IBM Software 1 IBM SWG BP Kick Off

IBM Software 1

IBM SWG BP Kick. Off 2004 | 26. 2. – 27. 2. 2004 Hotel Medlov ® IBM Software Group Investment IBM Software Providing the Foundation for e-business On Demand A 3 Petr Leština Vojtěch Trš Tomáš Kadlec

IBM Software Integration is Critical for e-business on demand: An enterprise whose business processes — integrated end-to-end across the company and with key partners, suppliers and customers— can respond with speed to any customer demand, market opportunity or external threat 3

IBM Software IBM Building on Shared Capabilities Re-factor software product offerings by stepwise componentization and formation of substrates Base Product Best-of-Breed Capabilities Best-of-Breed Components Product Specific Investment Product Offerings 4

IBM Software Assemble Components for a Collaboration Product Re-factor software product offerings by stepwise componentization and formation of substrates Collaboration Focused Assembly Base Product Best-of-Breed Capabilities Best-of-Breed Components Product Specific Investment Product Offerings 5

IBM Software Re-factored plus New Capabilities combine for New Products Re-factor software product offerings by stepwise componentization and formation of substrates Lotus Workplace Product Specific Investment Collaboration Focus Web. Sphere Portal Product Specific Investment Integration Focus Base Product Best-of-Breed Capabilities Best-of-Breed Components Product Offerings 6

IBM Software On Demand is About Integration An enterprise whose business processes are: § Dynamically responsive to any customer demand, market opportunity or external threat § Integrated end-to-end across the company § Integrated across industry value nets: partners, suppliers and customers ACCESS INTEGRATION ON DEMAND Processes Bounded by Functions Processes Extend Beyond Functions Business Led Processes Extend to Value Nets A B C Develop Services & Products Provide Financial Management Manage Supply & Logistics 7

IBM Software The On Demand Architecture Business Services User Business Services Business Application Container User Access Services User Interaction Services Business Process Choreography Services Business Function Services Application Collaboration Choreography Packaged Applications Reporting Interaction Presentation… Business Rules… Custom Applications… Acquired Services Form Factors… Common Services Information Management Services ETL Information Integration Meta Data Services Query and Search … Personalization… Mediation, Messaging, Events Business Performance Management Business Connections Enterprise Service Bus Utility Business Services Metering Services Billing Peering Settlement … Service Level Management Problem Management Business Services Rating Security Services Workload Services Configuration Services Availability Services… Resource Virtualization Services Server Storage Network Resource Mapping… Infrastructure Services 8

IBM Software Sales Focus on Key Elements of On Demand Architecture Business Services User Business Services Business Application Container User Access Services User Interaction Services Business Process Choreography Services Business Function Services Process People Application Collaboration Choreography Packaged Applications Interaction Presentation… Business Rules… Custom Applications… Form Factors… Common Services Information Management Services ETL Information Integration Information Reporting Meta Data Services Acquired Services Query and Search … Personalization… Mediation, Messaging, Events Business Performance Management Business Connections Enterprise Service Bus Automation Utility Business Services Metering Services Billing Peering Settlement … Service Level Management Problem Management Business Services Rating Security Services Workload Services Configuration Services Availability Services… Resource Virtualization Services Server Hardware and OS Support Storage Network Resource Mapping… Infrastructure Services 9

IBM Software Sales Focus on Key Elements of On Demand Architecture Business Services User Business Services Business Application Container Business User Business Process Business Portal and Interaction Choreography Function Integration Services Workplace Pervasive Tools Messaging and Collab. App Server User Access Services Information Management Content Common Services ETL Business Intelligence Application Collaboration Choreography Packaged Applications Reporting Interaction Presentation… Business Rules… Custom Applications… Acquired Services Form Factors… Information Integration Meta Data Services Query and Search … Personalization… Database Mediation, Messaging, Events Business Performance Management Business Connections Enterprise Service Bus Utility Business Services Metering Services Rating Billing Security Storage Peering Settlement … Service Level Management Problem Management Business Services Automation Security Services Workload Services Configuration Services Resource Virtualization Services Server z-Series Storage Linux Network Availability Services… Resource Mapping… Infrastructure Services 10

IBM Software Middleware Platform Processes Applications CRP LPS Middleware Environment Systems Environment Lotus Web. Sphere DB 2 Tivoli Rational Linux Unix Windows OS/400 z/OS Servers Storage 11

IBM Software Middleware Platform – Componentization / Integration Processes Applications LPS Run Middleware Environment Systems Environment Lotus Linux Web. Sphere Unix Servers DB 2 Windows CRP Manage Build Tivoli Rational OS/400 z/OS Storage 12

