FORT WAYNE CYBER REC CENTER Jacob Heckman Joshua
FORT WAYNE CYBER REC CENTER Jacob Heckman Joshua Echterling Corey Coshow
INTRODUCTION • What is Fort Wayne Cyber Rec Center? • Why choose Fort Wayne Cyber Rec Center? • What is offered? • Where are we located? • Fort Wayne Cyber Rec Center Prices • Promotion strategy
WHAT IS FORT WAYNE CYBER REC CENTER? • Provide Fort Wayne gamers with top of the line computers and programs. • A place for like-minded people to socialize. • Convenient location for gaming competitions. • Amenities such as food and energy drinks to provide a exceptional experience.
TARGET MARKET AND COMPETITION • Target Market • 16+ years old • Male and female • Average gamers are 35 yo for males, 44 yo females • Competition • No competition in local area due to poor placement and the focus on internet rather than hardware.
ADVERTISING • Popular Online gaming advertisements to the surrounding area • Radio adds • Television adds
PRODUCTS PROVIDED FOR USE • Basic computers • Advanced computers • Custom, Built in house, top of the line computers. • Blazing Fast Internet • Conference rooms for meetings and gaming.
PRODUCTS PROVIDED FOR USE (CONT. ) • Office 2016 • Various social media apps • Adobe Suite • Video Editing software • Auto. CAD • Steam Gaming • Drinks & snacks
Fort Wayne Cyber Rec Center Layout
PRICING • Buying memberships to use computers • Pricing depends on usage times and type of computer being used. • VIP rooms priced differently and require a minimum amount of people. • Customers use membership card loaded with minutes to access computers.
PRICING STRUCTURE
PROMOTION • Radio • Days with free trial of computers • Free to come and look around and socialize. • Monthly drawings for members to win free computer time. • Sponsoring gaming events
TOPICS COVERED • What is Fort Wayne Cyber Rec Center? • Why choose Fort Wayne Cyber Rec Center? • What is offered? • Where are we located? • Fort Wayne Cyber Rec Center Prices • Promotion strategy
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