Educate your employees and achieve your enrollment goals

Educate your employees and achieve your enrollment goals Open Enrollment Education Campaign 1

OPEN ENROLLMENT EDUCATION CAMPAIGN Reduce costs and increase employee satisfaction. 2

OPEN ENROLLMENT EDUCATION CAMPAIGN Why now is the right time? • Employees don’t yet fully understand the value of their benefits. 3

OPEN ENROLLMENT EDUCATION CAMPAIGN How can ABG help? • We can deliver a fully-automated educational open enrollment communication campaign directly to your employees. o All you have to do is provide a file with your employees’ names and email addresses. o Emails will come from support@amben. com. o Employees can opt out of these communications. • We manage every component of the program including: o Distribution of these communications. o Web & landing page creation and hosting. 4

OPEN ENROLLMENT EDUCATION CAMPAIGN This campaign consists of a series of educational email communications that: • Are scheduled to be sent out weekly over a 3 -4 week period and which will culminate with the end of your benefits open enrollment. • Contain links to multimedia tools and resources. • Explain terminology. • Help explain ways in which employees can better manage their healthcare finances. • Assist employees in choosing the right funding level for their benefit. 5

OPEN ENROLLMENT EDUCATION CAMPAIGN Three versions of the campaign are available: • Health Flexible Spending Accounts (Health FSA) • Health Savings Account (HSA) • Health FSA & Health Savings Accounts (FSA & HSA) o If you offer an HSA outside of ABG and would like to use the dual open enrollment communications please let ABG know. 6

OPEN ENROLLMENT EDUCATION CAMPAIGN What do the emails look like? 7

OPEN ENROLLMENT EDUCATION CAMPAIGN What do the emails look like? What you need to know about planning for out-of-pocket healthcare costs Health FSA Health Savings Account Health FSA & Health Savings Account 8

OPEN ENROLLMENT EDUCATION CAMPAIGN What do the emails look like? Determining an appropriate election amount Health FSA Health Savings Account Health FSA & Health Savings Account 9

OPEN ENROLLMENT EDUCATION CAMPAIGN What do the emails look like? What you need to know about Saving for future healthcare costs into retirement Health Savings Account Health FSA & Health Savings Account 10

OPEN ENROLLMENT EDUCATION CAMPAIGN What do the emails look like? Bringing it all together – reasons to take amore active role in your healthcare finances Health FSA Health Savings Account Health FSA & Health Savings Account 11

OPEN ENROLLMENT EDUCATION CAMPAIGN How do we get started? • Email Elizabeth Bonney ebonney@amben. com • ABG will send you a form to collect the following information: o Enrollment end date o Campaign Choice o Link to enrollment platform or enrollment form • ABG will send you a spreadsheet template to collect your eligible employees’ names and email addresses 12

OPEN ENROLLMENT EDUCATION CAMPAIGN ? 800 -499 -3539 support@amben. com 13