Institutions Case Study TOM DOUGLAS Bauer Media Bauer

Institutions Case Study TOM DOUGLAS

Bauer Media � Bauer Media Group is a large European-based media company, headquartered in Hamburg, Germany that manages a portfolio of magazines, digital products, radio and TV stations. They own famous music magazines ‘Q’ and ‘Kerrang!’ � Kerrang! is a brand that specialises in Rock Music. It originally began as a magazine and in 2004 Kerrang Radio was launched. A Kerrang TV channel also exists and as of 2005, all of its programme content is music videos, the majority of which is open scheduled, for text requests from their playlist. � The Bauer Media Group picked up a collection of media brands, including Heat and Grazia as well as a range of national radio brands including KISS FM UKand Magic, and regional radio brands across major UK cities. In 2013, Bauer Media also acquired the Absolute Radio Group from Times of India.

Conde Nást �Condé Nast, a division of Advance Publications is a mass media company headquartered One World Trade Centre in New York City. The company attracts more than 164 million buyers across its 20 print and digital media brands such as Allure and Wired. The company also launched Condé Nast Entertainment in 2011 to develop film, television and digital video programming. �There is no music publication with the Conde Nast company which is surprising considering it attracts 164 million buyers every month.

Time Inc. �Time Inc. is an American New York-based publishing company. It publishes over 90 magazines, most notably its namesake, Time. Other magazines include Sports Illustrated, People, House, and All You. It also owns the UK magazine house Time Inc. UK, whose major titles include NME, and In. Style. �Time Inc. also owns the rights to LIFE, a well-known magazine that has been published in many different formats. Time Inc. currently owns and runs LIFE. com, a website dedicated to news and photography. �In 1990, Time Inc. merged with Warner Communications to form the media firm Time Warner. This merger lasted until the company was spun off on June 9, 2014.

Future Publishing �Future plc is a media company. In 2006, it was the ranked the sixth-largest media corporation in the United Kingdom. It publishes more than 30 magazines in fields such as video games, technology, films and photography. Future is the official magazine company of all three major games console manufacturers. The company also owns the US company, Future US. It is based in Bath and so is local to me.

My Magazine �I think my magazine is best suited to Conde Nást. This is because my magazine is quite diverse so there would still be room for the company to produce an NME style magazine which is a much broader music style. Also, the company don’t produce music magazines, they concentrate on film, television and digital video programming.