EASY MARKETING FUNNEL Turning Strangers into Customers EASY

EASY MARKETING FUNNEL Turning Strangers into Customers

EASY MARKETING FUNNEL Simple 4 Part Strategy TURNING STRANGERS INTO CUSTOMERS 1. AWARENESS 2. CAPTURE 3. NURTURE 4. CONVERT

EASY MARKETING FUNNEL 1) Awareness HOW WILL STRANGERS HEAR ABOUT YOU? • PROMOTED SOCIAL POST • GOOGLE AD WORDS • SEO • REFERRAL • SPEAKING • PR • SPONSORSHIP • NETWORKING • ADVERTISING

EASY MARKETING FUNNEL 2) Lead Capture LEAD CAPTURE • CAPTURE EMAIL • INVITE TO FOLLOW ON SOCIAL • INVITE TO PRIVATE FACEBOOK GROUP LEAD MAGNET • FREE GUIDE • QUIZ • GIVEAWAY • COUPON

EASY MARKETING FUNNEL 3) Nurture Your Leads KNOW YOU, LIKE YOU, TRUST YOU, BUY YOU • BUILD A RELATIONSHIP WITH WHAT YOU SHARE • CREATE CONTENT • BLOG POSTS • PHOTOGRAPHY • VIDEOS • SOCIAL MEDIA POSTS • EMAIL MARKETING

EASY MARKETING FUNNEL 3) Nurture Your Leads CONTENT PLAN • PHOTOS, TESTIMONIALS, TIPS, NEWS/UPDATES, ETC. • CREATE SCHEDULE • POST TO ALL OF YOUR CHANNELS (WEBSITE, SOCIAL MEDIA, NEWSLETTER, ETC. ) • DRIVE TRAFFIC TO WEBSITE • WEBSITE CONVERTS

EASY MARKETING FUNNEL 3) Nurture Your Leads E-NEWSLETTERS AND CAMPAIGNS • MAILCHIMP (FREE) • CONSTANT CONTACT • COLLECT EMAIL ADDRESSES • BUILD LONG TERM RELATIONSHIPS • BUILD TRUST & CREDIBILITY

EASY MARKETING FUNNEL 3) Nurture Your Leads SOCIAL MEDIA • GO TO YOUR AUDIENCE • SAY SOMETHING REAL • PAID PROMOTION • PINTEREST, FACEBOOK, INSTAGRAM, LINKEDIN, YOUTUBE

EASY MARKETING FUNNEL 4) Convert Your Browsers Into Customers WEBSITE • According to Google, the vast majority of consumers research local products & services online before making a purchase. • When people are ready to make a decision they get online and eventually land on your website. • It’s your website’s job to convert! • Ask for the sale

JENNAJONESDESIGN. COM