INVESTIGATING STANDPOINTS OF PROSPECTIVE USERS OF NEW MSc

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INVESTIGATING STANDPOINTS OF PROSPECTIVE USERS OF NEW MSc studies for e-learning

INVESTIGATING STANDPOINTS OF PROSPECTIVE USERS OF NEW MSc studies for e-learning

Task description: Analysis of users’ standpoints on new Master studies for e-Learning Goal: Getting

Task description: Analysis of users’ standpoints on new Master studies for e-Learning Goal: Getting feedback information from potential students

Education – one of the largest markets ü Market analysis for introducing “new product”

Education – one of the largest markets ü Market analysis for introducing “new product” ü Why and when to perform analysis? ü Master studies for e-learning – new product on our market!

Questionnaire about standpoints of potentional users of new MSc studies for e-learning ü Questionnaire

Questionnaire about standpoints of potentional users of new MSc studies for e-learning ü Questionnaire for prospective candidates (students) for enrollment in school year 2008/2009 ü Market needs analysis – questionnaire for employed candidates

Questionnaire for students

Questionnaire for students

Questionnaire for employees

Questionnaire for employees

Evaluation Results

Evaluation Results

Forms of electronic learning ü Students mainly used Online tests and courses, and employees

Forms of electronic learning ü Students mainly used Online tests and courses, and employees used multimedia presentations and tutorials

IT knowledge and skills ü Internet – major skill for students and employees, but

IT knowledge and skills ü Internet – major skill for students and employees, but also possessing of all others skills in certain measure

Internet services ü WWW, Mail, Forum, Chat. .

Internet services ü WWW, Mail, Forum, Chat. .

Learning style preferences and rationale of choice ü Hybrid learning – the most wanted

Learning style preferences and rationale of choice ü Hybrid learning – the most wanted style of learning. Why?

ü Effectively gaining knowledge, more effective learning, time saving, new possibilities for communications with

ü Effectively gaining knowledge, more effective learning, time saving, new possibilities for communications with professors and colleagues

Motives of students and employees ü Personal improvement, Prosperity in career. . .

Motives of students and employees ü Personal improvement, Prosperity in career. . .

Expectations of students and employees ü Raising knowledge on higher level ü Making carrier

Expectations of students and employees ü Raising knowledge on higher level ü Making carrier in the best direction

Additional results ü Pedagogical-methodical expert – the most attractive workplace for future Masters in

Additional results ü Pedagogical-methodical expert – the most attractive workplace for future Masters in elearning ü E-learning advantages – education of professors, better quality of teaching, more concurrent graduates ü Needs for obtaining new knowledge and skills on the workplace – using UNIX and Linux

Conclusion ü Getting feedback information – of a great help for curriculum development process

Conclusion ü Getting feedback information – of a great help for curriculum development process ü Huge interest and possessing of knowledge and skills of students and employees ü E-learning helps in realization of a large number of jobs ü More concurrent and more attractive graduates – just what is needed by a large number of employers