Hermann Brain Dominance Instrument HBDI CIE Interpretation Session

Hermann Brain Dominance Instrument (HBDI) CIE Interpretation Session

Agenda • What is Herrmann Brain Dominance? (History and Applications) • Whole Brain Diversity game • HBDI results and interpretation • Discussion (Apply to Creativity)

Who Was Ned Herrmann? • Studied chemical engineering in school while pursuing musical interests outside of class – Divergent drives difficult to balance – Musical interests outweighed engineering – Graduated with double major: physics/music • Wrestled with his duality in interests. • Entered GE as a Chemical Engineer.

THE ORGANIZING PRINCIPLE PHYSIOLOGY THE BRAIN ARCHITECTURE A D B C THE ORGANIZING PRINCIPLE METAPHOR THE WHOLE BRAIN MODEL How we prefer to think and relate

OUR DIFFERENT SELVES D A Analytical, Rational Self Analytical Logical Fact-Based Quantitative Organized Sequential Detailed Planned B Planning, Safekeeping Self Holistic Intuitive Integrating Synthesizing, Experimental Self Interpersonal Feeling-Based Expressive Emotional C Sensing, Feeling Self © 1990 -2001 Ned Herrmann Group

Thinking Styles D Rational Sequential/Abstract Conceptual Random/Abstract Likes to ask “Why? ” Likes to ask “What, How and What if? ” Operational Sequential/Concrete Interpersonal Random/Concrete Likes to ask “How much and How Many? ” Likes to ask “Who and For Whom? ” B (people, time, resources) C © 2000 The Ned Herrmann Group A

A D B C © 2000 The Ned Herrmann Group The Whole Brain Diversity

The Diversity Game starting to put your whole brain to work. The Diversity Game by Ted Coulson and Allison Strickland

Get Started Arrange your five cards in order, start with the card that best describes you and end with the card that is least like you. The Diversity Game by Ted Coulson and Allison Strickland

Get Started Discussion Points: 4 up What was your first response to your cards? Are there any you want to get rid of? Are there any that you don’t want to lose? Would you be comfortable finishing the game with the hand you were dealt? The Diversity Game by Ted Coulson and Allison Strickland

Improve Your Hand Talk to other players. See what cards they have and trade cards to strengthen your hand by getting cards that better represent you. Maintain five cards in your hand at all times. Trade as many cards as you wish with other players, as long as you give as many cards as you take. You cannot take a card(s) unless the other player is willing to make an exchange. The Diversity Game by Ted Coulson and Allison Strickland

Improve Your Hand Discussion Points: 4 up What strategies did you use to negotiate trades? Did you notice any patterns in the kinds of cards you wanted to keep and those you were willing to trade? If you detected patterns, what might you venture about the group’s preferences? The Diversity Game by Ted Coulson and Allison Strickland

Discard Time Discard your two least preferred cards. Feel free to examine the pile of discarded cards and make any exchanges you wish. Maintain three cards. Discarded cards are “part of the pool” and may be picked up by any player. Continue to trade cards with people or the “discard pool” as long as you give up one that is in your hand. (Maintain three). The Diversity Game by Ted Coulson and Allison Strickland

Discard Time Discussion Points: 4 up How did you react when you had to give two of your cards back? Were your choices easy or difficult for you to make? Have you put together a hand closely representing you? If not, what card(s) did you want that you couldn’t get? The Diversity Game by Ted Coulson and Allison Strickland

Get a card that is LEAST like you. Hold on to it. The Diversity Game by Ted Coulson and Allison Strickland

Tell a Story 4 up Remember a personal story. Share with your group how it illustrates a time when all three of the qualities in your hand came into play and influenced your behavior. Listen to others’ stories, and help your group decide one or two stories to tell the whole class. The Diversity Game by Ted Coulson and Allison Strickland

Tell a Story Discussion Points: 4 up (cont. ) How easy/hard was it for you to come up with a story that illustrated the qualities on your cards? Does your story reflect the way you are much of the time? The Diversity Game by Ted Coulson and Allison Strickland

How “Whole Brained” Is Our Group? You will receive four plastic holders. Insert your three most preferred cards into the plastic sleeves (one in each sleeve). Put you LEAST preferred card in Go display your most preferred card first. The Diversity Game by Ted Coulson and Allison Strickland

