Glossary Products and Discovery Questions 1 2 Benefits

Glossary, Products and Discovery Questions 1

2 Benefits of Elé/Nexeo Agreement 1. Exclusive Agreement – only Personal Care distributors in 12 states (ND, SD, KS, MN, IA, MO, WI, IL, IN, KY, OH, MI) 2. ISO 9001: 2008 Certified – assures quality processes and procedures are practiced and audited 3. 4. Sales Support – joint calls, prices support where possible, timely response Technical Service – access to R&D staff with over 100 years personal care experience and Mc. Intyre Know-how 5. 6. Product Portfolio – broad range of core ingredients and desired specialties Tailored Ingredients – ability to customize or duplicate formulas to meet customer needs 7. 8. Low Minimum Order Quantity – some as low as one drum Ability to Package Complementary Chemical – one-stop-shop to help maximize share of formula spend

3 Who to contact? What are you looking for? Primary Source Secondary Source/Comments Certificate of Analysis (COA) With order. Emailed upon request. customerservice@elecorporation. com Company Logo customerservice@elecorporation. com Competitive Intelligence Elé Sales Manager Freight Estimates Invoice Issues - Incorrect Pricing Historical shipments customerservice@elecorporation. com Invoice Issues - Need Copy customerservice@elecorporation. com Market Trends Elé Sales Manager Material Safety Data Sheet (SDS) Nexeo Product Specialist Order Status customerservice@elecorporation. com Price Increase Justification Elé Sales Manager customerservice@elecorporation. com User will need to set up Elé website username, once logged in - click on "Products" Pricing - Distributor List Price customerservice@elecorporation. com Pricing - Special Requests Elé Sales Manager Elé Corporation Confidential

4 Who to contact? What are you looking for? Primary Source Product Application Support Elé Sales Manager Product Data Sheets (PDS) Nexeo Product Specialist Secondary Source/Comments User will need to set up Elé website username, once logged in - click on "Products" Product Lead Time Product Forecasting Product Minimum Order Quantity Product Presentations 15 working days Elé Sales Manager customerservice@elecorporation. com Distributor Price List Elé Sales Manager customerservice@elecorporation. com Product Quality Issues Product Price Support (Credit Upon Proof of Payment) Processing Product Regulatory Support Product Replacements Product Returns Product Support- Other Commercial Issues customerservice@elecorporation. com Will initiate Customer Incident Report Product Samples Product Specification Product Properties samples@elecorporation. com COA Elé Corporation Confidential Product Data Sheet Elé Sales Manager Distributor to submit monthly Elé Sales Manager customerservice@elecorporation. com Elé Sales Manager Provide application, estimated annual volume, and competitor with request.

5 Elé Product Nomenclature Trade Name Chemistry Function Comments Nonionic emulsifiers (predominately ethoxylated , but some propoxylated). Ethoxylated products names are PEL-ALC xxx-y, where xxx is the alcohol and y is the moles of EO. Greater than 15 moles, product is low melt point solid at room temperature. PEL-AMID Alkanolamides Foam Stabilizer, Viscosity Builders, Alkanolamides designed to perform as foam stabilizers & viscosity builders in anionic based cleansing products. All Humectants are liquids at room temperature except PEL-AMID CAEE, which is a soft paste. Amphoteric (+/-) and Zwitterionic (+ & -), Surfactants may act PEL-AMPH Amphoteric/ Surfactant, Foaming Agent as detergents, wetting agents, emulsifiers, foaming agents, Zwitterionic thickener, and dispersants. Builds and stabilizes foam. Surfactant (Betaines and Hydroxysultaines) Moisturize and create occlusive barriers PEL-EST Ester Emollient PEL-ALC PEL-INE PEL-PAG Alkoxylated Alcohols Amine Polyalkylene Glycol PEL-STAT Preservative PEL-SULF Sulfosuccinate Emulsifiers Conditioner Emolient PEL-INE ISML tertiary amine cationic conditioning agent Preservative Foaming Agent, Surfactant Preservative Mild, anionic, high to moderate foaming surfactants that stabilize and build foam Alkoxylate, nonionic emollient. WS – water soluble (EO based), WI – water insoluble – (PO based)