IBM Software Strategic Portfolio Shifts Processes Applications CRP LPSInformation Integration Content Management Business Intelligence Dynamic Workplaces Middleware Lotus Web. Sphere DB 2 Tivoli Rational Environment Industry Vertical Middleware Security Complex Process Integration Storage Pervasive Computing Systems Automation Linux Unix Windows OS/400 z/OS Systems Industry Pattern Based Development Environment Linux Servers Storage z. Series 13

IBM Software From Today’s “Product Sales” to Tomorrow’s “Specialty Teams” AIM Business Integration Foundation and Tools Business Portals Commerce s/390 e-business Data Management DB 2 Content Management Business Intelligence Lotus Messaging e-Learning Portals / Workplace e-Meetings Document & Content Mgmt Pervasive Embedded Device Support Traditional Pervasive Rational Development Tools z. Series S/390 SAMs S/390 Tools Tivoli Paco Security Storage Linux Business Integration Content Management Business Intelligence Portal / Workplace Pervasive (Embedded) Development Tools z. Series Data Center Automation Security Storage Linux Competitive Winback 14

IBM Software Industry Solutions IBM Middleware Solution for Automotive § § § Product Lifecycle Management Factory to Enterprise Integration Dealer Collaboration Early Warning for Warranty Systems & Software Engineering Telematics IBM Middleware Solution for Electronics § § § Product Innovation Mgmt Software Lifecycle Mgmt Supply Chain Collaboration Business Performance Mgmt Risk & Compliance IBM Middleware Solution for CPG § § § Item Management Customer Management Brand Management Consumer Information Management Risk & Compliance Management IBM Middleware Solution for Retail § § § Merchandising Item Management Inventory Management Store Operations Multi-Channel Management Advertising, Marketing & Promotions IBM Middleware Solution for Telecom § § § OSS / BSS Optimization Contact Center Optimization Mobile Services Delivery Partner Content Enabler Next Gen Network Services IBM Middleware Solution for Energy & Utilities § § § Trading and Settlement Mobile Workforce Management Contact Center Asset Operations Regulatory Compliance 15

IBM Software Industry Solutions IBM Middleware Solution for Government § § § Access On Demand Workplace Collaboration e-Forms & Records Management Emergency Response IBM Middleware Solution for Financial Markets § § § Front Office Insight Trade & Order Management Financial Information Interchange Post Execution Integration Risk and Compliance IBM Middleware Solution for Life Sciences IBM Middleware Solution for Banking § § § Clinical Trials & Management Annotation & Knowledge Sharing Clinical Genomics Investigator Recruitment & Trials Mgmt Corporate Information Asset Management IBM Middleware Solution for Healthcare § § § Patient-centric Portal Collaborative Network Clinical Decision Intelligence Payer Services Portal Health Plan Administration § § § Branch Transformation Channel Empowerment Core Systems Transformation Risk and Compliance Foundation Wholesale Payments Processing IBM Middleware Solution for Insurance § § § Claims Management Underwriting Policy Management Channel Distribution Integration Customer Insight 16

IBM Software Key industry solution offerings Integration People Electronics Product life-cycle management Process Supply chain management Information Production, operations, logistics Banking Supply chain integration Retail B 2 C e-commerce management Financial markets Automotive Product life-cycle management Insurance Web Meetings/e-Learning Horizontal Portals Customer insight Digital media/content management Customer analytics Wireless inventory management Risk and compliance Branch office automation Customer analytics/ mining Customer service Underwriting/ Claim processing Inventory, warehouse and shipping management Item Management and synchronization CPG Branch integration/ automation Production, operations, logistics B 2 B e-commerce Wholesale Banking document management e-commerce Security and disaster recovery Insurance document Management Customer call-center management Customer insight Customer and product profitability Customer management workplace Sarbanes. Oxley Business intelligence CRM ECM 17

IBM Software Defining Integration The efficient and flexible combination of resources to optimize operations across and beyond the enterprise People + Processes + Information 18

IBM Software products SWG offerings People § IBM Web. Sphere Portal § IBM Web. Sphere Host Integration for i. Series § IBM Web. Sphere Everyplace § IBM Web. Sphere Voice Server § IBM Lotus Domino § IBM Lotus Notes® § IBM Lotus Workplace Process § IBM Rational® Rapid Developer § IBM Rational Purify. Plus § IBM Rational Requisite. Pro § IBM Rational Functional Tester for Java and Web § IBM Rational Unified Process Information § IBM Tivoli Monitoring family § IBM Tivoli Access Manager § IBM Tivoli Storage Manager § IBM Tivoli Web Site Analyzer § IBM Tivoli Configuration Manager § IBM Web. Sphere Application Server § IBM DB 2 Universal Database § IBM Web. Sphere Commerce § IBM Web. Sphere Business Integration § IBM Web. Sphere MQ § IBM Web. Sphere Studio § IBM Web. Sphere Development Studio family for i. Series Workgroup § IBM DB 2 Data Warehouse Standard § IBM DB 2 Content Manager i. Series § IBM DB 2 Content Manager Entry § IBM Integrated Runtime (OEM only) § IBM Informix® and Web. Sphere Workgroup Bundles § IBM DB 2 Integrated Cluster Environment 19

