EASY PLACEMENT BY KEIC EASY E Employability A
EASY = PLACEMENT BY KEIC
EASY � E = Employability � A: Awareness to form the right opinion � S = Self Confidence; Strategy � Y: Ya by recruiter � E + A + S + Y = Placement
India and World � India at glance � http: //www. ibef. org/economy/indiasnapshot/about- india-at-a-glance � https: //india. gov. in/india-glance � https: //data. gov. in/ � The World � http: //data. un. org/ � http: //news. bbc. co. uk/2/hi/country_profiles/default. st m
India
India Gov.
Data. gov
The World
BBC Country Profile
Economy � Indian Economy � http: //dea. gov. in/monthly-economic-report-table � https: //dbie. rbi. org. in/DBIE/dbie. rbi? site=statistics � The World � http: //www. worldbank. org/ � https: //www. weforum. org/
Economy
RBI
The World Bank
The World Economy
Data & Information � Marketing plan � Objective � Campaign � Idea � Ro. I � � � Creative brief Strategic media plan General research
Marketing Buzzar
Afaqs! – Interviews & Articles
Marketing Plan � Euromonitor � Emerging Markets Information Service (EMIS) � Indiastat. com (A to Z) � Lexis. Nexis � Crisil (Ecommerce Telecom)
Euromonitor
EMIS: Company, Industry and Country
Indiastat. com
Lexis. Nexis
CRISIL – Ecommerce & Telecom
Creative � Afaqs � Coloribus � i. Bank. Live � Campaign India
Creative Brief: Afaqs
Coloribus
i. Bank. Live
Campaign India
Strategic Media plan � Indian Readership Survey (print) � � BARC for TRP � � (Password available with KEIC) Press in India 2014 – 15 � � (Available in MICA Media Lab) Audit Bureau of Circulations (Print) � � (Available in MICA Media Lab) http: //rni. nic. in/ Com. Score
Data & Information on Sector/Industry
Data & Information � Company (Be attentive during company presentation and know as much as you can) � � � � Current plans Work culture People Financial reports Company products Know brands and how evolved Users of products and services Growth opportunity Learning and enhancement offers by employer Job description Remuneration Cross functional exposure Other trends
EMIS: Company, Industry and Country
Company Website
NSE
IIM Jobs
Additional Information � IMC page on MICA KEIC Website � Placement page on MICA KEIC website � Media & Entertainment Report from 2008 to 2016 on MICA KEIC website (Open acces)
Today’s Reader is Tomorrow’s Leader
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