6 Elé Product Nomenclature (con’t) Product Term Description CBSxx LE-B Disodium Cocoamphodiacetate Acetic monoethanolamide LE-H LE-K Amodimethicone Coconut Oil Aminoethoxyethanol LHS Amides PAG Cocamidopropyl PEG Hydroxysultaine preserved with benzoic acid preserved with DMDM hydantoin preserved with Kathon CG Lauryl Sulfobetaine / Lauryl hydroxysultaine polyalkalene glycol polyethelyene glycol DIPA Diisopropanolamine PEG-xx PEG-XX Dimethicone EO ethelyene oxide or ethoxykated Isostearamidopropyl Morpholine Lacate PPG polyproplene glycol 2 Cxx AME AMOD CAEE ISML Elé Corporation Confidential

7 Surfactants may act as: Trade Name Conditioners PEL-INE, PEL-PHOS Detergents PEL-ALC, PEL-AMPH Dispersants PEL-AMPH Emulsifiers PEL-ALC, PEL-AMID, PEL-AMPH Foaming Agents PEL-AMPH, PEL-SULF Foam Stabilizing PEL-AMID Solubilizing PEL-ALC, PEL-AMID Thickeners PEL AMID, PEL-AMPH Pearlizing Agents PEL-PEARL Wetting Agents PEL-PHOS Elé Corporation Confidential

8 New Product Development OR Pricing Request Question Product Customer Location Industry Application Typical Order Qty Annual Volume Competitive Product Competitive Price to Meet Competing Against Which Distributor Competing Against Which Manufacturer Response For NPD – need product specs and sample Elé Corporation Confidential

9 A-List Products Dr Dr Net Gross Wt Wt (lbs) 4 -1 -17 Pricing US$/lb Min Order Qty (drs) Product Code INCI/Chemical Name PEL-ALC CA-205 P 10836 -000 PPG-5 Ceteth-20 450 471 3 PEL-ALC CSA-25 11121 -000 Ceteareth-25 441 462 3 PEL-ALC LA-7 -90 10932 -910 Laureth-7 441 462 2 PEL-ALC OD-20 11256 -000 Octyldodeceth-20 450 471 3 PEL-AMID C-DIPA 11104 -000 Cocamide DIPA 450 471 1 PEL-AMPH ALP 11418 -000 Arginine Lauraminopropionate 450 471 3 PEL-EST OVG 11279 -000 Glyceryl Olivate 420 441 10 A A PEL-PAG WS-5100 10415 -010 PPG-33 -Buteth-45; Butanol, ethoxylated, propoxylated 460 481 1 PEL-SULF LE-B 10804 -010 Disodium Laureth Sulfosuccinate 475 496 10802 -000 Disodium PEG-12 Dimethicone Sulfosuccinate 450 471 PEL-SULF PEG-12 D • • A A A Shelf Life Temp Min Temp Max 24 months 50°F 90°F 24 months 50°F 90°F A 24 months 50°F 90°F 8 A 5 months 50°F 90°F 1 A 24 months 50°F 90°F Products with best potential Sell regularly Raw materials in-stock Typically <3 week lead-time Elé Corporation Confidential Exclusive

10 Foaming Agents/Mild Surfactants (Amphoteric) Product Name INCI Competitive Cross Benefit PEL-AMPH 2 C Disodium Cocoamphodia cetate Mackam 2 C Miranol C 2 M Very mild, non-defatting, often used as surfactant in pre-moistened wipes, baby shampoos, and hospital cleaners. Still commonly used. PEL-AMPH 2 CSF-CG Disodium Cocoamphodip ropionate Mackam 2 CSF 40 CG Salt-free and methanol-free. Reduces irritation of other surfactants. PEL-AMPH ALP Arginine Lauraminoprop ionate NONE Patent Pending Broad ingredient compatibility, excellent wetting. good foam generation. very mild, readily biodegradable, plant-derived, excellent regulatory profile PEL-AMPH HPC-32 Sodium Cocoamphoac etate Miranol Ultra C-32 & Mackam HPC-32 Sodium Lauroamphoac etate Miranol Ultra L-32* & Mackam HPL-28 PEL-AMPH LDP BOLD = A-List Sodium Lauriminodipropi onate Mackam 168 L Deriphat 160 C Elé Corporation Confidential Mild, low-irritating, good foaming, non-defatting for baby shampoos and skin cleaners, etc. HPC-32 matches Miranol Ultra C-32 and HPL-28 is a match to Mackam HPL-28. These are modern, high active, low by-product containing amphoterics. High foaming, salt-free surfactant with good detergency. Provides nice lather in skin cleansing applications.