How “Whole Brained” Is Our Group? Discussion Points: Looking at the group’s most prevalent color, what does it say about your strengths as a group? What does the overall distribution say about your “blind spots”? The Diversity Game by Ted Coulson and Allison Strickland

How “Whole Brained” Is Our Group? Now come display your second most preferred card. The Diversity Game by Ted Coulson and Allison Strickland

How “Whole Brained” Is Our Group? Discussion Points: How did the overall color of the group change? Now, what does it say about your strengths as a group? — and about your “blind spots”? What types of work projects do you think people in this group would find interesting (and do well)? The Diversity Game by Ted Coulson and Allison Strickland

How “Whole Brained” Is Our Group? Come display your third most preferred card. The Diversity Game by Ted Coulson and Allison Strickland

How “Whole Brained” Is Our Group? Discussion Points: How did the overall color of the group change? What does the color distribution say about your strengths as a group? — about your “blind spots”? What types of work projects might people in this group find interesting (& do well)? What types of work projects would this group avoid or find boring? The Diversity Game by Ted Coulson and Allison Strickland

HBDI Understanding the Herrmann Brain Dominance Profile

PROCESSING MODES A Upper Left Cognitive / Intellectual Logical Analyzer Mathematical Technical Problem solver Imaginative Synthesizer Artistic Holistic Conceptualizer Realistic Intuitive Interpersonal Emotional Musical Spiritual Talker Controlled Conservative Planner Organizational Administrative Lower Left B D Upper right Visceral / Instinctual Lower Right C

Quadrants and Preferences 1 = Primary preference STRONG 2 = Secondary preference MEDIUM 3 = Tertiary preference LOW Profile Scores Adjective Pairs

Adjective Pairs 24 Points distributed across the quadrants. Highest score is your “back-up” style or style under stress. Profile Scores Adjective Pairs

Profile Scores=Total for each quadrant that forms the basis for your profile. Profile Scores Adjective Pairs

Four Modes UPPER MODE RIGHT MODE LEFT MODE Profile Scores Adjective Pairs LOWER MODE

HERRMANN BRAIN DOMINANCE INSTRUMENT DATA SUMMARY Name: Occupation: PROFILE SCORES PREFERENCE CODE ADJECTIVE PAIRS Gender: GROUP Date: COLUMN A UPPER LEFT COLUMN B LOWER LEFT COLUMN C LOWER RIGHT COLUMN D UPPER RIGHT 111 87 35 48 1 1 2 2 9 8 4 3 (distribution of 24 points) KEY DESCRIPTORS X = selected * = most descriptive WORK ELEMENTS (5 =most, 1=least) Factual Quantitative Critical Rational Mathematical Logical Analytical x * x Conservative Controlled Sequential Detailed Dominant Speaker Reader Analytical Technical Problem Solving Financial 4 5 5 2 Organization Planning Administrative Implementation x x 4 2 1 5 Emotional Musical Spiritual Symbolic Intuitive Talker Reader Teaching Writing Expressing Interpersonal Imaginative Artistic Intuitive Holistic Synthesizer Simultaneous Spatial 5 4 3 3 Integration Conceptualizing Creative Innovating Adolescent Education Focus Occupation Hobbies HAND DOMINANCE ENERGY LEVEL MOTION SICKNESS INTROVERT/EXTROVERT (self-placement) Right/ some left primary right x day x mixed left/ some right equal none primary left night some frequent x extroverted introverted x © 2005 Ned Herrmann Group x 2 4 3 3

Profile Scores COLUMN A UPPER LEFT COLUMN B LOWER LEFT COLUMN C LOWER RIGHT COLUMN D UPPER RIGHT 111 87 35 48 PREFERENCE CODE 1 1 2 2 ADJECTIVE PAIRS 9 8 4 3 PROFILE SCORES (distribution of 24 points) KEY DESCRIPTORS X = selected * = most descriptive WORK ELEMENTS (5 =most, 1=least) Factual Quantitative Critical Rational Mathematical Logical Analytical x Analytical Technical 4 5 Financial 2 x * x Problem Solving 3 Conservative x Controlled Sequential x Detailed x Dominant Speaker Reader Emotional Musical Spiritual Symbolic Intuitive Talker Reader Organization 4 Planning 2 Administrative 1 Implementation 5 Teaching Writing Expressing Interpersonal Adolescent Education Focus Occupation Hobbies HAND DOMINANCE ENERGY LEVEL MOTION SICKNESS INTROVERT/EXTROVER T (self-placement) Right/ some left primary right x day x left/ mixed some right equal none introverted Imaginative Artistic Intuitive Holistic Synthesizer Simultaneous x Spatial 5 4 3 3 Integration 2 reative Innovating 3 3 Conceptualizing 4 C primary left night some frequent x extroverted x