IBM Software We begin 2004 with 14 Software Group Express offerings SWG offerings People Process § IBM Web. Sphere Portal - Express § IBM Lotus® Domino™ Collaboration Express § IBM Lotus Domino Utility Server Express § IBM Integrated Platform Express for Employee Workplace Business Integration Connect - Express § IBM Web. Sphere Business Integration Item Synch Express § IBM Web. Sphere MQ Express § IBM Web. Sphere Commerce -Express Information § IBM Tivoli® Storage Resource Manager Express § IBM Web. Sphere Application Server - Express § IBM Integration Platform for e-business Express § IBM DB 2 ® Universal Database™ Express § IBM DB 2 Content Manager Express § IBM DB 2 Everyplace® Express 20

IBM Software Quarterly announcements will communicate integration story 21

IBM Software Focus on Architecture Through Model-Driven Development § Unify business and software teams with model-driven business integration Modeling Web Requirements and Application Data Business Processes Software Construction § Improve productivity by providing a choice of modeling paradigms Management Deployment § Make reuse practical with asset-based development 22

IBM Software Model Driven Business Integration Full Lifecycles Run / Manage Design / Build Business Modeling IT Modeling Practitioner Desktop J 2 EE App Svr Web Services Studio Family Eclipse DB 2 Deployment J 2 EE/Web Services Development Wrapping Orchestration XML Clear Case Management Component Mgmt Application Server – Enterprise Edition Lifecycle Traceability Serve up Models Components, Apps On Demand 23

IBM Software Defining On Demand – An Architects View No Hype On Demand Definition - High Level On Demand consists of two new IT plays: 1. Consulting tools to transform businesses into value networks (eco-system) 2. New IT technologies that simplify and integrate the IT infrastructure On Demand is… a corporate strategy, a set of product offerings, an industry initiative 24

IBM Software On Demand Operating Environment Today's Complex Siloed IT Infrastructure External Customer Contact Internal Employee Contact Dialer Transcoder Edge Server Transcoder E-mail VPN Edge Server IP Delivery LDAP Web Server Web Server App Server App Server DB Interface Legacy DB DB MQSI Interface Legacy DB DB Interface Legacy DB App Server DB Interface This silo effect resulted in unnecessary or redundant investments in: • Network and Systems Infrastructure • Systems management resources • Skills development to support the applications • Additional volume of testing and quality assurance • Significant performance and capacity capabilities This silo effect also resulted in: • Increased complexity in IT environments • Increased complexity in number of server technologies • Multiple application standards • Underutilized capacity • Inconsistent standards 25

IBM Software The On Demand Operating Environment The Looming Reality: Horizontal Process Integration Partners Advances that make it possible: • Standards for creating services and enabling them to communicate are agreed upon by major vendors Customer/ Prospect • Infrastructure that supports self-defined, loosely coupled services has emerged • Tools to incorporate existing assets are available Marketing Web Sales • Automation and virtualization of systems resources readily available 26

IBM Software On Demand Operating Environment Attributes/Capabilities of an ODE Integration Partners Horizontal Process Business Flexibility IT Simplification • • • Business Modeling Process Transformation Application & Information Integration Access & Collaboration Business Process Management Infrastructure Management Automation/Virtualization • Availability • Security • Optimization • Provisioning • Policy-based Orchestration • Business Services Management • Resource Virtualization of Servers, Storage, Distributed Systems/Grid and the Network 27

IBM Software On Demand Operating Environment High Level Component Architecture Application Container Horizontal Process Business Flexibility IT Simplification Business Services Partners Enterprise Service Bus Infrastructure Services Middleware, Hardware and Services Provide the Capabilities 28

IBM Software On Demand Operating Environment IBM on demand Current and Future Offerings Products & Services • Web. Sphere Portal • Web. Sphere Business Integration Tools • Web. Sphere Business Integration Modeler • DB 2 Information Integrator • DB 2 Content Management • IBM Lotus Workplace • Tivoli Business Services Management • IBM Tivoli Intelligent Think. Dynamic Orchestrator • IBM Total. Storage portfolio Product Bundles Solution Building Blocks Infrastructure Solutions • IBM Collaboration Portal Offering • IBM Business Integration Offering • IBM Information Integration Offering • To be announced in 2004 • IBM Web Infrastructure Orchestration • IBM Server Allocation for Web. Sphere Application Server • Analytical, Information, Business Grid Offerings • IBM Infrastructure Management Assessments • MSS Virtualization Services • Grid services • To be announced in 2004 • IBM Infrastructure Management Outsourcing • Deep Computing CUo. D • To be announced in 2004 *This is not a comprehensive list of available offerings for becoming an on demand e-business 29

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