International Business Sixth Edition Text by Profs M

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International Business Sixth Edition Text by Profs. M. Czinkota, I. Ronkainen, and M. Moffett

International Business Sixth Edition Text by Profs. M. Czinkota, I. Ronkainen, and M. Moffett Multimedia Presentation by Prof. Milton Pressley The University of New Orleans milton. [email protected] edu Assisted by A. Kerher © 2002 Thomson Learning, Inc.

CHAPTER 1 The International Business Imperative Text by Profs. M. Czinkota, I. Ronkainen, and

CHAPTER 1 The International Business Imperative Text by Profs. M. Czinkota, I. Ronkainen, and M. Moffett Multimedia Presentation by Prof. Milton Pressley The University of New Orleans milton. [email protected] edu © 2002 Thomson Learning, Inc.

LEARNING OBJECTIVES • • • To understand the history and impact of international business

LEARNING OBJECTIVES • • • To understand the history and impact of international business To learn the definition of international business To recognize the growth of global linkages today To understand the U. S. Position in world trade and the impact international business has on the United States To appreciate the opportunities and challenges offered by international business © 2002 Thomson Learning, Inc.

International Business: Opportunity and Conflict • Globalization creates wealth and • benefits Critics say

International Business: Opportunity and Conflict • Globalization creates wealth and • benefits Critics say it increases the wealth of corporations and investors at the expense of the poor, and does other damage to society in general © Milton M. Pressley © 2002 Thomson Learning, Inc.

The Need for International Business • Failure to become part of the global market

The Need for International Business • Failure to become part of the global market assures a nation of declining economic influence and a deteriorating standard of living © Milton M. Pressley © 2002 Thomson Learning, Inc.

A Definition of International Business • Satisfaction • Across National Borders • International Transactions

A Definition of International Business • Satisfaction • Across National Borders • International Transactions • A Brief History • Pax Romana • Pax Americana • Smoot-Hawley Act © Milton M. Pressley © 2002 Thomson Learning, Inc.

Figure 1 – Growth of World Output and Trade 1897 -2000 © 2002 Thomson

Figure 1 – Growth of World Output and Trade 1897 -2000 © 2002 Thomson Learning, Inc.

A Definition of International Business • Sales of foreign affiliates of Multinational Corporations are

A Definition of International Business • Sales of foreign affiliates of Multinational Corporations are twice as high as global exports © Milton M. Pressley © 2002 Thomson Learning, Inc.

© 2002 Thomson Learning, Inc.

© 2002 Thomson Learning, Inc.

Global Links Today • Network of Links Around the World That Bind Us ©

Global Links Today • Network of Links Around the World That Bind Us © Milton M. Pressley © 2002 Thomson Learning, Inc.

Figure 1. 2 – The Global Components of a Big Mac in Ukraine ©

Figure 1. 2 – The Global Components of a Big Mac in Ukraine © 2002 Thomson Learning, Inc.

Global Links Today • Composition of Trade has been changing © Milton M. Pressley

Global Links Today • Composition of Trade has been changing © Milton M. Pressley © 2002 Thomson Learning, Inc.

The Current U. S. International Trade Position • U. S. Is a Market for

The Current U. S. International Trade Position • U. S. Is a Market for the World, but Not a Supplier © Milton M. Pressley © 2002 Thomson Learning, Inc.

© 2002 Thomson Learning, Inc.

© 2002 Thomson Learning, Inc.

The Current U. S. International Trade Position • The Impact of International Business on

The Current U. S. International Trade Position • The Impact of International Business on the United States • Macroeconomic Level • Microeconomic Level © Milton M. Pressley © 2002 Thomson Learning, Inc.

Figure 1. 3 Average Plant Salary and Wages (per worker, dollars per hour) ©

Figure 1. 3 Average Plant Salary and Wages (per worker, dollars per hour) © 2002 Thomson Learning, Inc.

The Current U. S. International Trade Position • Globalization: the watchword © Milton M.

The Current U. S. International Trade Position • Globalization: the watchword © Milton M. Pressley © 2002 Thomson Learning, Inc.

The Structure of the Book • Part 1: • Introduces the importance of international

The Structure of the Book • Part 1: • Introduces the importance of international business; discusses the interaction between international business and the nation-state; and addresses policy, political, legal, and cultural issues. Part 2: Presents theoretical dimensions of international trade and investment and explains the effect of international economic activities on a country. © Milton M. Pressley © 2002 Thomson Learning, Inc.

The Structure of the Book • • • Part 3: Covers the macroenvironment for

The Structure of the Book • • • Part 3: Covers the macroenvironment for international business and highlights the role of the international monetary system, economic integration, and economic development. Part 4: Presents the research activities required to properly pre-pare for international business and lays out the options for market entry. Part 5: Addresses all the business management issues relevant to international business, using a strategic and applied perspective. © Milton M. Pressley © 2002 Thomson Learning, Inc.