IP 2008 2 All Rights Reserved AlcatelLucent 200

酒店行业解决方案－－我的IP，我的酒店姓名邮件 2008年 2月 All Rights Reserved © Alcatel-Lucent 200 8

1 阿尔卡特. 朗讯公司简介 All Rights Reserved © Alcatel-Lucent 2008

Alcatel-Lucent Day 1 2006年 12月1日阿尔卡特朗讯正式成立 All Rights Reserved © Alcatel-Lucent 2008

Alcatel-Lucent 阿尔卡特朗讯是首家真正意义上的全球通信解决方案供应商 • 有线市场第一位 • 无线市场第三位 • 前三位的应用和服务提供商 • 欧洲排名第一的企业通信年营业收入: € 18. 6

2 酒店业面临的挑战 All Rights Reserved © Alcatel-Lucent 2008

Hospitality Challenges 酒店业面临的挑战 Attract Guests 吸引客人 Differentiation From Competition 区别于竞争对手 Offering Best Guest Services

Hospitality Challenges 酒店业面临的挑战 Improve Hotel Operations 改进酒店运营 Improving Staff & Back Office Productivity 改进员

Hospitality Challenges 酒店业面临的挑战 Generate Revenue 创造收入 Innovative Hi-Tech Services 创新的高科技服务 Value added services 增值服务

3 ALU解决方案 All Rights Reserved © Alcatel-Lucent 2008

Alcatel-Lucent IP Communications/阿尔卡特朗讯IP通信解决方案 for Hospitality Environments/为酒店行业定制的 Better Guest Experience 更好的客人体验 New & Increased Revenue

Better Guest Experience/更好的客人体验 At the reception/在接待处 Individual or group check-in/散客或团队入住登记 ü Automatic Assigment of

Better Guest Experience/更好的客人体验 At the reception/在接待处 Dynamic Suites/动态的套房 ü For multiple phones in the

Better Guest Experience/更好的客人体验 In Room/客房 Advanced Telephony Services 先进的电话应用业务 TDM and/or IP / Wired

Better Guest Experience/更好的客人体验 In Room - Hi-Speed Internet/客房中：宽带的接入 ü High speed internet access/宽带接入 ü

Better Guest Experience /更好的客人体验 In Room – Hi-Speed Internet /客房中：宽带的接入 ü Wired or Wireless/有线或者无线

Better Guest Experience/更好的客人体验 In Meeting Rooms/会议室 High speed Internet access/宽带接入 üWired or Wireless/有线或无线 üAn

Better Guest Experience/更好的客人体验 At anyplace/在任何地方 Wireless phones (IP or TDM) in rooms for guest/客房中布放无线电话（IP或者

应用感知 AP WLAN Switch reception Rights, Qo. S, VLAN Staff Virtual AP 1 SSID:

New & Increased Revenue/新增加的收入 Value added Services/增值服务 New range of customized services/全新系列的客户化服务: ü Baby

Smart Hotel Operations/智能的酒店运营 For Hotel Managers / Directors/提供给酒店管理人员 My Teamwork: Collaboration tools to stay

Smart Hotel Operations/智能的酒店运营 For IT Managers/IT经理 Omni. Vista – Simplified Administration/简化管理 ü Maintain multiple

4 成功案例分析 All Rights Reserved © Alcatel-Lucent 2008

广州富力君悦大酒店案例介绍 All Rights Reserved © Alcatel-Lucent 200 8

上海越洋璞丽大酒店案例介绍 All Rights Reserved © Alcatel-Lucent 200 8

ALCATEL 解决方案 IPT网络核心采用Omni. Swith 7700，接入采用Omni. Stack 6200 P提供IP电话， AP，客房上网，构成融合网络。 All Rights Reserved ©

ALCATEL 解决方案内部网络核心采用Omni. Swith 9700，接入采用Omni. Stack 6200提供内部办公， IPTV，构成三重播放的安全网络。 All Rights Reserved © Alcatel-Lucent

ALCATEL 解决方案无线网络核心采用Omni. Access Wlan 6000，接入采用AP 70提供A/B/G三频同时接入，提供客房上网，酒店办公，Vo. Wi. Fi等应用。 All Rights Reserved

www. alcatel-lucent. com All Rights Reserved © Alcatel-Lucent 2008

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Alcatel-Lucent 阿尔卡特朗讯是首家真正意义上的全球通信解决方案供应商 • 有线市场第一位 • 无线市场第三位 • 前三位的应用和服务提供商 • 欧洲排名第一的企业通信年营业收入: € 18. 6 billion* (CY 05) 净收入 : € 1. 9 billion* (CY 05) 雇员人数 : 79, 000 – including ~23, 000 in R&D: € 2. 7 billion* (CY 05); 专利: 25, 000; 诺贝尔奖: 6 解决方案供应商 data/IP voice broadband satellite outsourcing optical #1 in broadband, switching, optics, satellite, telecom… All Rights Reserved © Alcatel-Lucent 2008 submarine

