FEDERATION OF INDIAN EXPORT ORGANISATIONS MARKET ACCESS INITIATIVES

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FEDERATION OF INDIAN EXPORT ORGANISATIONS MARKET ACCESS INITIATIVES (MAI) SCHEME ADMINISTERED BY DEPARTMENT OF

FEDERATION OF INDIAN EXPORT ORGANISATIONS MARKET ACCESS INITIATIVES (MAI) SCHEME ADMINISTERED BY DEPARTMENT OF COMMERCE MINISTRY OF COMMERCE & INDUSTRY FEDERATION OF INDIAN EXPORT ORGANISATIONS

FEDERATION OF INDIAN EXPORT ORGANISATIONS OBJECTIVE TO PROMOTE SUSTAINED INDIA’S BASIS TO EXPORT EVOLVE

FEDERATION OF INDIAN EXPORT ORGANISATIONS OBJECTIVE TO PROMOTE SUSTAINED INDIA’S BASIS TO EXPORT EVOLVE ON A SPECIFIC MARKET AND SPECIFIC PRODUCT THROUGH MARKET STUDIES/SURVEYS

FEDERATION OF INDIAN EXPORT ORGANISATIONS BODIES ELIGIBLE FOR ASSISTANCE EXPORT /TRADE PROMOTION ORGANISATIONS NATIONAL

FEDERATION OF INDIAN EXPORT ORGANISATIONS BODIES ELIGIBLE FOR ASSISTANCE EXPORT /TRADE PROMOTION ORGANISATIONS NATIONAL LEVEL INSTITUTIONS RESEARCH INSTITUTIONS UNIVERSITIES/LABORATORIES CENTRAL STATE GOVERNMENTS DEPARTMENTS INDIAN MISSIONS ABROAD EXPORTERS

FEDERATION OF INDIAN EXPORT ORGANISATIONS ACTIVITIES ELIGIBLE FOR FINANCIAL ASSISTANCE 1. MARKETING PROJECTS ABROAD

FEDERATION OF INDIAN EXPORT ORGANISATIONS ACTIVITIES ELIGIBLE FOR FINANCIAL ASSISTANCE 1. MARKETING PROJECTS ABROAD a. OPENING OF SHOWROOMS & WARREHOUSES b. ORGANISING “TRADE FESTIVAL OF INDIA” c. NATIONAL LEVEL PARTICIPATION IN INTL. TRADE FAIRS d. DISPLAY IN INTERNATIONAL DEPARTMENTAL STORES e. PUBLICATION OF WORLD CLASS CATALOGUES f. PUBLICITY CAMPAIGN AND BRAND PROMOTION g. RESEARCH & PRODUCT DEVELOPMENT h. TO SUPPORT RECOGNIZED ASSOCIATIONS IN INDUSTRIAL CLUSTERS FOR MARKETING ABROAD i. REVERSE VISITS OF PROMINENT BUYERS ETC. FROM PROJECT FOCUS COUNTRIES

FEDERATION OF INDIAN EXPORT ORGANISATIONS ACTIVITIES ELIGIBLE FOR FINANCIAL ASSISTANCE…… 2. CAPACITY BUILDING a.

FEDERATION OF INDIAN EXPORT ORGANISATIONS ACTIVITIES ELIGIBLE FOR FINANCIAL ASSISTANCE…… 2. CAPACITY BUILDING a. FOR IMPARTING TRAINING TO INDIAN EXPORTERS b. FOR UPGRADATION/IMPROVEMENTS IN LABORATORIES, UNIVERSITIES, RESEARCH INSTITUTIONS c. FOR QUALITY UPGRADATION OF SLECT PRODUCTS d. FOR DEVELOPING COMMON FACILITY CENTRES; DESIGN CENTERS, PACKAGING ETC.

FEDERATION OF INDIAN EXPORT ORGANISATIONS ACTIVITIES ELIGIBLE FOR FINANCIAL ASSISTANCE…… 3. STUDIES a. MARKET

FEDERATION OF INDIAN EXPORT ORGANISATIONS ACTIVITIES ELIGIBLE FOR FINANCIAL ASSISTANCE…… 3. STUDIES a. MARKET STUDIES/SURVEYS b. EXPORT POTENTIAL SURVEYS OF THE STATES c. PROJECT STUDIES d. WTO STUDIES e. ALL TRADE RELATED STUDIES

FEDERATION OF INDIAN EXPORT ORGANISATIONS ACTIVITIES ELIGIBLE FOR FINANCIAL ASSISTANCE…… 4. OTHERS a. DEVEDLOPING

FEDERATION OF INDIAN EXPORT ORGANISATIONS ACTIVITIES ELIGIBLE FOR FINANCIAL ASSISTANCE…… 4. OTHERS a. DEVEDLOPING FOREIGN TRADE FACILITATION WEB PROTAL –DATA BASES AND SYSTEMS FOR DISSEMINATION OF INFORMATION - ELECTRONIC AND OTHERWISE TO INDIAN EXPORTERS b. TO SUPPORT COTTAGE AND HANDICRAFTS UNITS

