Internet reading Skills mindful reading IT concepts characteristics

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Internet reading Skills: mindful reading IT concepts: characteristics of Internet readers This work is

Internet reading Skills: mindful reading IT concepts: characteristics of Internet readers This work is licensed under a Creative Commons Attribution-Noncommercial. Share Alike 3. 0 License.

Where does this topic fit? • Internet concepts – Applications – Technology – Implications

Where does this topic fit? • Internet concepts – Applications – Technology – Implications • Internet skills – Application development – Content creation (text)

Know your reader Question: How do people read short documents on the Internet? Answer:

Know your reader Question: How do people read short documents on the Internet? Answer: quickly and superficially, focusing on the top and left sides of the screen.

Distribution of page-stay times 59, 573 page views by 25 users with average of

Distribution of page-stay times 59, 573 page views by 25 users with average of 30. 5 and 8 years Web experience. How long do you typically spend on a Web page? More on this study

Link click frequency General pages End of screen Google search pages

Link click frequency General pages End of screen Google search pages

Scrolling and attention Users spend 80% of their time looking above the page fold.

Scrolling and attention Users spend 80% of their time looking above the page fold. While placing the most important stuff on top, don't forget to put a nice morsel at the very bottom. Read more

The bad news and the good news • People scan Web pages, reading quickly

The bad news and the good news • People scan Web pages, reading quickly and superficially. • If you read important Web pages carefully, you will have an advantage. • If you write with people’s reading habits in mind, you will have an advantage.

Internet reading Skills: mindful reading IT concepts: characteristics of Internet readers This work is

Internet reading Skills: mindful reading IT concepts: characteristics of Internet readers This work is licensed under a Creative Commons Attribution-Noncommercial. Share Alike 3. 0 License.