HISTORY FINANCIALS BRANDS DIRECT MARKETING HISTORY Neiman Marcus
HISTORY FINANCIALS BRANDS DIRECT MARKETING
HISTORY Neiman Marcus, originally Neiman-Marcus, is an American luxury specialty department store owned by the Neiman Marcus Group, headquartered in Dallas, Texas. The company also owns the Bergdorf Goodman department stores, and operates a direct marketing division, Neiman Marcus Direct, which operates catalogue and online operations under the Horchow, Neiman Marcus and Bergdorf Goodman names. In the US, Neiman Marcus competes with luxury retailers Saks Fifth Avenue, Barneys New York, Lord & Taylor, Nordstrom, and Bloomingdale's. Neiman Marcus is currently owned by CPP Investment Board and Ares Management. MORE HISTORY & Mi. SSION STATEMENT
BRANDS There are 41 Neiman Marcus stores in Arizona, California, Colorado, District of Columbia, Florida, Georgia, Hawaii, Illinois, Maryland, Massachusetts, Michigan, Missouri, Nevada, New Jersey, New York, North Carolina, Pennsylvania, Texas, Washington, and Virginia. In the fall of 2004, Neiman Marcus launched a new store within a store called The Showroom of Neiman Marcus. This department sells furniture and home collections previously only available through the Neiman Marcus catalogues The Horchow Collection and NM by Mail. MORE BRANDS
DIRECT MARKETING The Direct Marketing operation significantly improves the ability of the company to extend its reach, as approximately 40% of online and catalog customers were located outside the trade areas of Neiman Marcus' existing retail locations. Notable vendors include: Chanel, Gucci, Prada, Giorgio Armani, St. John, Akris, Escada, Christian Louboutin, Manolo Blahnik, Tory Burch, Balenciaga, La Mer, Sisley, Bobbi Brown, La Prairie, Estee Lauder, Laura Mercier, Brioni, Tom Ford, Loro Piana, Ferragamo, Stefano Ricci, David Yurman, John Hardy, and Cartier. DISTRIBUTION & GROWTH STRADEGY
FINANCIALS (REVENUES)
FINANCIALS (COST OF GOODS SOLD)
FINANCIALS (EMPLOYEES) MORE EXCEL FINANCIALS
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