LEVEL OF ASSISTANCE FEDERATION OF INDIAN EXPORT ORGANISATIONS LEVEL OF ASSISTANCE ACTIVITY Opening of

LEVEL OF ASSISTANCE FEDERATION OF INDIAN EXPORT ORGANISATIONS LEVEL OF ASSISTANCE ACTIVITY Opening of Showrooms LEVEL OF ASSISTANCE 75%; 50% & 33% of leasing/rental Charges in 1 st, 2 nd & 3 rd year with ceiling of Rs. 1 crore for each Market/Product per annum REMARKS In case of Multi product Showrooms/warehouses this ceiling would be Rs. 5 crore After review of performance financial support of 20% of leasing/ rental per year charges for further period not acceding 3 years. National level participation/organizing trade festival abroad 65% of the approved expenditure Assistance upto 90% for deserving subject to ceiling of 5 crore for each cases if approved by empowered fair following components: committee. Venue cost including organizing expenses Publicity cost Cost of the catalogues Translation and interpreter charges

FEDERATION OF INDIAN EXPORT ORGANISATIONS LEVEL OF ASSISTANCE ACTIVITY Displays in International Departmental Store

FEDERATION OF INDIAN EXPORT ORGANISATIONS LEVEL OF ASSISTANCE ACTIVITY Displays in International Departmental Store Publication of World Class Catalogues Publicity Campaign and Brand Promotion LEVEL OF ASSISTANCE 50% of rental charges of display space subject to a ceiling of Rs. 1 crore per annum/each product 50% of approve expenditure for a particular market subject to a ceiling of Rs. 10 lakhs per market per annum. 50% of approve expenditure for two years in a particular market subject to ceiling of Rs. 1 crore per annum/per market. REMARKS The assistance can be considered after 3 years for updating the catalogue The assistance can be considered for the third year after a review of the result of the project in the first two years. Upto 90% assistance in priority sector having large employment generation, agriculture/food, Handicrafts, Handloom, Carpets, Leather & Minor Forest Produce including LAC for establishing Brand India with overall ceiling of Rs. 2 crore on any product per annum per market.

FEDERATION OF INDIAN EXPORT ORGANISATIONS LEVEL OF ASSISTANCE ACTIVITY LEVEL OF ASSISTANCE Research and

FEDERATION OF INDIAN EXPORT ORGANISATIONS LEVEL OF ASSISTANCE ACTIVITY LEVEL OF ASSISTANCE Research and Product Development 65% of the total approved cost subject to a ceiling of Rs. 1 crore for each product and balance 35% would be borne by the concerned EPCS/Exporters/TPOs Assistance to Industrial/Artisan Clusters 75% of the approved cost subject to a ceiling of Rs. 1 crore. Assistance to reverse visits of the prominent foreign buyers 65% of the approved expenditure. Following components would be eligible Venue cost Publicity cost Cost of the catalogues Translation and interpreter charges REMARKS 100% of the travel cost of foreign visitor in the economy/excursion class and hotel charges subject to ceiling of Rs. 75, 000 ( Rs. 1 lakh in case of American continent per visitor. )

FEDERATION OF INDIAN EXPORT ORGANISATIONS LEVEL OF ASSISTANCE ACTIVITY LEVEL OF ASSISTANCE Capacity Building

FEDERATION OF INDIAN EXPORT ORGANISATIONS LEVEL OF ASSISTANCE ACTIVITY LEVEL OF ASSISTANCE Capacity Building 66% of the total approved For imparting training to expenditure subject to a ceiling of the Indian exporter Rs. 10 lakhs. The balance 33% to be recovered by the institution from the participant. Following components would be covered: Study Material Venue Cost Facility charges Organizing expenses REMARKS However, upto 90% of the cost of developing master study material for trainers and exporters subject to a ceiling of Rs. 25 lakhs will be supported under the scheme.

FEDERATION OF INDIAN EXPORT ORGANISATIONS LEVEL OF ASSISTANCE ACTIVITY LEVEL OF ASSISTANCE REMARKS -

FEDERATION OF INDIAN EXPORT ORGANISATIONS LEVEL OF ASSISTANCE ACTIVITY LEVEL OF ASSISTANCE REMARKS - Up-gradation of Laboratories, Universities, Research Institutions for fulfilling sanitary and phytosanitary measures, related testing. Upto 75% of approved expenditure subject to a ceiling of Rs. 50 lakhs per organization for necessary hardware and software needed for creating these facilities. - Up-gradation of Quality Upto 66% of the approved expenditure subject to a ceiling of Rs. 25 lakhs per organization per annum. - Developing Common facility centres, Design Centers, packaging, etc. - Hiring consultants/ designers in the prospective/buyer country. 65% of the approved expenditure subject to a ceiling The support for hiring of Rs. 50 lakhs per such center. experts/designers/cons ultants shall not exceed Rs. 10 lakhs in 65% of the charges shall be provided subject to the each case. condition that an exporter can apply for maximum two reimbursements in a year and the total ceiling for each exporter would be Rs. 5 lakh per annum

FEDERATION OF INDIAN EXPORT ORGANISATIONS LEVEL OF ASSISTANCE ACTIVITY Studies Market Study LEVEL OF

FEDERATION OF INDIAN EXPORT ORGANISATIONS LEVEL OF ASSISTANCE ACTIVITY Studies Market Study LEVEL OF ASSISTANCE 75% of the total approved cost and balance 25% would be borne by applicant agency. Export Potential Survey of the 65% of the approved cost of Survey States subject to the ceiling of Rs. 1 crore and balnance of 35% would be borne by the organization of the State. Studies on WTO related matters Upto 100% of the cost which further Miscellaneous Developing Foreign Trade Facilitation Under the Scheme Rs. 2 corore per Portal year has been earmarked for creation of such facility and assistance would be provided on 100% basis. REMARKS

FEDERATION OF INDIAN EXPORT ORGANISATIONS

FEDERATION OF INDIAN EXPORT ORGANISATIONS