JISC Communications Marketing Team Director Comms Mktg Comms

Corporate and Division Marketing Corporate Partner Concerns JISC strategy Institutional Issues Divisional Corporate Communications

Approach to Communications Communication Function Policy (L&T, Libraries, IT, Admin) (Snr Mngt, Govt, Partners,

Summaries of activities – Strategies and Plans • Develop and manage 10 communications strategies

Summaries of activities – Public Relations • 30 cuttings pm (4 national press pm),

Slides: 5

JISC Communications & Marketing Team Director Comms & Mktg Comms Manager PR Manager Comms Coordinat PR Officer Prod Manager Comms Officer PR Assistant Events Coord Marketing Services Mgr Mkt Research Manager Partnership Manager Office Manager Web Devt Coord Evidence Mgr Collab. Tea m Leader Admin Assistant Commerci al Liaison Mgr Admin Assistant Web Editor Dissem Coord Multimedia Editor Admin Officer Joint Information Systems Committee 1

Corporate and Division Marketing Corporate Partner Concerns JISC strategy Institutional Issues Divisional Corporate Communications Strategy Campaignable Institutional Issues Cross Programme Synthesis & Evaluation Programme Communications Strategy Projects Programmes Joint Information Systems Committee 2

Approach to Communications Communication Function Policy (L&T, Libraries, IT, Admin) (Snr Mngt, Govt, Partners, Media) Specialist events JISC conference Specialist media Keynote speeches Via Services network Collaborative work Print National media Web, blogs, wikis Corporate publications Social networking, podcasts Web, podcasts, animations New mix of push/pull communications Information dissemination Debate, dialogue, discussion (traditional tools) (digital communications) Joint Information Systems Committee 3

Summaries of activities – Strategies and Plans • Develop and manage 10 communications strategies and activity plans • £ 1. 6 m (2. 4 m euros) spend pa – Events • Organise or participate in around 40 events pa – Publications • Publish more than 50 publications pa – Web technology • 67, 000 visitors pm, 77, 000 document downloads pm, 3500 podcast downloads pm, 64% UK, 36% overseas 20 countries Joint Information Systems Committee 4

Summaries of activities – Public Relations • 30 cuttings pm (4 national press pm), 8 -10 news items pm, 1 articles & 1 interview pm, 4 releases pm – Partnership • 5 national, 5 international partners, c 10 workshops pa, 10 Mo. U’s, 24 management boards pa – Market Research • Annual surveys, summative evaluation, synthesis, value for money, consultants register Joint Information Systems Committee 5