Improved Patent process DSPCENI ITU Patent Presentation Doan

Improved Patent process @ DS-PC/ENI ITU Patent Presentation: Doğan Vardar – 29. 12. 2009

ITU Patent Presentation Introduction Doğan Vardar Murat Kocaçınar Mechanical Engineer Project Engineer&Patent Attorney Teamleader

ITU Patent Presentation Content 1. Patent in General 1. 1 Patent and Utility Model

ITU Patent Presentation Content 3. Patent in Bosch Bursa 3. 1 R&D Working Area

Patent in General 5 DS-PC/ENJ 3 -Bu-Va | 24/12/2009 | © Robert Bosch Gmb.

Patent in General 1. 1 Patent and Utility Model Patent • A patent is

Patent in General 1. 2 Patent-Utility Model Comparison Patent Utility Model Novelty + +

Patent in General 1. 3 Non-Patentable Subject Matter and Inventions • Discoveries, scientific theories,

Patent in General 1. 4 Advantages of a Patent Application • Protect invention for

Patent in General 1. 5 The Importance of Patent Information • 50’ 000 patent

Patent in General 1. 6 Patent Figures Worldwide Japan (514, 047) USA (390, 815)

Patent in General Number of Fillings 1. 7 Patent Figures Turkey Year 12 DS-PC/ENJ

Patent in Bosch Group 13 DS-PC/ENJ 3 -Bu-Va | 24/12/2009 | © Robert Bosch

Patent in Bosch Group 2. 1 Research and Development Expenditure EUR m 7. 0

Patent in Bosch Group Number of Fillings 2. 2 Patent Figures Bosch Group Year

Patent in Bosch Group 2. 3 Bosch Group Patent Ranking in Automotive Technology •

Patent in Bosch Group 2. 4 Global Coordination Intellectual Property • Regional companies in

Patent in Bosch Group 2. 5 Bosch Patent Intranet System • BPIS is global

Patent in Bosch Bursa 19 DS-PC/ENJ 3 -Bu-Va | 24/12/2009 | © Robert Bosch

Patent in Bosch Bursa 3. 1 R&D Working Area 20 DS-PC/ENJ 3 -Bu-Va |

Patent in Bosch Bursa Number of Fillings 3. 2 Patent Figures Bosch Bursa Year

Patent in Bosch Bursa 3. 3 Patent Application Work Flow Patent Application Patent application

Patent in Bosch Bursa 3. 4 Patent Process and Regulations • The application process

Patent in Bosch Bursa 3. 5 R&D Patent Activities • Distribution of patent information

Patent in Bosch Bursa 3. 6 R&D Patent Strategy • Increase quality and quantity

Patent in Bosch Bursa 3. 7 Competitor Analysis 26 DS-PC/ENJ 3 -Bu-Va | 24.

Patent in Bosch Bursa 3. 8 Patentee Comparison According to ‘’Keyword’’ 27 DS-PC/ENJ 3

Patent in Bosch Bursa 3. 9 Patent Example 28 è Confirmation from upper management

Header of section ITU Patent Presentation: Doğan Vardar – 29. 12. 2009 Teşekkürler 29

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Improved Patent process @ DS-PC/ENI ITU Patent Presentation: Doğan Vardar – 29. 12. 2009 Diesel Systems 1 Internal | DS-PC/PJ-ESS | 20/07/2009 | 987011 e_rao | © Robert Bosch Gmb. H 2009. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.

ITU Patent Presentation Introduction Doğan Vardar Murat Kocaçınar Mechanical Engineer Project Engineer&Patent Attorney Teamleader Development Dept. Off High Way Injector Projects and Design 8 years at BOSCH 10 years at BOSCH 2 DS-PC/ENJ 3 -Bu-Va | 24/12/2009 | © Robert Bosch Gmb. H 2009. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.