Hospitality Challenges 酒店业面临的挑战 Create Loyalty Having Satisfied Guests 令客人满意 Earning Recurrent Visits 赢得再度入住 VIP Treatment VIP待遇 Offering Value Added Services 提供增值服务 Offering Attractive Loyalty Plans 提供吸引眼球的忠诚计划 All Rights Reserved © Alcatel-Lucent 2008 建立忠诚

Hospitality Challenges 酒店业面临的挑战 Attract Guests 吸引客人 Differentiation From Competition 区别于竞争对手 Offering Best Guest Services 提供最佳的客人服务 Offering Customized Room Services 提供定制的客房服务 Increasing Guest Productivity 提高客人的效率 Providing Information 提供更多的信息 All Rights Reserved © Alcatel-Lucent 2008

Hospitality Challenges 酒店业面临的挑战 Improve Hotel Operations 改进酒店运营 Improving Staff & Back Office Productivity 改进员和后台人员的生产力 Strong PMS Integration 与PMS平滑地集成 Reduced IT Costs 降低IT开销 Reduced IT Complexity 减少IT的复杂性 Intuitive Administration Tools 简明的管理具 All Rights Reserved © Alcatel-Lucent 2008

Hospitality Challenges 酒店业面临的挑战 Generate Revenue 创造收入 Innovative Hi-Tech Services 创新的高科技服务 Value added services 增值服务 Customized Services In Room (and different hotel locations) 客房中（不同的酒店位置）定制的服务 All Rights Reserved © Alcatel-Lucent 2008

Alcatel-Lucent IP Communications/阿尔卡特朗讯IP通信解决方案 for Hospitality Environments/为酒店行业定制的 Better Guest Experience 更好的客人体验 New & Increased Revenue 新增加的收入 Smart Hotel Operations 聪明的酒店运营 All Rights Reserved © Alcatel-Lucent 2008

Alcatel-Lucent IP Communications/阿尔卡特朗讯IP通信解决方案 for Hospitality Environments/为酒店行业定制的 Better Guest experience 更好的客人体验 New & Increased Revenue 新增加的收入 Smart Hotel Operations 智能的酒店运营 All Rights Reserved © Alcatel-Lucent 2008

Better Guest Experience/更好的客人体验 At the reception/在接待处 Individual or group check-in/散客或团队入住登记 ü Automatic Assigment of Voice Mail, Language, Prepayment, Name, Type of occupancy, external line access/自动分配语音信箱、语言、预付款、名字、占用类型、外线权限 Room Management/客房管理 ü Room status control (clean, available, etc) dialing codes from the phone set in the room/可以从客房的电话机上拨打代码输入房态信息（打扫、可卖等） Billing /账单 ü Reception personnel can access to full record of calls and manage them/前台人员可以获得全部通话记录账单进行管理 All Rights Reserved © Alcatel-Lucent 2008

Better Guest Experience/更好的客人体验 At the reception/在接待处 Dynamic Suites/动态的套房 ü For multiple phones in the same suite and just one guest management/把多个电话组成套房 Individual or Group Check-out with automatic/退房: ü Cancellation of direct access/取消直拨入DID, ü Mailbox deactivation/关闭邮箱, ü Notification of number of unheard messages prior to check out/ 在退房前通知还没有浏览信息, ü Cancellation of waiting messages/关闭留言灯, ü Cancellation of do not disturb/取消免打扰, ü Cancellation of external line access/取消外线权限, Consolidated invoice at check out from PMS and telephone services/退房时，从PMS给出账单 All Rights Reserved © Alcatel-Lucent 2008

Better Guest Experience/更好的客人体验 In Room/客房 Advanced Telephony Services 先进的电话应用业务 TDM and/or IP / Wired and/or Wireless TDM以及IP以及无线 IP Entertainment Services IP娱乐服务 Hi-Speed Internet 宽带接入 All Rights Reserved © Alcatel-Lucent 2008

Better Guest Experience/更好的客人体验 In Room - Hi-Speed Internet/客房中：宽带的接入 ü High speed internet access/宽带接入 ü Most business travelers have their PC with them/许多商务客人带着PC出差 • They can access their mail through a high speed connection/他们通过宽带连接进入信箱 ü The access can be authorized for a given period of time/客人可以在授权的时间段内接入 ü Billing can be at the discretion of the guest/客人支付相应的接入费用 ü Various Access possibilities/不同的接入权限 üUser ID / Password protected/用户身份/口令保护 All Rights Reserved © Alcatel-Lucent 2008

