Fair trade offers of fairhok at About us

Fair trade offers of fairhok. at

About us �Our company – facts and figures �Why a fairtrade company? �Our marketing strategy Place Price Promotion Products Manuela Weiser, Carina Robeischl and Sarah Schamberger 2

Our company – facts and figures � fair hok. at � Managing director: Josef Lehner Manuela Weiser, Carina Robeischl and Sarah Schamberger 3

Why a fairtrade company? �Most goods are produced to maximise profit. �We take care of people and the environnment. �More transparent administration for small farmers �Advantage for clients: products in line with their value and principles Manuela Weiser, Carina Robeischl and Sarah Schamberger 4

Marketing strategy – Place �Webshop: www. fairhok. at �Sales parties in private homes �Small outlet in the town center of Linz Manuela Weiser, Carina Robeischl and Sarah Schamberger 5

Marketing strategy - Price �Higher than usual, but fair. Manuela Weiser, Carina Robeischl and Sarah Schamberger 6

Marketing strategy - Promotion �Flyers �Vouchers �Loyalty card �Social media �Support of a girls‘ school in South America Manuela Weiser, Carina Robeischl and Sarah Schamberger 7

Marketing strategy - Products �Flowers �Chocolate �Footballs �Carpet �Bananas �Coffee �Tea �Artefacts Manuela Weiser, Carina Robeischl and Sarah Schamberger 8

Rose and Lily Bouquet Size: Medium Price: 12, 99€ Transport 2, 80€ If farer away than 200 km 4, 00€ + Normal Packing 1, 50€ As a present 6, 70€ Insurance 3, 00€ Manuela Weiser, Carina Robeischl and Sarah Schamberger 9

EZA Sonrisa Chocolate Product type: chocolate bar Packaging size: 50 g Flavour: noir espresso, white chocolate, blueberry, raspberry, plum-cinnamon, noire ginger, white chocolate with mango Further information: Sonrisa Chocolate is made with cocoa from Latin America Price: 1, 00€ Manuela Weiser, Carina Robeischl and Sarah Schamberger 10

Footballs FAIRTRADE Omega TT *** 37, 95 € FAIRTRADE Alpha TT *** 29, 95 € FAIRTRADE Gamma TT * 24, 95 € Manuela Weiser, Carina Robeischl and Sarah Schamberger 11

Banana Smoothie Ingredients: Fair trade bananas, ice, fair trade yoghurt, fair trade sugar. List Price: 2, 99€ Packaging: packing case, plastic Manuela Weiser, Carina Robeischl and Sarah Schamberger 12

Thank you for your attention!