3 marks) • Compare the differences between tangible and intangible products. (4 marks) • Describe why costa coffee provides goods and services. (4 marks) • Outline a feature of a service. (1 mark)

Product lifecycle • Outline the four stages of the product lifecycle. (4 marks) • Explain how sales could be increased. (3 marks) • Analyse 3 extension strategies Cadburys could use. (6 marks) • Identify 2 characteristics of the maturity stage in the product lifecycle. (2 marks)

Boston matrix • Describe market share and market growth. (4 marks) • Explain the features of the Boston Matrix. (3 marks) • Outline the features of a Question Mark in the Boston Matrix. (2 marks) • Discuss the difference between a Star and Dog in the Boston Matrix. (6 marks)

Place • Analyse 3 factors affecting where a business locates. (6 marks) • Outline what a Agent is. (2 marks) • Explain the importance of the correct channel of distribution. (4 marks) • Outline the features of a retailer. (2 marks) • Identify one characteristic of e-commerce. (1 mark)

Price • Outline one characteristic of price. (1 mark) • Describe equilibrium price. (2 marks) • Explain the term profit margin. (3 marks) • Compare price skimming and penetration pricing. (4 marks) • Identify a feature of promotional pricing. (1 mark) • Explain two benefits of psychological pricing. (4 marks)

Promotion • Identify a feature of promotion. (1 mark) • Compare radio adverts and internet adverts. (4 marks) • Explain two benefits of personal selling. (4 marks) • Discuss two promotional objectives and the importance of them. (6 marks)

Data types • Describe two features of data types. (4 marks) • Compare quantitative and qualitative data. (4 marks) • Identify two types of quantitative data. (2 marks) • Identify two types of qualitative data. (2 marks) • Explain the benefits of using data for a business. (3 marks)

Research types • Describe two features of market research. (4 marks) • Compare primary research and secondary research. (4 marks) • Explain the advantages of primary research. (3 marks) • Analyse two disadvantages of secondary research. (4 marks)

Market types • Explain the term target market. (2 marks) • Identify a characteristic of a mass market and niche market. (2 marks) • Compare the two types of market. (4 marks) • Describe why customer needs must be met. (4 marks) • Explain the benefits of a niche market. (3 marks)

Orientation types • Explain the term orientation type. (2 marks) • Identify a characteristic of a product orientation and market orientation. (2 marks) • Compare the two types of orientation. (4 marks) • Describe why product features are important to a business. (4 marks) • Explain the benefits of a market orientation. (3 marks)

LO 3

Outsourcing • Outline the definition of outsourcing. (2 marks) • Analyse one benefit of outsourcing. (2 marks) • Explain one reason a business may decide to use outsourcing. (3 marks) • Analyse 3 disadvantages of outsourcing. (6 marks) • Describe how physical resources are better with outsourcing. (2 marks)

Lean production • Outline the term lean production. (2 marks) • Compare cell production and JIT. (4 marks) • Explain one benefit of Kaizen. (3 marks) • Explain one disadvantage of Just In Time Production. (3 marks) • Describe one benefit of lean production. (3 marks)

Maintaining and improving quality • Outline the term quality. (2 marks) • Explain how high quality meets customer needs. (3 marks) • Describe what poor quality can lead to. (3 marks) • Identify a characteristic of quality standard. (1 mark) • Analyse 3 benefits of quality standard. (6 marks)

Production methods • Outline the term production methods. (2 marks) • Compare job production and batch production. (4 marks) • Explain the benefits of mass customisation. (3 marks) • Discuss the benefits and drawbacks of job production and mass customisation. (6 marks)

LO 4

Customer service • Outline customer service. (2 marks) • Analyse 3 benefits of customer service at Boots. (6 marks) • Explain how word of mouth promotion benefits a business. (3 marks) • Describe how poor customer service can influence a business. (4 marks)

Customer service measurement • Describe why customer needs must be met. (4 marks) • Explain three reasons why businesses measure customer service. (6 marks) • Identify 3 ways to measure customer satisfaction. (3 marks) • Outline 2 ways good customer service benefits a business. (2 marks)

Internal influences • Identify 3 internal influences on a business. (3 marks) • Explain how the financial position of a business effects customer service. (2 marks) • Outline the term motivation. (2 marks) • Identify the 5 levels of Maslow's Hierarchy of needs. (5 marks) • Describe Mayo’s motivational theory. (3 marks)

Internal challenges of growth • Explain the drawbacks of sudden growth on small companies. (3 marks) • Outline the term economies of scale. (2 marks) • Outline the term diseconomies of scale. (2 marks) • Describe what 2 factors diseconomies of scale can influence. (4 marks) • Analyse the benefits of growth to businesses. (3 marks)

LO 5

External influences • Outline the term Gross Domestic Product. (2 marks) • Outline living wage. (2 marks) • Explain the reasons businesses must monitor changes in fashions and trends. (3 marks) • Describe what could change in the chocolate market. (2 marks) • Discuss the benefits and drawbacks of taxes. (6 marks)

Challenges of growth • Evaluate if a small café in Hucknall should remain the size it is or grow. (9 marks) • Explain the biggest risk of business expansion. (3 marks) • Explain why the local area of a business must be considered. (3 marks)