Find Your Career Passion to Create Your Career

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Find Your Career Passion to Create Your Career Brand! Shira Lotzar Career Brand Coach

Find Your Career Passion to Create Your Career Brand! Shira Lotzar Career Brand Coach & Recruiter Purposeful Hire shira@purposefulhire. com

Why do so many people want to change careers?

Why do so many people want to change careers?

Because most employers pigeonhole you into work you’re competent at doing… but are not

Because most employers pigeonhole you into work you’re competent at doing… but are not necessarily passionate about.

So how can you transform your paycheck into a career you love?

So how can you transform your paycheck into a career you love?

By aligning your career goals with an employer’s business goals.

By aligning your career goals with an employer’s business goals.

How do you want to make a bigger impact through your work? What superpowers

How do you want to make a bigger impact through your work? What superpowers can you offer? What transferable functional skills can you repurpose? How can reposition your brand (resume and Linked. In) to maximize job fulfillment while minimizing an employer’s risk?

Making a Bigger Impact What problems do you love to solve? What societal challenges

Making a Bigger Impact What problems do you love to solve? What societal challenges keep you up at night? If you didn’t have to earn a living, what would you do?

Passiontivity Discover Your Superpowers! Professional Development Want to High Motivation Need to Low Skill

Passiontivity Discover Your Superpowers! Professional Development Want to High Motivation Need to Low Skill Disengagement High Engagement High Skill Low Motivation Stop-Gap Work

Repurposing Your Transferable Skills “ING” skill A skill you enjoy (eg. writing) “ER” profession

Repurposing Your Transferable Skills “ING” skill A skill you enjoy (eg. writing) “ER” profession A profession (eg. writer) COMMUNITY An industry, mission or sector whose problems you know well

Repositioning Your Brand to Minimize Employer Risk

Repositioning Your Brand to Minimize Employer Risk

Highlight Your Transferable Functional Skills in Your Resume

Highlight Your Transferable Functional Skills in Your Resume

Career Changer #1 “I no longer enjoy government relations but don’t know what I

Career Changer #1 “I no longer enjoy government relations but don’t know what I want to do next. ”

Craft a Compelling Linked. In Brand (Headline and “About” Section) Showcasing Your Career Passion

Craft a Compelling Linked. In Brand (Headline and “About” Section) Showcasing Your Career Passion and Transferable Skills

Career Changer #2 “I’ve been a mortgage banker for 25 years and I’m ready

Career Changer #2 “I’ve been a mortgage banker for 25 years and I’m ready to get out!”

Homework to Recraft Your Career Brand What is your career passion? What transferable *functional*

Homework to Recraft Your Career Brand What is your career passion? What transferable *functional* skills can you repurpose in your resume? What compelling narrative can you create in your Linked. In “About” section?

Questions?

Questions?

Let’s Connect! Shira Lotzar Career Rebranding (Resume and Linked. In Profile Writing) Purposeful Hire,

Let’s Connect! Shira Lotzar Career Rebranding (Resume and Linked. In Profile Writing) Purposeful Hire, Inc. shira@purposefulhire. com 703 -508 -9573 www. purposefulhire. com

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