ECommerce Directive 2002 Overview ECommerce Directive 2002 Overview
- Slides: 31
E-Commerce Directive 2002 Overview
E-Commerce Directive 2002 Overview
This Map
It was derived from l Complying with the E-Commerce Regulations 2002 by the DTI
There is more information at l The Electronic Commerce Directive (00/31/EC) on the DTI site
The full regulations are l The Electronic Commerce (EC Directive) Regulations 2002
Applies to
Purpose Encourage use l Boost consumer confidence l Free Trade in EEA l
Key Features l Information provision – To consumer – Discounts – Offers – Concluding contracts l Limitation of service providers liability – Unlawful material created by others – See regulations 17 -22
Information provision To consumer l Discounts l Offers l Concluding contracts l
Limitation of service providers liability Unlawful material created by others l See regulations 17 -22 l
Non-Compliance Cancel order l Seek a court order l Sue for damages l Trading Standards can apply for a "Stop Now Order" l
Application of Law
Information Requirements
Full contact details Business Name l Geographic Address l Contact details including email l
Details of relevant trade organisations Register Name l Registration Number or other ID l
Details of authorization schemes l E. g. to advertise or sell financial services
Professional Qualification Professional Body or Institution l Professional Titles l Member State which granted them l Reference to professional rules and access l
Comments l Technological Constraints – If the means of transmission limits information e. g. text message, the requirements are met providing it is backed up by complete information on the web site l Temporary Interruptions – Maintenance, System crash are reasonable excuses l Other Relevant Legislation – Consumer Protection (Distance Selling) regulations 2000
Electronic Contracting
Description of steps to conclude a contract on-line At what point are they committed l Any codes of conduct that apply and how to access them l Any terms and conditions l – Can be saved by user and printed l Acknowledge order promptly and electronically
Indication of contract storage policy Filing l Accessibility l
Clear identification of the means to correct any input errors Prior to placing the order l For instance provide a review with links back to input page l
Notes l Order and Acknowledgement are received – When the receiving party can access them Order acknowledgement does not have to be by same means as order placement l B 2 B transactions can opt of some of these requirements l Excluded contracts concluded solely by email or equivalent individual communications l
Clear Commercial Communications
Identification of who sent it l Person and/or Organization
Identification of promotional offers l Discounts, Promotional Offers, Premiums, Gifts, Games
Explanation of qualifying conditions l Clear and unambiguous
Indication of unsolicited material Recipients must be able to immediately identify l Include "unsolicited advertisement" or "unsolicited commercial communication" in the email title l
Not included Domain Names and e-mail addresses l Product audits l Statutory Reports l Welcome messages and greeting cards l
Other relevant legislation Text messages are calls l Telecommunication (Data Protection and Privacy) Regulations 1999 l
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