Elevator Pitch A pair of Sneakers retails for
- Slides: 11
Elevator Pitch A pair of Sneakers retails for $350. That same pair is resold for $10, 000; how many people do you imagine would pay $10 for a chance to own the very same sneaker?
Air Yeezy 2 “Red October” PRIMARY MARKET Retail: $350 Limited Accessibility PROBLEM SECONDARY MARKET - Resell: $10, 085 Limited Affordability +
SOLUTION Build a platform for accessible and affordable sneaker acquisitions. Leverage demand by charging each user $5 to play Primary Market Price: $350 Secondary Market Price: $10, 085 - $5 Nike Air Yeezy 2 “Red October” +
Market Comparison Retail Price: $2000 Avg Resell Price: $11, 385. 20 Retail Price: $350 Avg Resell Price: $6, 834. 16 Retail Price: $190 Avg Resell Price: $239. 02 PMV: $200, 000 SMV: $1, 138, 520 *Calculations of 100 most recent transactions of each sneaker’s Secondary Market Value (SMV). *Retail = Primary *Resell = Secondary PMV: $35, 000 SMV: $683, 416 PMV: $19, 000 SMV: $23, 902
Market Size $95. 14 Bil Primary Market in US by year 2025 $6 Bil Secondary Market in US by year 2025
BUSINESS MODEL SELLER Inventory Access to Sneakers Authentication $5 Access to Market 3 -5% premium on asking price PLATFORM + Play Hyst BUYER
PRODUCT Search Release Calendar Clean Money 8/29/20 – $5 HYST (add money) 9/5/20 – 9/12/20 – 7 9/19/20 – - + 36 15
Accessib le Expensi ve Competition Exclusiv Affordabl e
Niche Validation 21 Auctions per week 4000+ 70, 000 $ Active app users Revenue per month
HYST TEAM John Kepley Co-Founder Patrick Roy Product Admin George Hines Jr. Founder & CEO Jim Bressoud Product Admin Javier Barrera CIO Barry Lingelbach Operations Admin
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