GENERALI VITALITY IS A HEALTH AND WELLNESS PROGRAMME

GENERALI VITALITY IS A HEALTH AND WELLNESS PROGRAMME AIMED AT HELPING OUR CLIENTS TO LIVE HEALTHIER LIVES. It is the first holistic health and wellness-based insurance programme that captures the global trend of healthy living. It is combined with a life or health insurance and is designed for retail customers, corporates and agents allowing them to live healthier and save money.

THE GENERALI VITALITY SHARED VALUE MODEL Many people are exposed to a small number of risk factors: poor diet, physical inactivity and tobacco use and excess alcohol intake.

PHYSICAL ACTIVITY HAS SHOWN TO HAVE A PROFOUND IMPACT ON HEALTH OUTCOMES. SMART INSURANCE LÖSUNGEN DER GENERALI.

THE GENERALI VITALITY SHARED VALUE MODEL CLIENTS Improved health, better value through improved price and benefits INSURER Lower claims, higher margins and positive selection and lower lapses SOCIETY Healthier society, improved productivity and reduced healthcare burden

THE GENERALI VITALITY SHARED VALUE MODEL IS A DISRUPTIVE BUSINESS MODEL ENABLED AND CONSISTENT WITH THREE INTERSECTING SIGNIFICANT GLOBAL TRENDS: OPPORTUNITY TO CREATE SHARED VALUE BUSINESSES

HOW DOES GENERALI VITALITY WORK? 1 UNDERSTAND YOUR HEALTH, with the tools and support to improve health 2 TAKE STEPS TO IMPROVE YOUR HEALTH, earn Vitality points for health activities and increase your Vitality status 3 ENJOY RICH REWARDS, which increase with greater health engagement

CUSTOMER JOURNEY OF GENERALI VITALITY SMART INSURANCE LÖSUNGEN DER GENERALI. The customer signs an insurance contract and chooses to become a member of Generali Vitality. The customer determines his personal fitness level and sets his own objectives. The customer improves his health via partners in the field of sports, nutrition and antismoking The more Vitality points the higher his status. The higher the status the more rewards we give to the customer.

THE GLOBAL VITALITY NETWORK BRINGS TOGETHER LEADING INSURERS, WHO ARE RECOGNISED AS GLOBAL LEADERS IN PROMOTING BETTER SOCIAL HEALTH. SMART INSURANCE LÖSUNGEN DER GENERALI. THE GENERALI VITALITY SHARED VALUE MODEL IS A DISRUPTIVE BUSINESS MODEL ENABLED AND CONSISTENT WITH THREE INTERSECTING SIGNIFICANT GLOBAL TRENDS:

GENERALI VITALITY NOW AVAILABLE IN GERMANY AND FRANCE LAUNCH IN AUSTRIA LATE 2017, EUROPEAN-WIDE ROLLOUT PLANNED FOR NEAR FUTURE