Gamification Foursquare Swarm Google News Badges GAMIFICATION The

Μελέτη περιπτώσεων Gamification • Foursquare • Swarm • Google News Badges

GAMIFICATION “The use of game elements and game design techniques in non-game contexts. ” • • • - Engagement gap - Choices - Progression - Social Goal: - Habit get your players playing, and keep them playing

Essential Use Case

Το σύστημα πόντων Point Value Point awards for player activities Activity Purpose 100 points Create an account Early welcome bonus 200 points Import friends Have users imported their social media connections 5 points Read an article Have users read articles 30 points Share a story or reward Have users shared their experience 15 points Read a suggested article from a different category Have users read more articles & explore 10 points Comment Have users commented the content 5 points Favorite Have users rate the content 50 points Create profile Have users input their characteristics 100 points Suggest to a friend Have users invited their friends 50 points Visit once per day Have users rewarded for coming back frequently

Card Sorting Results Information Architecture using Hierarchical clustering analysis. (via Concept. Codify Online tool) Οι χρήστες καθόρισαν την πλοήγηση στο περιβάλλον της εφαρμογής.

The Design Process: B. Visual Design 1 st Phase Sketch Prototypes First Screen Categories Profile Article

The Design Process: 2 nd Phase Working Prototypes URL for working prototypes: https: //invis. io/KF 2 R 7 N 9 SW

Wammi Results: User Statement: While using this application I feel in control 73, 3% Statement: I believe that this application is attractive. 100% The best feature of the application is: User 1: My friends profiles. User 6: Search of news stories and personalizing my feed. User 7: Personalization because I can read only storied that I am really interested in. User 9: Easy and logical navigation, nice user interface. User 11: I t is like Pinterest and I like the way things work. What to you think should change in the application is: User 5: The ability to write comments on the news stories. User 2: Less screens. User 13: Maybe if we could chat with our friends.

Evaluation Users suggested that we : Change the search environment. Change the Profile Screen and the color of the statistics. Combine the introductory screens. Keep our News Feed intact

Final Design URL for working prototypes: https: //invis. io/GP 3 YIPHAJ

Final Design

Final Design

Η εργασία λόγω της καινοτομίας στον σχεδιασμό διαγωνίζεται στο “ACM Student Research Competition”, SAC 2016, 31 st ACM Symposium, on Applied Computing, Pisa, Italy April 4 -8, 2016