Adjective Pairs COLUMN A UPPER LEFT COLUMN B LOWER LEFT COLUMN C LOWER RIGHT COLUMN D UPPER RIGHT 111 87 35 48 PREFERENCE CODE 1 1 2 2 ADJECTIVE PAIRS 9 8 4 3 PROFILE SCORES (distribution of 24 points) KEY DESCRIPTORS X = selected * = most descriptive WORK ELEMENTS (5 =most, 1=least) Factual Quantitative Critical Rational Mathematical Logical Analytical x * x Conservative x Controlled Sequential x Detailed x Dominant Speaker Reader Emotional Musical Spiritual Symbolic Intuitive Talker Reader Analytical 4 Technical 5 Problem Solving 5 Financial 2 Organization 4 Planning 2 Administrative 1 Implementation 5 Teaching Writing Expressing Interpersonal x Adolescent Education Focus Occupation Hobbies HAND DOMINANCE ENERGY LEVEL MOTION SICKNESS INTROVERT/EXTROVER T (self-placement) Right/ some left primary right x day x left/ mixed some right equal none introverted Imaginative Artistic Intuitive Holistic Synthesizer Simultaneous x Spatial 5 4 3 3 Integration 2 Conceptualizing 4 Creative 3 Innovating 3 primary left night some frequent x extroverted x

Key Descriptors COLUMN A UPPER LEFT COLUMN B LOWER LEFT COLUMN C LOWER RIGHT COLUMN D UPPER RIGHT 111 87 35 48 PREFERENCE CODE 1 1 2 2 ADJECTIVE PAIRS 9 8 4 3 PROFILE SCORES (distribution of 24 points) KEY DESCRIPTORS X = selected * = most descriptive WORK ELEMENTS (5 =most, 1=least) Factual Quantitative Critical Rational Mathematical Logical Analytical x * x Conservative x Controlled Sequential x Detailed x Dominant Speaker Reader Emotional Musical Spiritual Symbolic Intuitive Talker Reader Analytical 4 Technical 5 Problem Solving 5 Financial 2 Organization 4 Planning 2 Administrative 1 Implementation 5 Teaching Writing Expressing Interpersonal x Adolescent Education Focus Occupation Hobbies HAND DOMINANCE ENERGY LEVEL MOTION SICKNESS INTROVERT/EXTROVER T (self-placement) Right/ some left primary right x day x left/ mixed some right equal none introverted Imaginative Artistic Intuitive Holistic Synthesizer Simultaneous x Spatial 5 4 3 3 Integration 2 Conceptualizing 4 Creative 3 Innovating 3 primary left night some frequent x extroverted x

Work Elements COLUMN A UPPER LEFT COLUMN B LOWER LEFT COLUMN C LOWER RIGHT COLUMN D UPPER RIGHT 111 87 35 48 PREFERENCE CODE 1 1 2 2 ADJECTIVE PAIRS 9 8 4 3 PROFILE SCORES (distribution of 24 points) KEY DESCRIPTORS X = selected * = most descriptive WORK ELEMENTS (5 =most, 1=least) Factual Quantitative Critical Rational Mathematical Logical Analytical x * x Conservative x Controlled Sequential x Detailed x Dominant Speaker Reader Emotional Musical Spiritual Symbolic Intuitive Talker Reader Analytical 4 Technical 5 Problem Solving 5 Financial 2 Organization 4 Planning 2 Administrative 1 Implementation 5 Teaching Writing Expressing Interpersonal x Adolescent Education Focus Occupation Hobbies HAND DOMINANCE ENERGY LEVEL MOTION SICKNESS INTROVERT/EXTROVER T (self-placement) Right/ some left primary right x day x left/ mixed some right equal none introverted Imaginative Artistic Intuitive Holistic Synthesizer Simultaneous x Spatial 5 4 3 3 Integration 2 Conceptualizing 4 Creative 3 Innovating 3 primary left night some frequent x extroverted x

