Introduction The travel and tourism industry is the

Introduction § The travel and tourism industry is the world’s largest and most diverse industry. § Many nations rely on this dynamic industry as a primary source for generating revenues, employment, private sector growth, and infrastucture development.

Introduction § Discussion 1: What does this industry include? § Discussion 2: Which countries?

Tourism Services § Destinations § Accommodations § Food & Beverage § Transportation § Entertainment

EXTERNAL ENVIRONMENT TOURISM SERVICES Society Culture Economy TOURISM PROMOTERS Accommodations Destinations Tour Operators Environment Travel Agents TRAVELERS Direct Marketing Entertainment Attractions Meeting Planners politics Food & Beverage Transportation Health Technology

The History of Travel and Tourism § Empire Era (4800 B. C. – 300 A. D. ) § Middle Age (5 th – 14 th A. D. ) § The Renaissance (14 th – 16 th A. D. ) § Mobility Era (1800 – 1944) § The Modern Era (21 st A. D. )

Defining Tourism § Tourism: The activities of persons traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business and other purpose. § Discussion: Give a sample.

Defining Travel § The world travel is defined as the act of moving outside one’s community for business or pleasure but not for commuting to or from work or school. (Commuter) § Discussion: Give a sample.

Defining Tourist § Tourist: (overnight visitor) visitor staying at least one night in a collective or private accomodation in the place visited. § Discussion: What kind of accomodation?

Defining Same Day Visitor § Same Day Visitor: (Excursionists) visitor who does not spend the night in a collective or private accomodation in the place visited. § Discussion: Give a sample.

Defining Domestic Tourism § Domestic tourism: Involving residents of the given area traveling (as visitor) only within that area. § Discussion: Give a sample.

Defining Inbound Tourism § Inbound tourism: Involving non-residents traveling as visitors in the given area. § Discussion: Give a sample.

Defining Outbound Tourism § Outbound tourism: Involving residents traveling as visitors in an area other than the given area. § Discussion: Give a sample.

Defining Internal Tourism § Internal tourism: Includes domestic and inbound tourism. § Discussion: Give a sample.

Defining National Tourism § National tourism: Includes domestic and outbound tourism. § Discussion: Give a sample.

Defining International Tourism § International tourism: Includes inbound and outbound tourism. § Discussion: Give a sample.

Summary § Domestic tourism § Inbound tourism § Outbound tourism § Internal tourism § National tourism § International tourism

Attributes for Australian Outbound Travelers Rating Item 1 Going to a place I have not visited before 2 Outstanding scenery 3 Meeting new and different people 4 Opportunities to increase ones knowledge 5 Interesting rural countryside 6 Destination that provide value for money 7 Personal safety

Attributes for Australian Outbound Travelers Rating Item 8 Art and cultural attractions 9 Public transportation such as airlines 10 Experiencing new and different life style 11 Having fun, being entertained 12 Standards of hygiene and cleanliness 13 Visiting friends and relatives 14 Historical and archaeological sites

Attributes for Australian Outbound Travelers Rating Item 15 Just relaxing 16 Escaping from the ordinary 17 Being together as a family 18 Inexpensive travel to the country 19 The best deal I could get 20 Availability of pre-trip tourist information 21 Being able to communicate in English

Attributes for Australian Outbound Travelers Rating Item 22 Inexpensive travel within the country 23 Nice weather 24 Trying new food 25 Shopping 26 Ease of obtaining visa 27 Visits to ecological sites 28 Talking about the trip after I returned home

Attributes for Australian Outbound Travelers Rating Item 29 Meeting people with similar interests 30 Getting a change from a busy job 31 Meeting different native cultural groups 32 Ease of exchanging currency 33 Getting away from the demands of home 34 Finding thrills and excitement 35 Exotic atmosphere