11 Foaming Agents/Mild Surfactants (Anionic) Product Name PEL-PHOS SG PEL-SULF LEB PEL-SULF LE-H PEL-SULF LE-K INCI Competitive Cross PPG-5 Ceteth-10 Crodafos SG Phosphate Disodium Lauryl Mackanate LO Sulfosuccinate Disodium Laureth Mackanate ELBA Sulfosuccinate Mackanate ELK PEL-SULF PEG Disodium PEG-12 Mackanate Ultra Dimethicone SI -12 D Sulfosuccinate BOLD = A-List Elé Corporation Confidential Benefit See Conditioning Agents High foaming mild surfactant with tight dense lather for use in skin cleansers. Mild high foaming surfactants ideal for skin cleansers and bubble baths. Typically formulated with SLES to yield low irritation and higher foam heights. LE-B preserved with Benzoic Acid, LE-H with DMDMH, and LE-K with Kathon CG. Extremely mild silicone functional sulfosuccinate surfactant that exhibits moderate foaming while providing excellent foam stability. Ideal for cleansers with low eye and skin irritation.

12 Foaming Agents/Mild Surfactants (Hydroxysultaines – zwitterionic) Product INCI Name PEL-AMPH CBS-G Cocoamidopropy l Hydroxysultaine PELAMPH CBS-GF PELAMPH CHS PELAMPH LHS Competitive Cross Benefit Mackam 50 -SB Mirataine CBS Similar to PEL-AMPH CBS-G, but made from stripped, hydrogenated coconut oil, resulting in a lower odor, glycerine-free product with better viscosity building properties. Mackam CN Made from whole coconut oil. Excellent foamer an viscosity builder in combination with anionic and amphoteric surfactants. None Similar to PEL-AMPH CBS-G, but made from hydrogenated coconut oil, resulting in a lower odor, glycerine-free product with better viscosity building properties. Cetyl/Lauryl/Myri None styl Hydroxpropyl Sultaine Lauryl Hydroxysultaine Mild, biodegradable, high-foaming zwitterionic surfactant with excellent stability in both acid and alkaline formulations. Provides emolliency, foam stabilization and viscosity building properties. Mackam LHS Hydrolytically stable and soluble in strong electrolyte, this product is also a good foam stabilizer. Elé Corporation Confidential

13 Betaines vs. Hydroxysultaines Betaines Amphoteric Ø Charge is p. H dependent Ø 35% active Ø Extremely price sensitive Ø Recent acknowledgement of dichloroacetic acid (Prop 65) Ø Zwitterionic Ø Charge is neutral in all p. H ranges Ø 50% active Ø Not as price sensitive Ø Elé Corporation Confidential

14 Foam Stabilizers/Viscosity Builders Product Name INCI Competitive Cross Benefit PEL-AMID CAEE Coconut Oil Aminoethoxy ethanol Amides None Secondary amine-freealkanolamideto replace cocamide DEA. Low temp melting solid providesfoam stabilization and viscosity improvement similar to Cocamide DEA. On TSCA. Not on DSL or NDSL. PEL-AMID CDIPA Cocamide DIPA Cola. Liquid DC DEA-free liquid to replace Cocamide DEA in anionic based cleansers and shampoos. Preforms similarly to Cocamide DEA. Not on TSCA. Only PC. Not on DSL or NDSL. Lauramide DIPA Cola. Liquid DL DEA-free alkanolamide to replace Cocammide & Lauramid DEA in anonic based clasenares and shampoos. Performs similar to Lauramide DEA. On TSCA. Not on DSL or NDSL. PEL-AMID L-DIPA BOLD = KEY PRODUCT Elé Corporation Confidential

15 Foam Stabilizers/Viscosity Builders (con’t) (nonionic) Product Name INCI PEL-AMID RSA-4 PEG-4 Rapeseedamide PEL-AMID CD Cocamide DEA PEL-AMID LD-LSM Lauramide DEA PEL-AMID SD Soyamide DEA Competitive Cross Benefit KAO - AMIDET N Mild, naturally-derived, diethanolamide-free Pilot - MASAMIDE R-4 thickener, foam booster, solubilizer, and Lincoln Fine emulsifier. Ingredients - DEA REPLACEMENT LINESSENTIAL R-4 Mackamide C Economic, foam booster & viscosity stabilizer Ninol 128 for anionic cleansers. Ninol 40 -CO Amidex LSM from Lubrizol Mackamide S BOLD = A-List Elé Corporation Confidential One-to-one mole ratio Lauramide DEA providing excellent foam stabilization and viscosity improvement. Designed to replace the sold forms of lauric diethanolamides. Soy based viscosity builder and conditioning agent.