Adolescent Education COLUMN A UPPER LEFT COLUMN B LOWER LEFT COLUMN C LOWER RIGHT COLUMN D UPPER RIGHT 111 87 35 48 PREFERENCE CODE 1 1 2 2 ADJECTIVE PAIRS 9 8 4 3 PROFILE SCORES (distribution of 24 points) KEY DESCRIPTORS X = selected * = most descriptive WORK ELEMENTS (5 =most, 1=least) Factual Quantitative Critical Rational Mathematical Logical Analytical x * x Conservative x Controlled Sequential x Detailed x Dominant Speaker Reader Emotional Musical Spiritual Symbolic Intuitive Talker Reader Analytical 4 Technical 5 Problem Solving 5 Financial 2 Organization 4 Planning 2 Administrative 1 Implementation 5 Teaching Writing Expressing Interpersonal x Adolescent Education Focus Occupation Hobbies HAND DOMINANCE ENERGY LEVEL MOTION SICKNESS INTROVERT/EXTROVER T (self-placement) Right/ some left primary right x day x left/ mixed some right equal none introverted Imaginative Artistic Intuitive Holistic Synthesizer Simultaneous x Spatial 5 4 3 3 Integration 2 Conceptualizing 4 Creative 3 Innovating 3 primary left night some frequent x extroverted x

At School A D Geography, history, language (grammar) B Science, math, arts, crafts Social

Hand Dominance COLUMN A UPPER LEFT COLUMN B LOWER LEFT COLUMN C LOWER RIGHT COLUMN D UPPER RIGHT 111 87 35 48 PREFERENCE CODE 1 1 2 2 ADJECTIVE PAIRS 9 8 4 3 PROFILE SCORES (distribution of 24 points) KEY DESCRIPTORS X = selected * = most descriptive WORK ELEMENTS (5 =most, 1=least) Factual Quantitative Critical Rational Mathematical Logical Analytical x * x Conservative x Controlled Sequential x Detailed x Dominant Speaker Reader Emotional Musical Spiritual Symbolic Intuitive Talker Reader Analytical 4 Technical 5 Problem Solving 5 Financial 2 Organization 4 Planning 2 Administrative 1 Implementation 5 Teaching Writing Expressing Interpersonal x Adolescent Education Focus Occupation Hobbies HAND DOMINANCE ENERGY LEVEL MOTION SICKNESS INTROVERT/EXTROVER T (self-placement) Right/ some left primary right x day x left/ mixed some right equal none introverted Imaginative Artistic Intuitive Holistic Synthesizer Simultaneous x Spatial 5 4 3 3 Integration 2 Conceptualizing 4 Creative 3 Innovating 3 primary left night some frequent x extroverted x

Energy Level COLUMN A UPPER LEFT COLUMN B LOWER LEFT COLUMN C LOWER RIGHT COLUMN D UPPER RIGHT 111 87 35 48 PREFERENCE CODE 1 1 2 2 ADJECTIVE PAIRS 9 8 4 3 PROFILE SCORES (distribution of 24 points) KEY DESCRIPTORS X = selected * = most descriptive WORK ELEMENTS (5 =most, 1=least) Factual Quantitative Critical Rational Mathematical Logical Analytical x * x Conservative x Controlled Sequential x Detailed x Dominant Speaker Reader Emotional Musical Spiritual Symbolic Intuitive Talker Reader Analytical 4 Technical 5 Problem Solving 5 Financial 2 Organization 4 Planning 2 Administrative 1 Implementation 5 Teaching Writing Expressing Interpersonal x Adolescent Education Focus Occupation Hobbies HAND DOMINANCE ENERGY LEVEL MOTION SICKNESS INTROVERT/EXTROVER T (self-placement) Right/ some left primary right x day x left/ mixed some right equal none introverted Imaginative Artistic Intuitive Holistic Synthesizer Simultaneous x Spatial 5 4 3 3 Integration 2 Conceptualizing 4 Creative 3 Innovating 3 primary left night some frequent x extroverted x

