HBR How Pixar Fosters Collective Creativity B 95106053
圖書館管理－HBR導讀 How Pixar Fosters Collective Creativity B 95106053徐茂洪 B 96106030曾琬淳 B 95106023陳昇亨 B 96106037薛弼心 B 95702038郭舒琳
Brief Introduction Peer Culture Operating Principles Management Challenges Discussion Time
Brief Introduction Peer Culture Operating Principles Management Challenges Discussion Time
Pixar • George Lucas’ Lucas film company
Pixar Pixel
Pixar
Pixar
Films 1995 1998 1999 2003 2004
Films 2006 2007 2008 2009
Brief Introduction Peer Culture Operating Principles Management Challenges Discussion Time
Good people is rarer and more valuable than good ideas • The Root of Pixar’s Culture – Smart people are more important than good ideas.
In the case of Toy Story 2 • Team A were working on ‘A bug’s Life’ • Team B worked with a good initial idea, but…
In the case of Toy Story 2 If you give a good idea to a mediocre team, they’ll screw it up.
In the case of Toy Story 2 But if you give a mediocre idea to a great team, they’ll make it work.
In the case of Toy Story 2 –Team A took over the creative leadership of Toy Story 2 Will Woody make a different choice ？
Peer Culture Brain Trust The Dailies Peer Culture Magic！ Technology Art
Peer Culture • Communication in bathroom • Creation source Accumulate Detail
Brief Introduction Peer Culture Operating Principles Management Challenges Discussion Time
Pixar’s Operating Principles • Communicate • Safe to offer ideas • Close to academic community. Pixar University
Brief Introduction Peer Culture Operating Principles Management Challenges Discussion Time
Management Challenges To solve problems： When yourthese company is successful, it’s difficult to : Communication Systematically Fight Complacency Routine Postmortems Competitors Uncovering Problems
Goals Making the first computer-animated film Create Magic
Brief Introduction Peer Culture Operating Principles Management Challenges Discussion Time
Discussion Time
- Slides: 24