16 Conditioning Agents (Cationic & Anionic) Product Name INCI PEL-INE ISML (cationic) PEL-PHOS SG (anionic) Isostearamidopropyl Morpholine Lactate PPG-5 Ceteth-10 Phosphate Competitive Cross Benefit Mackalene 426 non-irritating, no build-up, readily rinses. Ideal for clear shampoos. Crodafos SG Elé Corporation Confidential Superior wet combing and conditioning without build-up, assists solubilization of normally hard to incorporate ingredients, effective thickening, especially with cationic surfactants, good surfactant for emulsification. stable with cationic surfactants.

17 Solvay Replacements Product Name INCI Function Competitive Cross PEL-AMPH 2 C Disodium Cocoamphodiacetate Mild Amphoteric Surfactant Mackam 2 C PEL-AMPH 2 C-75 Mackam 2 C-75 PEL-AMPH 2 CSF-CG Disodium Cocoamphodiacetate Mild Amphoteric Surfactant Disodium Cocoamphodipropionate Mild Amphoteric Surfactant PEL-AMPH HPC-32 Sodium Cocoamphoacetate Mild Amphoteric Surfactant Mackam HPC-32 PEL-AMPH HPL-28 Sodium Lauroamphoacetate Mild Amphoteric Surfactant Mackam HPL-28 PEL-AMPH LHS PEL-SULF LE-B PEL-SULF LE-H PEL-SULF LE-K Lauryl Hydroxysultaine Mild Zwitterionic Surfactant Mackam LHS PEL-SULF PEG-12 D Mackam 2 CSF-40 CG Mackanate ELBA Disodium Laureth Mild High Foam Surfactant, Mackanate EL Sulfosuccinate Anionic Mackanate ELK Disodium PEG-12 Dimethicone Mild Moderate Foam Surfactant, Sulfosuccinate Anionic Mackanate DC-50 Elé Corporation Confidential

18 Croda Offsets Product Name INCI Function PEL-ALC CA-205 P PPG-5 Ceteth-20 Emulsifier PEL-ALC IC-20 -70 Isoceteth-20 Emulsifier Competitive Cross Croda Procetyl AWS Croda Brij IC-20 -70 Evonik TEGO Alkanol IC 20 PEL-ALC LA-7 90 Laureth-7 Solvay Rhodasurf L-790 PEL-PHOS SG Emulsifier PPG-5 Ceteth-10 Conditioning Phosphate Agent/ Viscosity Builder Elé Corporation Confidential Crodafos SG

19 PEL-PHOS SG INCI Name: PPG-5 Ceteth-10 Phosphate CAS Number: 73361 -29 -2 Equivalent NEW to Crodafos SG Superior wet combing and conditioning without build-up Assists solubilization of normally hard to incorporate ingredients Effective thickening, especially with cationic surfactants Good surfactant for emulsification Stable with cationic surfactants Elé Corporation Confidential

20 DEA Replacements Product Name PEL-AMID CAEE PEL-AMID C-DIPA PEL-AMID L-DIPA PEL-AMID RSA-4 INCI Function Coconut Oil Aminoethoxy Ethanol Amides Competitive Cross Cocamide DIPA Non-DEA Viscosity Builder/Foam Stabilizer NOT ON TSCA – Personal Care use only. Lauramide DIPA Non-DEA Viscosity Builder/Foam Stabilizer Colonial Cola Liquid DL PEG-4 Rapeseedamide Non-DEA Viscosity Builder/Foam Stabilizer Kao Amidet N Elé Corporation Confidential None Colonial Cola Liquid DC

21 PEL-AMID RSA-4 INCI Name: PEG-4 Rapeseedamide CAS Number: 85536 -23 -8 Attribute Cocamide DEA % Active Allergens Biodegradable 85 Free Yes 90 Free Yes – low order of toxicity Foam boosting, thickening, stabilizing Good Very Good Forms Nitrosamines HLB Mild to skin Pre-Phasing Fragrances Prop 65 Refatting Renewable Carbon Yes Relatively Low Yes Listed Yes No Relatively Low Yes Not Listed Yes Rapeseed = Canola Elé Corporation Confidential PEL-AMID RSA-4

22 PEL-AMID RSA-4 – Qualifying Questions 1. 2. 3. 4. How are your current viscosity builders working for you? What issues or concerns to you have about your current viscosity builders? How satisfied are you with the Cocamide DEA alternatives you are using? Please share your level of interest in a naturally derived product that performs similar or better to Cocamide DEA?

