ICM Intellectual Capital Management August 2003 Copyright 2003

ICM (Intellectual Capital Management)의 이해 August, 2003 Copyright © 2003 INVESTUS GLOBAL Corp. , All Rights Reserved

Table of Contents I. Why Intellectual Capital? II. Previous Studies III. Our Approach & Method IV. ICM Process APPENDIX : List of References Copyright © 2003 INVESTUS GLOBAL Corp. , All Rights Reserved 2

I. Why Intellectual Capital? August, 2003 1. 지적자본 2. ICM 프로세스 Copyright © 2003 INVESTUS GLOBAL Corp. , All Rights Reserved

균형평가표(BSC) – 개요(계속) v BSC는 기업 활동을 ‘학습과 성장 → 내부프로세스 → 고객 → 재무’의 흐름으로 파악하고 있으며 궁극적으로 재무적 성과 향상을 통한 장기적인 주주가치의 극대화를 지향함 Strategy Map Long-Term Shareholder Value Financial Perspective Improve Cost Structure Customer Perspective Improve Asset Utilization New Revenue Sources Customer Value Proposition Price Quality Availability Selection Functionality Service Product / Service Attributes Internal Perspective Increase Customer Value Partnership Relationship Brand Image Operations Management Processes Customer Management Processes Innovation Processes Regulatory & Social Processes Supply Production Distribution Service Risk Management Selection Acquisition Retention Growth Opportunity ID R&D Pipeline Design/Develop Partnerships/JV Ramp-Up Environment Safety & Health Employer Community Human Capital Learning & Growth Perspective Information Capital Culture Copyright © 2003 INVESTUS GLOBAL Corp. , All Rights Reserved Organization Capital Leadership Alignment 8 Teamwork

II. Previous Studies August, 2003 1. Intro about Intellectual Capital 1. 지적자본 2. Intellectual Capital Management 2. ICM 프로세스 Copyright © 2003 INVESTUS GLOBAL Corp. , All Rights Reserved

ICM과 BSC의 비교(계속) BSC Critical Success Factors Strategic Objectives Key Performance Indicators Action Plans Vision ICM Strategy BSC Vision ? ? Copyright © 2003 INVESTUS GLOBAL Corp. , All Rights Reserved KPI CSF Strategy Vision AP KPI CSF AP 재무 KPI Strategy ? Strategy 16 KPI