Better Guest Experience /更好的客人体验 In Room – Hi-Speed Internet /客房中：宽带的接入 ü Wired or Wireless/有线或者无线 ü Alcatel-Lucent Solution answering all needs/阿尔卡特朗讯的解决方案满足所有的需求: ü Omni. Switch Family/Omni. Switch系列: üWired LAN Converged IP/融合的IP有线局域网 üWireless LAN (Wi. Fi)/无线局域网（Wi. Fi） All Rights Reserved © Alcatel-Lucent 2008

Better Guest Experience/更好的客人体验 In Meeting Rooms/会议室 High speed Internet access/宽带接入 üWired or Wireless/有线或无线 üAn additional service for attendees of the meeting/给会议的出席者额外的服务 üVarious Access and security possibilities/不同接入和安全权限 üUser ID/Password protected/用户身份/口令保护 üBilling is at the discretion of the Hotel/酒店可以采取灵活的收费方式 Wireless Phones (IP or TDM) for participants/与会方可以使用无线电话（IP或TDM） All Rights Reserved © Alcatel-Lucent 2008

Better Guest Experience/更好的客人体验 At anyplace/在任何地方 Wireless phones (IP or TDM) in rooms for guest/客房中布放无线电话（IP或者 TDM） ü Receive & make call anywhere/在任何地方都可通话 ü Multiple type of phones in the room : wired & wireless/ 客房中可以布放各种类型的电话：有线的和无线的 Wireless coverage in open areas/在公共区域覆盖无线 ü Lobby, corridors, suite room/大堂、走廊、套房 ü Provides high speed and secured customized Internet or Intranet services/ 提供安全的宽带接入 ü WIFI Portable PCs, WIFI enabled PDA/ WIFI终端 ü Various Access / Security possibilities/不同的接入/安全权限: ü User/ID password/用户身份/口令 ü Time limited, Download volume limited, etc. /时间、下载容量等限制 All Rights Reserved © Alcatel-Lucent 2008

应用感知 AP WLAN Switch reception Rights, Qo. S, VLAN Staff Virtual AP 1 SSID: staff Staff AAA Services Radius, LDAP/AD Rights, Qo. S, VLAN L 2/L 3 Switching Guest Voice over Wi. Fi Virtual AP 2 SSID: GUEST Guest user Captive Portal Rights, Bandwidth Restriction, VLAN Wired Network 802. 1 p Qo. S tagging to existing network infrastructure Virtual AP 3 SSID: Voice Rights, Qo. S, VLAN Highest Qo. S Priority Single Infrastructure Universal authentication (802. 1 x, Web, MAC, SSID) Differentiated access by user, device, app, time, location All Rights Reserved © Alcatel-Lucent 2008 Per user / application security context protect users, the network and services like voice and controler data.

New & Increased Revenue/新增加的收入 Value added Services/增值服务 New range of customized services/全新系列的客户化服务: ü Baby Listening/婴儿聆听 ü Personalization/个性化服务 ü XML based applications/XML应用 ü Weather Forecast/天气预报 ü Guest Entrance Surveillance/客人入口监控 ü Wake up/叫醒服务 ü. . . Other can be developed thanks to the Alcatel-Lucent solution openness/由于阿尔卡特朗讯解决方案的开放性，第三方的合作伙伴可以进行开发 All Rights Reserved © Alcatel-Lucent 2008

Smart Hotel Operations/智能的酒店运营 For Hotel Managers / Directors/提供给酒店管理人员 My Teamwork: Collaboration tools to stay in contact with Hotel HQs/My Teamwork：协同具，保持和总部联系 ü Instant Messaging/即时信息 ü Audio Conference with complete control/语音会议系统: ü ü ü Scheduling / Invitation/预先安排/邀请 Virtual Conference Rooms/虚拟会议室 Recording/记录 Applications Sharing/应用共享 Video Conference Integration/视频会议系统的集成 Alcatel-Lucent Cellular Extension/阿尔卡特朗讯远程分机 ü Keep in Touch managing internal and external (GSM) calls on the same device at anyplace/在任何地方通过同一设备（GSM）保持和内线、外部的联系 All Rights Reserved © Alcatel-Lucent 2008

Smart Hotel Operations/智能的酒店运营 For IT Managers/IT经理 Omni. Vista – Simplified Administration/简化管理 ü Maintain multiple sites from a centralized web page/通过网页实现集中网管 ü Automated adds, moves, and changes/自动添加、移动和改变 ü Continuous monitoring of equipment and links/实时监视设备和相关联接 ü Automate reporting, diagnosis, and resolution of minor problems/自动报表、诊断和小故障的修复 üWeb Based interfaces/网页界面 ü Alarms/告警 üStatistics/统计 üTraffic Analysis/话务统计 All Rights Reserved © Alcatel-Lucent 2008