from kindergarten to university Entrepreneurship Education Conference Seinjoki

from kindergarten to university Entrepreneurship Education Conference Seinäjoki, 23 rd January 2014 Professor Helle Neergaard i. CARE Aarhus University

Only one in four entrepreneurs is a woman – why?

What do students learn?

Newborn

The stories we tell

The stories we should tell

What boys do

What girls do

Creative universal toys

Mastery experiences

Sports Need for achievement Perseverance

Music Practice makes expert

Art Creativity

Armed forces Alertness Risk assessment

What’s in your backpack?

Symbolic growth experiences

The dynamics of identity development ©

3 elements of entrepreneurship education 1 2 3

Building awareness • Awareness • Retrieving memories – what’s in the backpack? • Recall a critical event (symbolic growth experience) in your life that has taught you something about overcoming difficulties • Consider how this has defined you as the person you are today • What quality/ies have you developed – and in which way can these be interpreted as entrepreneurial • Helping students make ‘entrepreneurial sense’ of these backpack experiences

Nudging • Designing positive behavioural change • Socialization • Dominant style • We learn to cope with the way things are

Mimicking Life begins where your comfort zone

Entrepreneurial thinking

Thank you for your attention Contact details hen@asb. dk

The PACE project • What defines who we are and how we can change? • How do individuals become who they become? • What makes an entrepreneur? Student mindset Employee mindset Entrepreneurial mindset

The dimensions of the PACE project • 5 year project • Denmark 2013 Aarhus Entrepreneurial mindset • Students • Humanities/Arts • Health • Natural sciences • Social Sciences Genesis of opportunities Narratives and Disharmonies story telling and anomalies Assessment and evaluation Identity Constructing Construction new social worlds Transformation processes T r a n Context construction University) • Finland 2014 (Aalto University) • France 2015 (EM Lyon) • USA 2016 (? )