e Fresh Agribusiness Solutions Pvt ltd Telangana State
e. Fresh Agribusiness Solutions Pvt ltd Telangana State Journey So Far…. .
2021 -22 FDC Business Strategy Strong Supplier Network developed Initiated B 2 B Business Focus on only unique products PACS/SHG/ FPOs Retailers/Dealers in villages e h t d e s a e r c e n g I n y a l R w Slo oduct B Pr 2 B in
2021 -22 FDC Business Strategy Retain the Existing Customers Expansion in Adjoining Districts Govt Authorized Buyers ARSK & DCMS Corporate Buyers Kalgudi& Plantix Tarpaulins Mulching Sheets Others Paddy Seeds Non Licensee Seeds Our FDCs are Developed as Major/ Key Suppliers of the following products in FDC Areas Sprayers etc. …
Developi ng Strong Network Attract the Customer to increase the Customer Base Buyer Side Supplier Side Increase Bargainin g Power Retain the existing customers
q. We have the Basket of choices q. We can Choose accordingly q. Preference to customer choice q. Select the right Suppliers q. Select the right customer q Agriculture is seasonal q Focus on Seasonal Products q Plan according to season Wise q
Market Intelligence- Competitor Analysis
Promotional Activities at FDCs
FDC Services – New Product Launches FDC is an plot farm for new products promotion and technological interventions q Launching of Mobile operated Pump Starters. q Product Demonstration – STIHL Mist blower (German technology Sprayer)
FDC Services – Product Launches q Product Demonstration- Precision Seeder(Korean technology) q Product Demonstration – Brush Cutter (German technology Sprayer)
FDC Services – Agri-allied ( Forage Seeds) Promotion of Forage Seeds to dairy farmers : e. Fresh is associated with SIRA seeds to provide the forage seeds to farmers at FDC for demonstration (Model farmers)
FDC Services – Product promotion Activities
FDC Services – Grain pro SAVE GRAIN BAGS LAUNCH
FDC Services – Market linkages (Mango Farmers )
FDC Services – Product promotion Activities (TQ-TATA)
Product Promotion – Rythuratham
Model Farmers Program –( TATA Rallis India) e. Fresh is associated with TATA Rallis for promotion model farmers program with different crops(Paddy, Turmeric, Maize & Vegetables)
e. Fresh –TAFE JFarm services e. Fresh is associated with TAFE JFarm Services q JFarm Services is an initiative by TAFE q This free app connects tractor owners and Custom Hiring Centres (CHCs) q Easy access to tractors & farm mechanization solutions to small and large farmers.
Rice FLDs Program – IIRR e. Fresh is associated with IRRI for implementation of Rice FLDs(Front line Demonstration) q Field demonstrations with new Paddy seed verities with the selective farmers in the FDC Villages. q With close monitoring and providing technical support to the farmers from seed to harvesting. q Demonstrated with 3 new verities of Paddy seeds- BIAN-17, DHAN-44 and Improved
Thank you
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