Global Trade Starts Here Linda min What is
Global Trade Starts Here Linda. min 闵勍睿
What is ecommerce? 1995, Seattle
The mission of Alibaba
Alibaba Group was founded in 1999 by 18 people led by Jack Ma Employees: 18 Office: Jack Ma’s private apartment in Hangzhou, China
16 years later, Alibaba Group has become the largest online and mobile commerce company in the world in terms of gross merchandise volume Employees: 34000+ ( As of June 30 th, 2014) Office: 90 offices in mainland China and 19 offices outside mainland China
Alibaba Xi. Xi Campus ( Headquarter)
Alibaba Binjiang Campus (B 2 B)
The largest IPO in US history!
Core Value: The Alibaba Story http: //www. alibabagroup. com/en/about/culture
BIG place big investment Big Sales TEAM big Promotion
11, 526 Stores 2, 200, 000+ employees
11. 11 Shopping Festival ► On November 11, 2015, our China and international retail marketplaces generated a GMV of RMB 91. 2 billion (US$14. 3 billion) settled through Alipay within a 24 hour period. ► On the day, mobile GMV settled through Alipay accounted for 68. 7% of total GMV. ► Alipay processed a total of 710 million payment transactions ► Ali. Cloud processed a total of 140, 000 transactions per second * All 2014 11. 11 Shopping Festival GMV and other figures are subject to final auditing following conclusion of the event.
240 + countries 2 m+ Online shops 100 m+ Members 15 Multi Language 40 + NO. 1 industries Traffic
Alibaba E-Commerce Ecosystem (1) Logistics infrastructure Online marketing Financing O 2 O Logistics Partners (2) Buyers Sellers Consumer protection program Transaction safety program Feedback & rating system Rules of marketplace DATA TEA M Alibaba online and mobile commerce infrastructure Notes: (1) Though minority investments or joint ventures (2) Through arrangements with Alipay, our related company (1) Digital Entertainment Other Participants TECHNOLOGY Social network
To make it easy to do business anywhere !
Global Product Sourcing Made Easier Online trade provides tremendous time and cost savings for buyers Search/ Discovery Evaluate Negotiate Average sourcing cycle: 3. 3 -4. 2 months • 52% of time spent on searching for / identifying • • appropriate suppliers 18% of time spent on RFQ development / RFQ response • 20% of time spent on screening / sorting proposals 10% of time spent on contract negotiations Traditional Sources of Supplier Information • • • Referral (colleagues, associates) Trade shows Industry magazines, trade journals * Source: The Aberdeen Group • • • Transact Industry associations Trade directories Existing suppliers
HOW ALIBABA COULD HELP SMES ?
Suppliers VS Buyers on Alibaba. com: 1: 26
How buyers find suppliers? Search Products by Keywords Browse products by categories Buyer Alibaba. com (Homepage) Search Products in Country Channel Check products in Themed Promotion Banners Request For Quotations(RFQ) Supplier
beer
Page Views of Each Page in Search Result 2 nd page, 8% 3 rd page, 4% 1 st page, rest page, 16% Traffic is the KEY 72% -By the latest Google Eye-Tracking Studies
Show Case
Advanced Product Posting Service (APPS) Product Qualities ≤ 1 ≤ 2 ≤ 3 ≤ 4 ≤ 5 APPS
Extra Inquiry Package (EIP) ……. irie u q n I s
Over 85% of Buyers Prefer to Trade with Gold Suppliers
Professional Web Design Verification with Trust Unlimited Product Posting Higher Ranking More Orders More Buyer Inquiry Higher Product Exposure More Buyer Click
Alibaba. com Ecosystem for SMEs Information Ta F l en n ina t SMEs ce Se Tr Logistic ic rv an sa e c ti on
The voice from GGS
“Responding to Alibaba Extra Inquiries is the key to get our business renounces !” "We joined as a Gold Supplier to gain buyers' trust and get more inquires. " “E-commerce helps breaking time difference barrier for me to connect with customers and partners all around the world ! " "Daeyang Medical Co. , Ltd. Rising to Become a Global Company via Online Trade" Alibaba. com is the best way to start exports for SMEs! Beauty & Personal Care Breast pumps Automobiles & Motorcycles Health & Medical Machinery/Packing Machinery
THANK YOU
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