Hi Heres a little about me Alesha Stefanissin

Hi! Here’s a little about me. Alesha Stefanissin - Weta Workshop

Meet Alesha. - I’m a boxer I’m a feminist I love animals, this guy -> I’m new here I’m a digi nerd I’m all about Customer Aroha

But like you, I’m also a. . . Mentor / leader Disrupter Ideas generator Project manager Senior manager Strategist Contract manager SEM Director Product marketer Pricing specialist Website expert BDM Copy writer Social butterfly Contract manager Brand manager Product strategist Campaign manager Internal Comms Account Manager CRM Developer SEO specialist Reporting Famil organiser Content manager Insights analyst Loyalty manager Media manager Negotiator

How to get sh*t done! Some advice to join the club.

The 80 - 20 rule is alive and well! ACTION Do a regular stocktake of your time, match this against your goals / objectives.

What’s ugent and what’s important are two different things. Tip Turn an important task into an important & urgent task. “what is the very next physical thing I need to make progress on this” create a deadline for that.

How to do a, to do the right way! Tip Make them physical actions. Be realistic- aim to complete 1 -2 things a day MAX!!

Basic systems can be hella useful! Tech Tips Happy to share, reach out. - Todolist Trello Evernote Hub. Spot CRM Google Analytics Pocket

Take time and celebrate success! Tip Create DONE lists on your Trello board, or simply populate a spreadsheet. Revisit these at the end of the week/month/quarter. RING THAT BELL

Wins ➔ 80/20 rule stocktake ➔ Important vs Urgent ➔ Physical actions on your to-do ➔ Choose a few systems to help ➔ Celebrate success

Sure, sure Alesha Honest truths about what we’ve achieved

Milestones in 6 months Nov 2018 Jan 2019 Mar 2019 Ecommerce tracking & GA instance Multi-layer digi campaign live The biggest ever web project signed off by board Focused trade sales plan rolled out clear results immediately 2018 Feb 2019 Sales & Marketing strategy signed off by board. 2019 Feb 2019 New product & Pricing strategy delivered Apr 2019 Weta Workshop narrative redeveloped May 2019 New product and pricing in market

Wins ➔ 11% lift in online sales rev ➔ 32% rev lift from our strategic trade partners. ➔ 16% lift in our average order value ➔ Sales and marketing capability resourced up ➔ Highest ever NPS and satisfaction reached.

The art of getting sh*t done Tip Good luck! Don’t wait pick 1 -2 things to help you.