ECommerce Explore Pakistan Group Members Paras Ali Raza

E-Commerce Explore Pakistan

Group Members � Paras Ali Raza 11436 � Saqib Manzoor Abbasi 11385 � Amjad Iqbal 11141 � Harris Ashfaq � Sohaib Azeem �

Explore Pakistan is a tourism based ecommerce site prototype. The theme of site is profit making through providing customer tourism facilities in hilly area’s of Pakistan. The site is providing online service of booking and providing information about these places.

Interface The interface of our site is attractive and user friendly. The homepage of site include all the latest posts. The template of our site is relate to tourism and travelling which is attractive to customer. The side contain tabs and their sub tabs which include all the information about targeted areas, packages and prices. The site contain a slider in which pictures of these places are moving.

BUSINESS MODEL We are following store front business model. We are providing customer with free information of different destinations. We generate profits by attracting customer to our packages. Customer order our packages and pay online and directly to our office. We provide services to customer after they select our offerings.

Marketing strategy � � Advertising on our website with packages and events. Link our site to most search engines. People can google it. Advertise on social site (Facebook, Twitter)

Packages � � � Tour of Naran, Kaghan, Saiful-Maluk, Shogran 4 D/3 N 12000/person Tour Murree, Ayubia, Nathiyagali & Patriata 3 D/2 N 6000/person Neelum Valley, Leepa Valley, Banjosa Lake, Muzaffarabad Kashmir Tour 4 D/3 N 16000/person

Back End In back end functions are having perfect flow of information with an administrator that is facilitating transaction and data entry for ease and fast operations. In site database information related to the places, packages and payments are programed and stored for the track of any information.

Cont… � Database administrator have programmed the information which can be given to the customer easily so the information for customer is also stored and authorized for public information like prices, names, packages etc.

Cont… Customer reaches the information regarding prices, offers etc and then go to ‘’booking’’ tab which is programmed to take online payments and for reservation. After booking done information goes to the back end and store information and transaction date. And on due date customer can visit any time for Exploring Pakistan.