EXPATRIATE DEVELOPMENT SERIES Latin America Introduction International Retailing

EXPATRIATE DEVELOPMENT SERIES Latin America

Introduction International Retailing: Latin America Personal Assessment Personal Developme nt International Leadership Business Application Human Resource Developme nt

International Retailing: Latin America 3 Personal Assessmen t Personal Developme nt • • • Language Cultural Flexibility Food Flexibility Population Density comfort Amenity Requirements Self-Awareness Internationa l Leadership Business Application Human Resource Developme nt

Personal Assessment 4 Assess � Language Skills and Interest � Cultural Flexibility � Food Flexibility � Population Density Comfort � Amenity Requirements

Anecdotes from two personals 5

Personal Assessment 6 Assess � Language Skills and Interest Latin Alphabet Video Dominant Language by Country

Personal Assessment 7 Assess � Cultural Flexibility Buenos Aires Mexico Barrio

Personal Assessment 8 Hofstede’s Cultural Dimension �A method for examining cultures on a comparative scale Flags of Latin America

9 What is Hofstede’s Cultural Dimension? Power Distance Index (PDI): the extent to which the less powerful members of organizations and institutions (like the family) accept and expect that power is distributed unequally Individualism (IDV): Individually oriented societies everyone is expected to look after him/herself and his/her immediate family Masculinity (MAS): the distribution of roles between the genders Uncertainty Avoidance Index (UAI): a society's tolerance for uncertainty and ambiguity Long-Term Orientation (LTO): Examination of an orientation toward a broader scope aimed at a sweep of history requiring thrift and perseverance to succeed

Hofstede’s Cultural Dimensions 10 Hofstede Cultural Dimensions Nation PDI IDV MAS UAI LTO Canada 38 80 50 45 20 United Kingdom 35 89 66 35 25 United States 40 91 62 46 29 Argentina 49 46 56 86 NA Brazil 69 38 49 76 65 Costa Rica 35 15 21 86 NA Honduras NA NA NA Mexico 81 30 69 82 NA Key: Power Distance (PDI) Masculinity (MAS) Long Term Orientation (LTO) Individualism (IDV) Uncertainty Avoidance (UAI)

Personal Assessment 11 Food Flexibility � Latin & Caribbean Food Latin American Cuisine and Recipes Thyme, cilantro, oregano, capers, olive and chili’s are common herbs and spices in Latin American Cuisine

Latin & Caribbean Food 12

Personal Assessment 13 Population Density Comfort Population Density Country per Kilometer New York City, US Buenos Aires, Argentina 15, 028 São Paulo, Brazil 7, 247 Mexico City, Mexico 5, 954 Rio de Janeiro, Brazil 5, 234 10, 452 Source: World Bank Data, 2010

Personal Assessment 14 Amenity Requirements Appliances Residences Bathing Facilities Environmental Control Outside Space Parking (title: House amenity in Chile)

Personal Assessment 15 Self- Awareness � Ability to Act Outside of Comfort Zone � Tolerance for the Gaps � Acceptance of Assistance � Willingness to Break Routine Latin American Business Etiquette

Self-Awareness 16 Ability to Act Outside of Comfort Zone � Live and perform in foreign environment � Awareness of your new environment � Accept foreign culture and lifestyle

Self-Awareness 17 Tolerance for Ability Gaps � Need to consider a learning curve to adopt new tasks � Need to endure unfamiliar environment � Language or culture Need to consider unexpected situations and outcomes

Self-Awareness 18 Acceptance of Assistance � Be ‘open-minded’ with others � Hierarchical nature of working environment in Latin America Need to learn roles of people in each society High reliance on others

Self-Awareness 19 Willingness to Break Routine Housing and Land Development

EXPATRIATE DEVELOPMENT SERIES Latin America