ICREATE SOFTWARE 1 www icreate in CONTENTS INTRODUCTION

ICREATE SOFTWARE 1 www. icreate. in

CONTENTS �INTRODUCTION �BOARD MEMBERS �LOCATIONS �PRODUCTS Ø Biz$tart Ø Biz$core Ø Biz. Manage Ø Biz. Factory �SERVICES/SOLUTIONS �CLIENTS �BIBLIOGRAPHY 2

INTRODUCTION Ø i. Create was founded by Anup Pai and Naren Santhanam in 2006. Ø i. Create Software is a global business intelligence and analytics firm that specializes in "aiding banks in decision enablement". Ø The company launched its Banking Intellisense software suite in 2009 Ø The company delivers banking intelligence by leveraging various analytics, performance management, and reporting technologies. Ø i. Create is known for its “Banking Intellisense” software suite, banking enterprise data, and analytics services. Ø The company has won several industry awards including IDC, Deloitte, Frost & Sullivan, NASSCOM and Gartner Ø In 2011, the company opened its branch in Mumbai. Ø i. Create’s products are a combination of business data analytics services and its Banking Intellisense software suite. Ø The company’s business model is to help commercial banking clients improve their data analysis and become more efficient. It helps clients achieve this through consulting services, selling its software and tech support of its software, or both. 3

INTRODUCTION � Specialties: ◦ Aiding banks in decision enablement ◦ Provide Software Suite for Banking. � Website: ◦ http: //www. icreate. in � Industry: ◦ Banking Analytics, Risk and Compliance � Headquarters: ◦ Bangalore, Karnataka , India � Type: ◦ Privately Held � Company Size: ◦ 201 -500 employees � Founded: ◦ 2006 4

BOARD MEMBERS CEO Head of Delivery Global Head - Business Development Head of Product Engineering Head - US Market Head of Sales: MEA Head of Sales: India and SAARC Head - Marketing & Communication Head of Finance Head of Human Resources 5

LOCATIONS India (HQ) � #128, 10 th Street, � #5 -10, 17 H Main, Koramangala 5 th Block, Bangalore - 560 095. T: +91 -80 -4058. 9400. UK South Africa Parkmore, Sandton 2196, T: +27. 11. 666. 4787 Philippines � 18 th Flr, Philamlife Tower, Paseo de Roxas, Makati City 1226, Manila. T: +63 -2 -830 -8420 � Acre House 3 -5 Hyde Road Watford, Hertfordshire WD 17 4 WP USA � � 45 Rockefeller Plaza, New York, NY 10111. T: (212) 332 -1815 India (Dev. Center) � 101 Suraj Prakash, 86 SG Marg, Prabhadevi, Mumbai - 400 025. T: +91. 22. 4925. 1222 Vietnam 6 th Flr, Hanoi Press Club, 59 A Ly Thai To Street, Hoan Kiem District, Hanoi. T: +84 -4 -3934 -4991 UAE � #1806 -7, BB 1 Tower, Jumeirah Lakes Towers, DMCC Free Zone, Dubai. T: +971 -4 -3699. 9090 6

PRODUCTS Product Specialisation Ø Pre-packaged Business Intelligence, Analytics & Performance Management for Banks Ø Biz$core Banking Business Intelligence, Banking Data Models and Pre-built Data Integration framework Ø Automated integration framework for typical banking systems (CBS, Cards, Trade Finance, Treasury, ATM) Ø Fastest BI implementation at the lowest TCO Ø Integrated Reporting, BI, Analytics & Performance Management product for banks to derive insights and drive action Ø Pre-built productized adapters for industry standard core banking platforms; with pre-configured sourceto-destination data mapping and transformation rules Ø Pre-fabricated banking industry specific dashboards, analyses, reports, scorecards, KPIs ; on a platformagnostic open-source based technology; with intuitive 7 and highly interactive features Ø Banking domain specific product: Pre-defined ODS, Data Warehouse/Mart

BIZ$TART Biz$tart BI Ground Zero � This is the starting point for Building a Business Case for BI at your bank. A time -bound stand-alone 4 week consulting engagement that will enable building clarity around your BI needs, evaluating your bank’s current environment, and creating a BI roadmap, while sensitizing stakeholders across your bank to the business benefits from a BI initiative Biz$tart exercise comprises the following phases: � Discover � Envision and Elaborate � In this phase, the team understands the bank’s organizational goals and derives long term BI/reporting and performance management needs. In this stage, the team understands the “to-be” solution and creates a comprehensive list of BI needs based on a prioritization of business and information needs. Define The team then draws a high level solution blueprint detailing the advantages of the solution and roadmap for an effective BI solution. 8

BIZ$CORE Biz$core is a Banking Intellisense solution that puts you in control of your bank’s business performance. Biz$core harnesses the power of Banking Intellisense to show you exactly how your bank is performing on key business indicators. Biz$core interfaces with your core banking system using proprietary data adaptors. This makes data extraction, usually the most cumbersome part of the operation, a breeze. It delivers up-to-the-minute Analysis of key business indicators, visualised using a powerful rendering engine that transforms the raw data into actionable information via handy graphic summaries. The Score function is a powerful performance management tool which allows you to set targets for team members, track them on a daily basis and communicate with your team. Aggregates of key information on vital business areas are provided via a Dashboard. Reports give you the basic data on various parameters relating to your different business departments. 9

