EMC Smarts Managing IT From A Business Perspective

EMC Smarts Managing IT From A Business Perspective 1

EMC Smarts Overview 100 Executing on Vision Executing on Growth – Recently acquired by EMC – Thousands of customers worldwide LEADER 80 Performance – Automate management of dynamic distributed systems – Build intelligence into software that adapts automatically – Integrate IT with business – Automate, abstract, and analyze EMC SMARTS Entuity 60 Magnum Technologies 40 Micromuse CA IBM Tivoli HP Concord BMC Software Aprisma CHALLENGER 20 FOLLOWER 0 20 40 60 80 100 Presence 2

Broad Customer Base, Strategic Partners Global Enterpris e Financial Health Care Service Providers Government & Education Partners 3

EMC Smarts Today A thriving business in real-time fault management Focused on The Business – Managing the infrastructure – Managing the applications – That support the business Adds new independent growth vector to EMC Provides key components to delivering the ILM vision Applications & Services Information Infrastructure 4

EMC Heritage: Information Management But in IT, everything’s connected: The Business – Information – Applications – Infrastructure Applications & Services Information Infrastructure 5

Today’s Business Challenges and Initiatives. . Data Center Consolidation The Business Bridge the gap between the data center and the NOC Application Rollout Quickly deploy applications and manage their performance ITIL Implement IT management best practices Applications & Services Information Compliance issues Network upgrade Take advantage of the latest technologies – Vo. IP, MPLS, WI-FI Infrastructure >20, 000 regulations worldwide: HIPAA, SARBOX, Basel I of II. . . 6

What’s Missing – All Other Products Display ? No built-in analysisongoing — rules-writing required Data & Event Collection Databases Firewalls IDS Servers Applications Video Optical Routers Switches Telephony Storage 7

Managing Services In Real Time With patented, industry-leading technologies Automated Actionable Intelligence Display Analytics Codebook Correlation Technology ™ No built-in analysisongoing — rules-writing Abstraction required EMC Smarts Common Information Model ™ Data & Event Collection Databases Firewalls IDS Servers Applications Video Optical Routers Switches Telephony Storage 8

How EMC SMARTS Works Generic Models describe collective knowledge of objects and their problems Automatic discovery of objects and relationships, creation of management information repository Automatic calculation of signatures for all problems, continuous update of signatures Automatic monitoring and comparison of symptoms with signatures => Problem diagnosis Automatic calculation of impact on business processes and other IT objects 9

Codebook Symptoms Problems 10

Automating Service Management - Start To Finish Analysis Context Collection 11

EMC smarts Top Down Approach 12

What Does It Look Like? 13

This is an example Operations Console layout. This pane is showing Critical Problems. These are the root causes of failure in the IT infrastructure which are Service Impacting The console layout can be changed to add or delete views and filter alarms on a range of criteria This pane is showing Customer This pane is showing the events Impacts. received from the network, system and application elements before they are correlated to provide the Root Cause and This pane is showing Service Impacts. 14

Double clicking on a Notification displays the details of the Notification. 15

The Impact Tab displays the Impact of this fault. In this case, Services and Customers are also impacted along with other network and application components 16

The Impact can also be viewed in detail. In this case the customer Impact is shown as a notification. 17

The Caused. By tab links the Impact back to the fault causing the Customer to be Impacted. In this case there are multiple Critical Problems causing the Impact. These “Root Causes” are in unrelated parts of the IT Infrastructure, in this case a network fault and an application fault. 18

Inbound Adapters Application Insight Abstraction Common Information Model . . . ATM/FR MPLS IP Protocols Optical Multicast Vo. IP Discover y Storage . . . Server PM ACM ASM . . . Reporting Business Impact Business Dashboard Service Assurance Manager Service Insight Inbound/ Outbound Adapters Automated Actionable Intelligence Global Console Outbound Adapters EMC Smarts Product Suite Network Insight Analytics Inbound/ Codebook Correlation Technology. Outbound Adapters 19

Adding EMC Smarts to Your Environment Automated Actionable Intelligence Operations Views Executive Views Operations Infrastructure • • • Trouble ticket Inventory Configuration Reporting Provisioning Abstraction Analysis ICIM • Discovery • Modeling • Adaptation Codebook Correlation • Business • Applications • Infrastructure • Cross-Domain Element Management Network Management • Cisco. Works • Nortel Optivity • HP Open. View System Management • Mercury Site. Scope • BMC Patrol Fault Management Any IT Domain Topology Events Analysis • • Network Systems Application Environments • Security • Business Processes Configuration Management • Micromuse Netcool™ • Tivoli TEC Event Management 20

What is in it for You Reduce complexity Simplification through Management Today’s Network TCO • Can’t hire and train enough people Operations (OSS & Staff) 45% Equipment Network 55% Equipment Network INTELLIGENCE • Heavy applications duplicate effort and investment INTELLIGENCE • Intelligence trapped in people and applications by embedding intelligence • Intelligence pushed into the network instrumentation, infrastructure • Smarter applications leverage network intelligence • Automate where appropriate • Guide human intervention Source: The Yankee Group 21

Thank You 22