JULIA ARENSTAM HOW AYLAN KURDI MADE THE WORLD

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JULIA ARENSTAM HOW AYLAN KURDI MADE THE WORLD REACT: THE EFFECTIVENESS OF EMOTIONAL SYNECDOCHE

JULIA ARENSTAM HOW AYLAN KURDI MADE THE WORLD REACT: THE EFFECTIVENESS OF EMOTIONAL SYNECDOCHE

RESEARCH QUESTION: Does the use of emotionally charged images in mass media create more

RESEARCH QUESTION: Does the use of emotionally charged images in mass media create more initiative for political action?

HYPOTHESES The use of empathy in emotionally charged images stimulates political action. The use

HYPOTHESES The use of empathy in emotionally charged images stimulates political action. The use of synecdoches in mass media increases the likelihood of political action.

LITERATURE REVIEW

LITERATURE REVIEW

HOW TO DEPICT A CRISIS —TERENCE WRIGHT — • “Collateral Coverage: Media Images of

HOW TO DEPICT A CRISIS —TERENCE WRIGHT — • “Collateral Coverage: Media Images of Afghan Refugees, 2001” • So large that it cannot be ignored by the West • Produces Dramatic Imagery • Media must be innovative enough to stimulate interest Image: Catholic Relief Services

AGENDA-SETTING THEORY —MAXWELL E. MCCOMBS & DONALD L. SHAW — • Mass media control

AGENDA-SETTING THEORY —MAXWELL E. MCCOMBS & DONALD L. SHAW — • Mass media control what issues the public attach importance to • Shaping public perception of salience • Media as a mediator between politics and the public • Tells viewers what to think about

EMPLOYING EMPATHY —COLLEEN SHOGAN — • “The Contemporary Presidency: The Political Utility of Empathy

EMPLOYING EMPATHY —COLLEEN SHOGAN — • “The Contemporary Presidency: The Political Utility of Empathy in Presidential Leadership” 2009 • Empathy defined • Allows a leader to feel the emotions of all citizens • Improves communication between the president and the nation • Enhances political leadership during crisis situations Image: watchdog. org

CASE STUDYBACKGROUND

CASE STUDYBACKGROUND

THE SYRIAN CIVIL WAR IMAGE

THE SYRIAN CIVIL WAR IMAGE

Source

Source

SYRIA IN 2015 • Continued air strikes against Islamic State • March-additional $70 million

SYRIA IN 2015 • Continued air strikes against Islamic State • March-additional $70 million in non- military aid • July-4 million refugees, 7. 6 million internally displaced • September-US welcomes 100, 000 refugees by 2017 • October-Russia makes moves • November-Paris attacks kill at least 127 Image: International Business Times

CASE STUDY-ANALYSIS

CASE STUDY-ANALYSIS

SOURCE: HUFFINGTON POST “My first reaction was despair. My second was: My son sleeps

SOURCE: HUFFINGTON POST “My first reaction was despair. My second was: My son sleeps just like that. ” -Uri Friedman, The Atlantic second SOURCE: DHA

Image: US News

Image: US News

SOURCE: DHA

SOURCE: DHA

CONCLUSION

CONCLUSION

QUESTIONS?

QUESTIONS?