BIZ$CORE The Biz$core “base” solutions address the unique BI needs within a business unit in Banking and include solutions for: � Retail Banking � Corporate Banking � Credit Card The Biz$core ‘cross-functional’ solutions address the needs from across the Bank and include: � Analytics 360 solution: Enables a 360 degree view from within the Core of the bank’s organisation. � Growth Solutions: Enables insights to the ‘think centre’ of the Bank and directly impact the top-line and bottom-line and includes solutions such as Cross-Sell and Sales Effectiveness. � Optimization Solutions: Enables the generation of strategies leading to efficiency or productivity improvement within the Bank in areas such as Profitability, Central bank reporting. Establishes a disciplined, regulator-compliant ecosystem within your bank � Integrated Risk and Compliance Management Solutions: 10

BIZMANAGE v v v Biz. Manage is an SLA based managed solution model that turns us into an extension of your IT ops organisation. We do the hard work and the home work to keep your Biz$core installation functioning smoothly as well to power it with all the latest BI technology innovations. Biz. Manage is an optional service offering that acts as an extension of your IT operations team. Biz. Manage Activities: Monitor source data feeds on a daily basis to manage: � Source data quality � Data integrity � Minor patches to adjust for underlying source system changes � Data adapters’ performance as the data in bank’s systems keeps increasing Monitor ETLs that load source system data into staging areas, data repository and Biz$core data marts (if applicable) � Ensure daily successful population of the data repository components � Tune repository performance as bank data and number of Biz$core users increase � Manual interventions to safeguard against unforeseen data inconsistencies � Implement minor patches and/or workarounds for interruptions/roadblocks in Biz$core system usage Define and implement the processes necessary for i. Create to provide the Biz. Manage Services from off-shore 11

BIZFACTORY Biz. Factory – BI is a BI Center of Excellence that acts as an extension of your BI team. The BI Co. E charter is to primarily understand the MI and BI requirements on an on-going basis and develop the corresponding artefacts on the system and make it available. This includes development of new reports, dashboards, KPIs, Alerts and Notifications. Biz. Factory-BI Activities: Solicit and analyse reporting, dashboard, Alerts & Notifications requirements � Understand mock-up layout of output to end-user � Translate business requirements into technical specifications � Design and develop report/analysis to spec Biz. Factory – Analytics is an Analytics Center of Excellence that acts as an extension of your Analytics team. The Analytics Co. E comprises analysts who understand the functional areas of banking very well and also understand how to use the product to generate insights and views that will help business leaders of the bank shape business direction. This team helps the client generate business insights and analytical models to generate these insights. Biz. Factory-Analytics Activities: � � � Perform deep-dive analysis into data sets Interpret end-user business needs and tailor approaches accordingly Generate Board and Management Analyses packs Build and apply Analytical models Track model effectiveness and make periodic model upgrades 12

SERVICES/SOLUTIONS Retail Banking Biz$core Retail Banking solution enables powerful insights to drive innovation in the retail banking business. � It is delivered on an analytical data mart built specifically for Retail Banking. � Data Integration into this data mart is pre-built from source systems such as Core Banking, Payment systems, CRM and Loan Originations. � The solution has over 30 dashboards, 20 Analysis Templates, 150 reports, 100 KPIs and 100 Alerts. It covers the following product groups from a Customer Acquisition, Cross-Sell, Portfolio Management, Credit Quality and Profitability analysis perspective � Credit Cards � The Biz$core solution for credit cards provides a detailed analysis of the Credit Card business both from the Issuing business standpoint as well as from the acquiring business standpoint. � The Biz$core Credit cards solution for Issuing business is structured around the following major analysis areas: Customer Acquisition, Card usage, Asset Portfolio analysis, Delinquencies, Customer Relationship Management. The Issuing solution in Biz$core for Credit Cards has over 10 dashboards, 10 Analysis Templates, 30 reports, 50 KPIs and 30 Alerts. 13

SERVICES/SOLUTIONS Analytics 360 � Enables a 360 degree view from within the Core of the bank’s organisation. Branch 360 Customer 360 Channel 360 Executive 360 Growth Solutions Enables insights to the ‘think centre’ of the Bank and directly impact the top-line and bottom-line and includes solutions such as � Cross-Sell Analyses the opportunities for improving engagement with customers through additional products as well as the effectiveness of the bank in expanding the product footprint across the acquired customer base � Sales Effectiveness Analyses all activities around acquiring new customers through the various products and campaigns that Banks run. � 14

SERVICES/SOLUTIONS Optimization Solutions � Biz$core Optimization solutions enable Banks to identify levers for optimizing their operations as well as adapt quickly to changes of a regulatory nature � Enables the generation of strategies leading to efficiency or productivity improvement within the Bank in areas such as � Profitability Analysis This solution analyses each business group, product and branch combination to provide net profitability numbers � Central bank reporting Biz$core Central Bank Reporting provides an overall framework for member banks reporting to the regulator as well as country specific reporting templates. Risk Management � Establishes a disciplined, regulator-compliant ecosystem within your bank � DRisk is an integrated risk management solution that allows banks to manage their risk profiles strategically � Biz$core DRisk for Basel II helps banks effectively address risk management as a strategic priority. � Biz$core DRisk for Basel II is a comprehensive yet remarkably quick-to-implement Base II solution. 15

CLIENTS 16

BIBLIOGRAPHY Google Wikipedia www. icreate. in Linked. In 17

THANK YOU by, Mathewkutty Mathew 18