Get the Goods on Goods and Services Economics






















- Slides: 22
Get the Goods on Goods and Services Economics LAP 10
Get the Goods on Goods and Services Economic Goods and Services Discuss economic goods and services. Explain how economic goods and services are classified.
Discuss economic goods and services.
§ Erica and Jon run errands. § They affect the economy by: • Purchasing economic goods and services • Satisfying their wants
Wants § Wants—desires for things that may or may not actually be required • Craving • Wish • Need
Wants If the Genie gave you everything you requested, you probably would want to add to the list before long. § Unlimited § Vary from person to person § Competing
Economic & Noneconomic Wants § Economic wants— require you to spend money to satisfy them § Noneconomic wants— can be satisfied without spending money
Economic Goods § Economic goods must be: • Physical (tangible) • Useful • Scarce (limited) • Transferable
Economic Services § Productive acts that satisfy economic wants § Same characteristics as economic goods except they are intangible
Relationship of Consumers and Producers to the Economy § Consumers • Limited resources to purchase products D E U N I S DI C T N O • Communicate wants by purchasing or not purchasing § Producers • Limited resources to make products • Must make sure they produce what consumers want
Explain how economic goods and services are classified.
Consumer or Industrial? § Consumer goods and services—purchased and used by the ultimate consumer (final user)
Consumer or Industrial? § Industrial goods and services—purchased by producers: • For resale • To make other goods and services • To use in business operations
Product Classifications for Marketing § Consumer or industrial classification: • Helps marketers plan marketing activities • Serves as guide for: Ø Promotion Ø Distribution Ø Selling
Classifications of Consumer Products § Convenience § Shopping § Specialty § Unsought
Classifications of Industrial Products § Materials § Parts § Installations § Equipment § Supplies
§ Five economic wants you’ve fulfilled in the past month • Goods or services? • Convenience, shopping, specialty, or unsought? • Industrial products involved?
§ Fur—an economic product § What do you think? • Ethical to sell it? • Ethical to buy it? • Ethical to ruin it in protest?
Acknowledgments Original Developers: Kerry Winfrey and Lelia Ventling, MBAResearch Version 2. 0 Copyright © 2015 MBA Research and Curriculum Center
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