GE 401 INNOVATIVE PRODUCT DESIGN DEVELOPMENT Esat Emre
- Slides: 38
GE 401 - INNOVATIVE PRODUCT DESIGN & DEVELOPMENT Esat Emre Erdem Aykut Yıldırım Mustafa Kantekin Mustafa Çağrı İmamoğlu Okan Çalıkoğlu
OUTLINE Company Info Mission&Vision Values & Strageties What we do Our Product Our Technology Cost Plan Target Customer Competitors Road Map Reference
KRIPTOTECH CO. � Organizational Chart
ABOUT THE COMPANY � Kriptotech is a software and hardware integration developer focused on creating security solutions � At Kriptotech, our businesses work in concert to provide the securing solutions into the goods that are used for personal usage.
MISSION, VISION � Mission to produce an easy, high qualified and user friendly device at first step. � Vision Our vision is to be the most trusted provider of technologies that ensure the security of information.
VALUES, STRATEGIES Values We take responsibility for high quality We deliver customer satisfaction We regard our suplliers as essential team members Strategies we will make mass production for our products and will become the most trusted, best known company for USB device in this sector.
WHAT WE DO? � As a start up company, our product is mainly encrypted USB Device � Our product is a secure type data storage mass unit.
OUR PRODUCT � We will mainly design a cryptographic data storage unit. It definitely will have a security unit consist of a keypad, LCD user interface and a USB. � High Security for end Users � User friendly Interface
OUR TECHNOLOGY
PIC 18 F 2550 MICROCONTROLLER:
KEYPAD
OTHER COMPONENTS AND MECHANICAL PARTS: � LEDS: We will be using three different colored leds for password entrance process. � Red LED works approximately at 1, 8 V and 15 m. A Yellow LED works approximately at 2 V and 15 m. A Green LED works approximately at 2, 2 V and 15 m. A
USB CONNECTOR
PERIPHERAL COMPONENTS OF MICROCONTROLLER: � There will be 20 MHz Crystal oscillator, 10 p. F and 470 n. F capacitors, resistors related to leds load.
TOTAL COST
EXPENDITURE SHARES
PRODUCT TREE
HOUSE OF QUALITY:
DEVELOPMENT PLAN
DEVELOPMENT PLAN CONT.
TARGET CUSTOMERS � Everyone who needs the security of information such as company employees, project managers , goverment agency, managers, students etc.
COMPETITORS � Direct Competitors � Indirect Competitors
DIRECT COMPETITORS Tubitak-SIR Not on sale for end user
DIRECT COMPETITORS Hypertec Data. Safe Encrypt Plus 2 GB USB Flash Drive (256 bit AES Encryption-Computer Interface) Price: € 25. 99
DIRECT COMPETITORS � Usb Encryption Programme � Price: $19. 90
INDIRECT COMPETITORS � Cell phones � Price: 300 TL-1500 Tl
DISTRIBUTION CHANNELS � There are various ways to distribute products to customers to satisfy their demand. Direct sales, using retailers, wholesalers and multichanneling are some ways to distribute the products. Each way includes their advantages and disadvantages.
ROAD MAP 20 September - 26 September Deciding project topic � 27 September - 3 October Project resubmission Brainstorming for the project � 4 October - 10 October Prepared Flow Charts Prepared block diagrams �
ROAD MAP 11 October - 17 October Literature survey and competiton report was submitted � 18 October - 24 October Resubmit Literature survey and competiton repor t � 25 October - 31 October Product definition was submitted Seven week:
ROAD MAP 1 November - 7 November Preliminary Presentation � 8 November - 14 November Organizational Plan Expenditure Plan Preliminary Design and Subassembly Specification � � 22 November - 28 November Product and Subassembly Specification
ROAD MAP 29 November - 5 December Project Planning � 6 December - 12 December Development Plan � 13 December - 19 December Working on prototype �
ROAD MAP 20 December - 26 December Interview about the product prototype � 27 December - 2 January Demonstration of the product prototype �
INFORMATION ERA SECURITY OF INFORMATION HAS A CRUCIAL ROLE IN PEOPLE’S LIFE
INFORMATION ERA � According to CIO Magazine, the acceleration for one day of the information the world have in 2020 is equal to the information the world have 2004.
REFERENCE � http: //www. dogoodsoft. com/usb- encryption/buy. html � http: //www. gelecekonline. com/metin/kriptolu_us b_bellek-1640 � http: //www. uekae. tubitak. gov. tr/uekae_content_f iles/Brosurler/SIR. pdf � http: //ceptelefonlarim. files. wordpress. com/2010/ 06/blackberry-bold. jpg � http: //www. microchip. com/wwwproducts/Device s. aspx? d. Doc. Name=en 010280
THANK YOU FOR YOUR ATTENTION � Questions ? � Comments ?
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