Emerging Technologies Dinesh Parekh Senior Director Technology Sales
- Slides: 35
Emerging Technologies Dinesh Parekh Senior Director – Technology Sales Consulting 1 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
CUSTOMER CONNECTED BIG DATA/ANALYTICS MOBILE SOCIAL CLOUD EXPERIENCE DEVICES 2 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
CUSTOMER EXPERIENCE 3 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
% 1 4 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
The shopping experience online is incredibly inconsistent! I can’t get the help I need when I need it!… When I go online, I can’t easily find what I need. It’s too complicated to find what’s best for me www. joeuser. com Why are the prices different online than they are in-store? Why can’t I order an item online and pick it up at my local store? It makes NO sense myface. com 5 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Wouldn’t it be nice if they rewarded me for all the friends I have referred?
Customer Journey Across Channels Web 6 Mobile Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Social In-store Kiosks Call center
Customer Journey Across Channels 7 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Customer Journey Across Channels NEED / RESEARCH Web Mobile Social In-store Kiosks Call center 8 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. SELECT PURCHASE RECEIVE / USE MAINTAIN / RECOMMEND
NEED / RESEARCH PURCHASE Web Experience/Portal E-Commerce & Live Help Order Mgmt Story Inventory Web MAINTAIN / RECOMMEND Knowledge/Policy Mgmt Social Engagement & Monitoring Social Marketing Point of Service Store Inventory Order Mgmt Device Platform In-store Kiosks Call center 9 RECEIVE / USE Mobile Platform Mobile Social SELECT Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Mobile Platform Device Platform Order Mgmt
Oracle’s Complete Customer Experience NEED / RESEARCH SELECT PURCHASE Oracle ATG Web Commerce Oracle Right. Now CX Cloud Service Oracle Retail Point of Service RECEIVE / USE MAINTAIN / RECOMMEND Web Mobile Social In-store Oracle Knowledge Management Oracle Cloud Social Engagement and Monitoring Kiosks Call center 10 Oracle Siebel Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Oracle Web. Center Oracle Java Embedded Suite Oracle Retail Store Inventory Management Oracle Endeca Guided Search Oracle Cloud Social Marketing
BIG DATA 11 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
10 10 0 01 110 1111 0010 1 0 001 00 0 110 1 1 12 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 0 0 01 1 1 0 001 01 11 0 0 0111 10 1 00 1 10 10 1 0 001 00 0 110 1 1 10 10 01 0 0 110 1 00 11 01111 0011
VOLUME 13 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. VELOCITY VARIETY
IS HARD TO FIND VOLUME 14 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. VELOCITY VARIETY
DECIDE ACQUIRE for Acquiring & Organizing Information of New Infrastructure Processing ANALYZE 15 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. ORGANIZE Analytics
Comprehensive Big Data Solution ACQUIRE DECIDE ORGANIZE ANALYZE ACQUIRE DECIDE for Acquiring & Organizing Information of New Infrastructure 16 Big Data Appliance Exadata ANALYZE Hadoop No. SQL Database Java Platform ORGANIZE Hybrid Columnar Compression Advanced Analytics Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Exalytics Processing Analytics Analytic Applications In-memory Processing
TRANSFORMATIONAL TECHNOLOGIES Cloud, Mobile, Connected Devices and Social 17 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Challenges with First Generation Clouds 40% ! Cloud Silos & Integration % ! st 62 1 Gen ! ! ! Loss of Visibility & Control ! 82% Security & Data Privacy Sources: “Return of the Silos”, 2011 Information. Week Report; “Cloud at the Crossroads: 2012 OAUG Survey on Application Delivery Strategies”; “Private Cloud Vision vs. Reality”, Information. Week Report, 2012 18 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Oracle Cloud Complete Data Isolation Complete Suite of Application, Platform and Infrastructure Services 19 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Insert Information Protection Policy Classification from Slide 13 Flexible Upgrades and Deployment
Complete Suite of Integrated Services Application Services Platform & Infrastructure Services 20 Human Capital Management Talent Management Social Services Social Marketing Database Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Java Sales & Marketing Customer Service & Support Social Engagement & Monitoring Developer Enterprise Resource Planning Social Network Planning & Budgeting Social Sites Storage Financial Reporting Data & Insight Messaging
of staff use a MOBILE device for work Source: Microsoft research as quoted in the Financial Times, September 26, 2012 21 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Build Your Own Apps Oracle’s Mobile Apps APP ORACLE’S MOBILE PLATFORM MOBILE STRATEGY 22 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
enterprise data at every layer—database, business logic and user interface your enterprise and mobile applications once that run on any device ORACLE’S MOBILE PLATFORM 23 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Applications for Smart Phones and Tablets 24 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Insert Information Protection Policy Classification from Slide 13
Social Business of Twitter users Facebook users have tweeted “liked” a brand about a brand 70% of marketers have little understanding of social media conversations happening around their brand Sources: “ 10 Facts about Consumer Behavior on Facebook” and consumer behavior study on Twitter, Constant Contact® and research firm Chadwick Martin Bailey Alterian’s 8 th annual marketer survey, 2011 25 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Social Engagement: Channels and Technologies Facebook Gadgets Search Engine Optimization Advertisements Pinterest URL Shorteners Curation Promotions Tumblr Mixi Games Social Marketing Google+ You. Tub Twitter Renren Instagram nked. In 26 Social Publishing Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Social Interactions: Orchestrate and Engage Facebook Gadgets Search Engine Optimization Advertisements Pinterest URL Shorteners Curation Promotions Tumblr Mixi Games Instagram nked. In 27 Social Marketing Twitter Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Social Publishing Google+ Renren
Social Commerce Social Marketing Social Service Social Selling Social Recruiting Social Collaboration Social HR 28 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Social Marketing Social Commerce Social Marketing Social Service Social Engagement & Monitoring Social Selling Data & Insight Social Recruiting Social Network Social Collaboration Social HR 29 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Imagine spending less to keep the business running and more on innovation 30 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
ORACLE HAS A OF THAT ARE COMPLETE PORTFOLIO BEST IN CLASS TECHNOLOGIES ENGINEERED TO WORK TOGETHER # 31 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 1
We Know Your Priorities Plan To Improve The Customer Experience 32 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Leverage the Cloud 33 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Harness Big Data/Analytics 34 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Thank You 35 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.