ITU Patent Presentation Content 1. Patent in General 1. 1 Patent and Utility Model 1. 2 Patent-Utility Model Comparison 1. 3 Non-Patentable Subject Matter and Inventions 1. 4 Advantages of a Patent Application 1. 5 The importance of patent information 1. 6 Patent Figures Worldwide 1. 7 Patent Figures Turkey 2. Patent in Bosch Group 2. 1 Research and Development Expenditure 2. 2 Patent Figures Bosch Group 2. 3 Bosch Group Patent Ranking in Automotive Technology 2. 4 Global Coordination Intellectual Property 2. 5 Bosch Patent Intranet System 3 DS-PC/ENJ 3 -Bu-Va | 24/12/2009 | © Robert Bosch Gmb. H 2009. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.

ITU Patent Presentation Content 3. Patent in Bosch Bursa 3. 1 R&D Working Area 3. 2 Patent Figures Bosch Bursa 3. 3 Patent Application Work Flow 3. 4 Patent Process and Regulations 3. 5 R&D Patent Activities 3. 6 R&D Patent Strategy 3. 7 Competitor Analysis 3. 8 Patentee Comparison According to ‘’Keyword’’ 3. 9 Patent Example 4 DS-PC/ENJ 3 -Bu-Va | 24/12/2009 | © Robert Bosch Gmb. H 2009. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.

Patent in General 5 DS-PC/ENJ 3 -Bu-Va | 24/12/2009 | © Robert Bosch Gmb. H 2009. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.

Patent in General 1. 1 Patent and Utility Model Patent • A patent is an officially granted right with national effect enables to prohibit others from making, using and selling the invention for a limited period. Utility Model • A utility model is an exclusive right granted for an invention, which allows the right holder to prevent others from commercially using the protected invention, without his authorization, for a limited period of time. • Inventions which are novel, surpass the State-of-the-Art and applicable in industry shall be protected by patents. 6 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in General 1. 2 Patent-Utility Model Comparison Patent Utility Model Novelty + + Suprassing State of the Art + - Applicable in Industry + + Chemial Products + - Examination + - (requirement of applicant ) Inspection + - 20/7 10 Protection time (year) 7 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in General 1. 3 Non-Patentable Subject Matter and Inventions • Discoveries, scientific theories, mathematical methods. • Plans, methods, schemes/rules for performing mental acts, for conducting business/trading activity, and for playing games. • Literary and artistic works, scientific works, creations having an esthetic characteristic, computer programs. • Methods involving no technical aspect, for collecting, arranging, offering/presenting and transmitting information/data. • Methods of diagnosis, therapy and surgery applying to human or animal body. • Inventions whose subject matter is contrary to the public order or to morality as is generally accepted. 8 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in General 1. 4 Advantages of a Patent Application • Protect invention for a pre-determined period. (copying, selling, producing, importing) • Strategic tool to improve business. • Alternative technologies. • Keep competitors at bay. • New opportunities in market. • Support license agreements. • Leverage in patent exchange agreements. • Recouping investments. Factors to be considered ; • Invention publicly available. • Lengthy process (typically 2 -3 years). • Costs (searching & application costs, annual fee). 9 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in General 1. 5 The Importance of Patent Information • 50’ 000 patent documents worldwide, describing 15’ 000 inventions. • Almost 1’ 000 new patent documents published every year over the last 10 years. • Avoid unnecessary expenses in researching what is already known. • Keep abreast of latest technologies. • Identify alternative technologies. • Fİnd ready solutions to technical problems. • Get ideas for further innovation. • Monitor activities of real and potential competitors. • Identify niche markets. • Avoid possible infringement problems. • Assess patentability of your own inventions. • Oppose grant of patents wherever they conflict with your own patent. 10 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in General 1. 6 Patent Figures Worldwide Japan (514, 047) USA (390, 815) The Republic of Korea (172, 709) Germany (130, 806) China (128, 850) Turkey (1090) 11 Note: The data includes patent filings in the office of the country of residence as well as patent filings abroad. Source: WIPO Statistics Database DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in General Number of Fillings 1. 7 Patent Figures Turkey Year 12 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in Bosch Group 13 DS-PC/ENJ 3 -Bu-Va | 24/12/2009 | © Robert Bosch Gmb. H 2009. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.

