Facebook A Leading Menlo Park CA Based Technology

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Facebook: A Leading Menlo Park, CA Based Technology Company Tiburon Research April 16, 2019

Facebook: A Leading Menlo Park, CA Based Technology Company Tiburon Research April 16, 2019

Facebook Comments • Founded in 2004 - In Cambridge, MA - By Mark Zuckerberg,

Facebook Comments • Founded in 2004 - In Cambridge, MA - By Mark Zuckerberg, Andrew Mc. Collum, Dustin Moskovitz, Eduardo Saverin, Chris Hughes • Based in Menlo Park, CA • CEO: Mark Zuckerberg • CFO: David Wehner • Website: www. facebook. com/ Source: 19. 04. 16 Google; Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 2

Facebook was Founded in 2004 and Has Subsequently Evolved through its Early, Middle, &

Facebook was Founded in 2004 and Has Subsequently Evolved through its Early, Middle, & Recent Phases Facebook History Facebook Founded Approximate Dates: Key Steps: 2004 • 2004: Facebook Early Phase XXXX - XXXX • XXXX: -- Middle Phase XXXX - XXXX • XXXX: -- Recent Phase XXXX - 2019 Facebook Today 2019 • XXXX: -- founded Source: 19. 04. 16 Google; Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 3

Facebook was Founded in 2004 Comments • Founded in 2004 - Founded in Cambridge,

Facebook was Founded in 2004 Comments • Founded in 2004 - Founded in Cambridge, MA • Based in Menlo Park, CA Source: 19. 04. 16 Google; Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 4

Facebook is Not a Frequent Advertiser Comments • -- Source: Tiburon Research & Analysis

Facebook is Not a Frequent Advertiser Comments • -- Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 5

Facebook Has a Web Site with XXXX Core Sections, Including __ Facebook Web Site

Facebook Has a Web Site with XXXX Core Sections, Including __ Facebook Web Site -- -- Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 6

Facebook Has a Charitable Giving Program Comments • -- Source: Tiburon Research & Analysis

Facebook Has a Charitable Giving Program Comments • -- Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 7

Facebook is Not a Frequent Acquirer Comments • -- Source: Tiburon Research & Analysis

Facebook is Not a Frequent Acquirer Comments • -- Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 8

Facebook Has Offices Facebook Offices Source: Tiburon Research & Analysis 19. 04. 16 –

Facebook Has Offices Facebook Offices Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 9

Facebook Has Employees Facebook Employees Source: Tiburon Research & Analysis 19. 04. 16 –

Facebook Has Employees Facebook Employees Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 10

Facebook Has Clients Facebook Clients (Millions) Source: Tiburon Research & Analysis 19. 04. 16

Facebook Has Clients Facebook Clients (Millions) Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 11

Facebook Generates Revenues Facebook Revenues ($ Millions) Source: Tiburon Research & Analysis 19. 04.

Facebook Generates Revenues Facebook Revenues ($ Millions) Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 12

Facebook Earns $___ Million Facebook Net Profits ($ Millions) Source: Tiburon Research & Analysis

Facebook Earns $___ Million Facebook Net Profits ($ Millions) Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 13

Facebook Has a Number of Businesses, Including… Facebook Businesses -- -- -- Source: Tiburon

Facebook Has a Number of Businesses, Including… Facebook Businesses -- -- -- Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 14

Facebook’s First Businesses is ___ Comments • -- Source: Tiburon Research & Analysis 19.

Facebook’s First Businesses is ___ Comments • -- Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 15

Facebook’s Second Businesses is ___ Comments • -- Source: Tiburon Research & Analysis 19.

Facebook’s Second Businesses is ___ Comments • -- Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 16

Facebook is Led by its CEO… Facebook Organizational Chart Mark Zuckerberg -- -- --

Facebook is Led by its CEO… Facebook Organizational Chart Mark Zuckerberg -- -- -- Source: 19. 04. 16 Google; Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 17

Facebook Has a Board of Directors Led by its Chairman… Facebook Board of Directors

Facebook Has a Board of Directors Led by its Chairman… Facebook Board of Directors -- • -- -- • -- Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 18

Facebook is Privately Owned Comments • -- Source: Tiburon Research & Analysis 19. 04.

Facebook is Privately Owned Comments • -- Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 19

Facebook Has Assets Facebook Assets ($ Millions) Source: Tiburon Research & Analysis 19. 04.

Facebook Has Assets Facebook Assets ($ Millions) Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 20

Facebook Has Liabilities Facebook Liabilities ($ Millions) Source: Tiburon Research & Analysis 19. 04.

Facebook Has Liabilities Facebook Liabilities ($ Millions) Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 21

Facebook Has Shareholders’ Equity Facebook Shareholders Equity ($ Millions) Source: Tiburon Research & Analysis

Facebook Has Shareholders’ Equity Facebook Shareholders Equity ($ Millions) Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 22

Facebook Earns … Per Share Facebook Earnings Per Share Source: Tiburon Research & Analysis

Facebook Earns … Per Share Facebook Earnings Per Share Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 23

Facebook Declares … Dividends Per Share Facebook Dividends Per Share Source: Tiburon Research &

Facebook Declares … Dividends Per Share Facebook Dividends Per Share Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 24

Facebook Has a … Dividend Yield Facebook Dividend Yield Source: Tiburon Research & Analysis

Facebook Has a … Dividend Yield Facebook Dividend Yield Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 25

Facebook’s Stock Price is … Facebook Stock Price Source: Tiburon Research & Analysis 19.

Facebook’s Stock Price is … Facebook Stock Price Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 26

Facebook Has … Shares Outstanding Facebook Shares Outstanding Source: Tiburon Research & Analysis 19.

Facebook Has … Shares Outstanding Facebook Shares Outstanding Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 27

Facebook’s Market Capitalization is … Facebook Market Capitalization ($ Millions) Source: Tiburon Research &

Facebook’s Market Capitalization is … Facebook Market Capitalization ($ Millions) Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 28

Facebook is Owned by …. Facebook Ownership By Owner Source: Tiburon Research & Analysis

Facebook is Owned by …. Facebook Ownership By Owner Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 29

Facebook’s Stock Volume is…. Facebook Stock Volume Source: Tiburon Research & Analysis 19. 04.

Facebook’s Stock Volume is…. Facebook Stock Volume Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 30

Tiburon Strategic Advisors Comments • Focus on corporate-level strategy - Serve senior executives only

Tiburon Strategic Advisors Comments • Focus on corporate-level strategy - Serve senior executives only at financial services companies - Key services: market seminars, market research, & strategy consulting - Served over 450 corporate clients and completed over 2, 200 projects since 1998 - Host semi-annual CEO Summits, offer free weekly research releases, and offer free business benchmarking tools for all types of advisors • Chip Roame background - Mc. Kinsey & Company - Charles Schwab & Company - Tiburon since 1998 Source: Tiburon Research & Analysis 19. 04. 16 – Facebook © Tiburon Strategic Advisors, LLC™ 31