Motion Sickness COLUMN A UPPER LEFT COLUMN B LOWER LEFT COLUMN C LOWER RIGHT COLUMN D UPPER RIGHT 111 87 35 48 PREFERENCE CODE 1 1 2 2 ADJECTIVE PAIRS 9 8 4 3 PROFILE SCORES (distribution of 24 points) KEY DESCRIPTORS X = selected * = most descriptive WORK ELEMENTS (5 =most, 1=least) Factual Quantitative Critical Rational Mathematical Logical Analytical x * x Conservative x Controlled Sequential x Detailed x Dominant Speaker Reader Emotional Musical Spiritual Symbolic Intuitive Talker Reader Analytical 4 Technical 5 Problem Solving 5 Financial 2 Organization 4 Planning 2 Administrative 1 Implementation 5 Teaching Writing Expressing Interpersonal x Adolescent Education Focus Occupation Hobbies HAND DOMINANCE ENERGY LEVEL MOTION SICKNESS INTROVERT/EXTROVER T (self-placement) Right/ some left primary right x day x left/ mixed some right equal none introverted Imaginative Artistic Intuitive Holistic Synthesizer Simultaneous x Spatial 5 4 3 3 Integration 2 Conceptualizing 4 Creative 3 Innovating 3 primary left night some frequent x extroverted x

Introvert/Extrovert COLUMN A UPPER LEFT COLUMN B LOWER LEFT COLUMN C LOWER RIGHT COLUMN D UPPER RIGHT 111 87 35 48 PREFERENCE CODE 1 1 2 2 ADJECTIVE PAIRS 9 8 4 3 PROFILE SCORES (distribution of 24 points) KEY DESCRIPTORS X = selected * = most descriptive WORK ELEMENTS (5 =most, 1=least) Factual Quantitative Critical Rational Mathematical Logical Analytical x * x Conservative x Controlled Sequential x Detailed x Dominant Speaker Reader Emotional Musical Spiritual Symbolic Intuitive Talker Reader Analytical 4 Technical 5 Problem Solving 5 Financial 2 Organization 4 Planning 2 Administrative 1 Implementation 5 Teaching Writing Expressing Interpersonal x Adolescent Education Focus Occupation Hobbies HAND DOMINANCE ENERGY LEVEL MOTION SICKNESS INTROVERT/EXTROVER T (self-placement) Right/ some left primary right x day x left/ mixed some right equal none introverted Imaginative Artistic Intuitive Holistic Synthesizer Simultaneous x Spatial 5 4 3 3 Integration 2 Conceptualizing 4 Creative 3 Innovating 3 primary left night some frequent x extroverted x

OUR CREATIVE SELVES A B Factual Rigorous Analytical Financial Research-based Disciplined Organized Capturing Verifying Planning Holistic Playful Intuitive Visionary Experimental Interpersonal Aesthetic Spiritual Sensual Tactile D C © 1989 -2000 The Ned Herrmann Group

Value of “Creative Idea” A D Helps get the task done B Opens up

So, how do you draw on your quadrants in ----

THE CREATIVE PROCESS PREPARATION FRUSTRATION ____ ____ APPLICATION ____ ____ VERIFICATION ____ ____ ILLUMINATION ____ INCUBATION ____ ____

THE CREATIVE ROLES WE UNDERTAKE The Explorer The Artist ____ ____ The Judge The Warrior ____ ____

What Clues Do You Give Off? • • Self? Roommates or friends? Parents? Brothers & Sisters?

QUESTIONS ?

Discussion Points: If you lack diversity, how might you compensate for areas where there is no strong preference? If you are a diverse group, how might you deal with one another so that your differences are an asset, not a liability? What on-going agreements might you make together to assure that you work together more

Diversity Game Two Forces shape who we are. • Nature and Nurture – Nature: Nature Your genetic imprint, from conception. – Nurture: Nurture Everything after that. • HBDI explores both

Nature What were you like the day you were born? Where and to whom were you born? We see many differences. None of us chose our parents or the culture into which we were born.

School (Nurture) • We met new people, expanded our horizons, and learned new things (Grade School). • As we grew and changed, we discovered new things and often changed the way we liked to think. (Jr. High) • School got serious and we began to make choices (High School) Subjects and professions we preferred

How Do Businesses Use HBDI? • Creativity & New Product Development Initiatives • Productivity Improvements • Strategic Planning • Negotiating Strategies and Techniques • Leadership Development • Team Development

THE CREATIVE PROCESS INTEREST PREPARATION INCUBATION ILLUMINATION VERIFICATION APPLICATION © 1989 -2000 The Ned

Class Profile Begin ___ Blue cards. ___ Green cards. ___ Red cards. ___ Yellow cards. End ___ Blue cards. ___ Green cards. ___ Red cards. ___ Yellow cards.