For internal use only We create the worlds
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For internal use only We create the world’s greatest gaming experience, every day 1 1
Aristocrat is a global organization providing industry leading solutions to our partners around the world 2000+ employees 200+ Licenses 90 Countries #2 Global Provider of Electronic Gaming Machines Largest Casino Systems installed base in the US We create the world’s greatest gaming experience, every day Publicly Traded company
Game. Account Network powers many of the leading online gaming operators Complete Internet Platform Services: Rank Group Plc Genting Group Maryland Live! Island Resort & Casino Integrated Skill & Casino Gaming Software : Paddy Power Sportingbet William Hill Boyle. Sports Stan James Gala Coral Group Blue. Square Betfred SNAI Lottomatica Poste Monile Sisal Match. Point Cogetech Victor Chandler Gaming. VC Content Distribution Services: IGT Barcrest Aristocrat Technologies We create the world’s greatest gaming experience, every day 3 3 For internal use only
i. Gaming – Insights • Poker, myths, facts, liquidity Most Popular Card Game: Solitaire We create the world’s greatest gaming experience, every day
i. Gaming – Insights We create the world’s greatest gaming experience, every day
Skill Games We create the world’s greatest gaming experience, every day
The Importance of Skill Games • • Instantly recognized ‘parlor games’ of skill & chance combined Appeal to mass-market lottery customer demographic Inherently socially-responsible High levels of entertainment and social interactivity Relaxing Tournaments & leaderboards Online chat and Friend Lists: social interactions Pay to Play, Not Play to Win We create the world’s greatest gaming experience, every day
i. Gaming – Insights • Offer a Wide Choice of online Gaming Products – Casino Slots, Table Games, Poker, Scratch Cards & Skill Games – Skill Games are community-orientated parlor games – Available via instant-play Web & Mobile Apps • Select an Open Technology Platform – Adopt one or more of the ‘default’ gaming product options – Integrate your chosen gaming product providers – Build a best-of-breed product suite tailored to suit your customers • The importance of land-based casino Slots – Machine Slots are in casinos across 36 US States – Your customers already play Slot games, in those casinos – Online Slots will attract/acquire your customers online We create the world’s greatest gaming experience, every day
Our Recommendations • Launch Virtual Currency Gaming – ‘All cash-in, no cash-out’ is a legal form of gaming nationwide – Online versions of land-based casino Slots and Skill Games will drive Virtual Currency purchasing activity online – How big is Virtual Currency online gaming? Social Gaming companies generate $billions in gaming-related virtual currency purchases! • Move Online Now – – Extend your land-based operations and engage with customers online Online marketing opportunities can drive land-based ticket sales Build a community online (while customers are still cheap to acquire) Prepared and positioned for real money online gaming We create the world’s greatest gaming experience, every day
For internal use only We create the world’s greatest gaming experience, every day 10 10