23 Exclusive to Elé Product Name PEL-EST OVG PEL-AMPH ALP INCI Function Glyceryl Olivate Arginine Lauraminopropio nate Emollient Competitive Cross No direct off-set. Functional off-sets: GMO, petrolatum & synthetic esters Wetting agent, NONE conditioner, foaming Patent Pending agent BOLD = A-List Elé Corporation Confidential

24 PEL-AMID RSA-4 – Qualifying Questions 1. 2. 3. 4. How are your current viscosity builders working for you? What issues or concerns do you have about your current viscosity builders? How satisfied are you with the Cocamide DEA alternatives you are using? Please share your level of interest in a naturally derived product that performs similar or better to Cocamide DEA? Elé Corporation Confidential

25 PEL-EST OVG -Unique Attributes ATTRIBUTE PEL-EST OVG Hydrates Skin Yes Provides Emolliency, Occlusion, and Humectancy PEG, EO, PO, Dioxane Yes Refatting Yes Renewable Organic Base Oil Yes Replacement for Petrolatum or Synthetic Esters Retains anti-aging phenolic compounds Yes Typical use level: 1 -10% Elé Corporation Confidential Free Yes

26 PEL-EST OVG – Qualifying Questions 1. 2. 3. What challenges are you facing with emulsifiers you are working with? Are you using petrolatum or synthetic esters in your formulations? If so, would you like to learn more about an alternative derived from organic olive oil? Please share your level of interest in a naturally derived product that performs similar or better to current emulsifiers?

27 PEL-AMPH ALP - Unique Attributes ATTRIBUTE PEL-AMPH ALP Highly compatible with other ingredients Yes Excellent wetting Yes Good foam generation Yes Very Mild Yes Biodegradable Yes Plant derived Yes Excellent regulatory profile Yes Typical use level: 5 -15% Elé Corporation Confidential

28 PEL-AMPH ALP - Excellent Regulatory Profile Elé Corporation Confidential

29 PEL-AMPH ALP -Qualifying Questions Have you heard about the soothing effects of arginine? Please share your level of interest in a naturally derived product that is a good wetter and foam builder? What issues or concerns do you have about formulating with irritating surfactants? Elé Corporation Confidential

30 How to Approach Customers Exciting new line to talk about Wide variety of chemistries Can tailor to meet needs/Flexible Low MOQ Macintyre Know-How Here is a sampling of our offering Please share your level of interest

31 Discovery Questions? Any formulation challenges? Do you use any Ceteths? , Laureths, Oleths? etc. Need for high EO/PO alcohols? Looking to replace DEA? Ø Ø Ø If replaced with betaine, is it performing as it did before? Are you aware that betaines have trace levels of dichloroacetic acid (DCA) that are on Prop 65? Have you seen our formularies? Difficulty meeting minimum orders? Dissatisfied with service or lead-times? Would you be interested in a secondary supplier?

32 Differentiate Elé (and Nexeo) More agile and responsive Ø Ø 1, 000 kg to 40 metric tons, Support from project inception, scale-up, through commercial success Can make what others discontinue Can respond quickly to changes in market Custom Tech Service Ø Taylor product to meet customer needs Nexeo increased product line offering Ø Increase share of formula spend with Nexeo

33 High Margin Alternatives: Ø PEL-ALC CA-205 P, PEL-ALC IC-20 -70, PEL-ALC LA-7 90, PEL-FIX 123, PEL-PHOS SG, PEL-QUAT SL-5, PEL-SIL Q 80 Greenish Products: Ø PEL-AMID RSA-4 & PEL-EST OVG Other Top Sellers: Ø Ø Ø PEL-ALC CA-205 P, PEL-AMPH 2 C, PEL-AMID C-DIPA PEL-SULF LE-B, PEL-SULF PEG-12 D PEL-SIL PEG-12, PEG-8 L, PEPG-1818, PEPG-310 Products with high moles EO/PO Ability to modify Ø EO/PO alcohols

Your Success = Our Success 34 How can we help you?