Patent in Bosch Group 2. 1 Research and Development Expenditure EUR m 7. 0 7. 4 7. 7 8. 6 4000 3 889 3500 3000 2500 3 073 3 348 3 583 2 715 2000 1500 1000 500 0 14 2005 2006 2007 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen. 2008 % of sales • More than 22, 000 associates in R&D

Patent in Bosch Group Number of Fillings 2. 2 Patent Figures Bosch Group Year 15 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in Bosch Group 2. 3 Bosch Group Patent Ranking in Automotive Technology • In automotive technology, Bosch occupies a leading position in significant markets: DE: No. 1 (Deutsches Patent- und Markenamt) è EP: No. 1 (European Patent Office) è PCT(WIPO): No. 2 (World Intellectual Property Org. ) è • DE, EP, WIPO: published patent applications 16 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen. A steady flow of bright ideas– 15 new patents every working day

Patent in Bosch Group 2. 4 Global Coordination Intellectual Property • Regional companies in over 60 countries. 280, 000 associates. • Bosch Group patents are registered in many countries. • Intellectual property global coordination from Stuttgart. • Support center. • Technical property rights. • Design protection. • Bosch patent strategy. 17 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in Bosch Group 2. 5 Bosch Patent Intranet System • BPIS is global patent search database. • Launched in 1999. • BPIS can be used by every associate. • Bosch Group technical areas from 1992 and all Bosch Patents from 1974. • The database contained 9, 35 Mio Records in April 2009. • The database is updated on weekly basis. 18 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in Bosch Bursa 19 DS-PC/ENJ 3 -Bu-Va | 24/12/2009 | © Robert Bosch Gmb. H 2009. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.

Patent in Bosch Bursa 3. 1 R&D Working Area 20 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in Bosch Bursa Number of Fillings 3. 2 Patent Figures Bosch Bursa Year • 65 applications since 1996. • 57 applications concerning Diesel System. 21 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in Bosch Bursa 3. 3 Patent Application Work Flow Patent Application Patent application to TPE First evaluation in RBTR Checking documents by RBTR Confirmation C/IP Meeting with outsourcing company • After application, process is followed by outsourcing company. • Outsourcing activities are reported to R&D in Bursa and to Bosch Lawyer TPE Process 22 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in Bosch Bursa 3. 4 Patent Process and Regulations • The application process is described by a working instruction • All activities related to property rights according to Decree Law No. 551. • First evaluation of invention in R&D Bursa by related expert. • After fist evaluation applications are examined by related area expert in corporate intellectual department. • All inventors are rewarded with respect to the technical value of invention. 23 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in Bosch Bursa 3. 5 R&D Patent Activities • Distribution of patent information (patent newspaper). • Training patent fundamentals and application process. • Coordination all applications from Bursa factory. • Cooperation with other Bosch units in Turkey. • Invention partner for external patents and technological innnovations. • Support creation of inventions. • Contact location all intellectual property cases. 24 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in Bosch Bursa 3. 6 R&D Patent Strategy • Increase quality and quantity of patent applications. • Continuous improvement team activities. • Systematic know-how process. • Regular information distribution. • Current status analysis. • Analyse trends and competitors. 25 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | 992047 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in Bosch Bursa 3. 7 Competitor Analysis 26 DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in Bosch Bursa 3. 8 Patentee Comparison According to ‘’Keyword’’ 27 DS-PC/ENJ 3 -Bu-Va| 24. 12. 2009 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Patent in Bosch Bursa 3. 9 Patent Example 28 è Confirmation from upper management regarding software (which software is to be used etc. ) è For current software (Patminer) entering all patent informations from BPIS (Efecan Düzyer until 02. 2010) è Updating working instructions DV (collaboration with Mr. Günes is necessary) (01. 2010) è BSH Visit DV(12. 2009) è Motivation package (CIP team) (until 01. 2010) è Definition of process owner (upper management, a. s. a. p. ) DS-PC/ENJ 3 -Bu-Va | 24. 12. 2009 | © Robert Bosch Gmb. H 2009. Alle Rechte vorbehalten, auch bzgl. jeder Verfügung, Verwertung, Reproduktion, Bearbeitung, Weitergabe sowie für den Fall von Schutzrechtsanmeldungen.

Header of section ITU Patent Presentation: Doğan Vardar – 29. 12. 2009 Teşekkürler 29 DS-PC/ENJ 1 -Bu | 07/10/2009 | © Robert Bosch Gmb. H 2009. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.