Hollywoodian SEBASTIAN DZIALLAS SAMANTHA BECHT ELLIOTT DONLON CHASE
Hollywoodian SEBASTIAN DZIALLAS, SAMANTHA BECHT, ELLIOTT DONLON, CHASE KERNAN, AND RACHEL BINIAZ
Design Is Never Done. “ARE WE THERE YET? ”
Young, Urban Professionals
What is the design space? “Small groups of friends separated by busy lives often have trouble organizing social outings. They may not know what activities are available to them and could use an external source for inspiration and motivation. ”
Personas Davis the Decider Emily the Explorer Timid Timmy
Let’s ideate! HOW DO WE SOLVE THE PROBLEM?
What do they need?
How do we solve the problem?
How does it work?
Perfect! RIGHT?
Are we there yet? Great! Incentivizing decision making Strong group interactions Simple flow Uh oh… Interfaces should make us feel powerful Interfaces are tools—they exist to help us So much potential for data integration
Let’s make this powerful! THAT’S WHAT WE’RE MISSING, RIGHT?
Manage your friend groups with ease!
Can’t think of something?
The world at your fingertips…
Perfect! RIGHT?
Are we there yet? Great! Integrates Google Local and Facebook Powerful tools for selecting ideas Most edge-cases nailed down Uh oh… Most edge-cases nailed down Feature creep Lacking a simple, consistent conceptual model
Let’s simplify! THAT’S WHAT WE’RE MISSING, RIGHT?
People, not groups
Ideas are everything
Focus on user-generated content
Perfect! RIGHT?
Are we there yet? Great! Timeline view simplifies entire experience Minimalist, yet still feature-complete Better fits users’ pre-existing conceptual model Uh oh… The little things matter Interfaces should be fun to use What if users don’t have a conceptual model of the game?
Let’s optimize! THAT’S WHAT WE’RE MISSING, RIGHT?
Perfect! RIGHT?
- Slides: 25