DLink Unified Switch DWS3160 Sales Guide August 2011

D-Link Unified Switch DWS-3160 Sales Guide August 2011 DHQ

Agenda Enterprise Wireless Market Update Product Overview Target Market and Applications Key Feature Introduction Competitive Comparison & Analysis • Positioning Highlight • Key Comparison • Art of the War 3 rd Party Application Appendix

Enterprise Wireless Market Update Enterprise WLAN Market Keeps Growing • The Enterprise WLAN market in 2012 is expected to grow 20. 2% Thin/Unified AP with 802. 11 n is Main Stream Now • With a strong CAGR 44. 6%, 11 n thin/ unified AP rise dramatically up to 11. 8 million units by Y 2015, replace 11 a/g AP in the market. New Standard 802. 11 ac Show Up in Market by Y 2013 Shipments of WLAN Access Points, Enterprise Market, Worldwide, 2006 -2015 (Thousands of Units) 2009 2010 CAGR (Actual) 2011 2012 2013 2014 2015 2010 -2015 Stand-Alone Access Points 2, 434. 3 2, 426. 5 2, 168. 1 1, 949. 2 1, 787. 7 1, 660. 2 1, 615. 6 -7. 8% 802. 11 g 1, 655. 8 1, 381. 4 880. 6 463. 6 169. 1 802. 11 a/g 571. 0 377. 4 228. 7 124. 2 62. 4 802. 11 n 207. 5 667. 8 1, 058. 8 1, 361. 4 1, 519. 7 1, 584. 6 1, 502. 0 17. 6% 802. 11 ac 1 36. 5 75. 6 113. 6 Coordinated Access Points 2, 289. 3 3, 118. 2 4, 772. 0 6, 393. 2 8, 128. 3 9, 939. 7 11, 849. 2 30. 6% 2 802. 11 a/g 1, 494. 3 1, 352. 0 960. 1 392. 9 802. 11 n 794. 9 1, 766. 2 3, 811. 8 6, 000. 3 8, 003. 7 9, 599. 5 11, 158. 2 44. 6% 802. 11 ac 1 124. 6 340. 2 691. 0 Total 4, 723. 5 5, 544. 7 6, 940. 1 8, 342. 4 9, 915. 9 11, 599. 9 13, 464. 8 19. 4% Shipment Growth -0. 1% 17. 4% 25. 2% 20. 2% 18. 9% 17. 0% 16. 1% Note 1: The 802. 11 ac standard is currently under development stage. IEEE ratification is expected for late 2012. Note 2: 802. 11 a/g estimates include coordinated access points that support 802. 11 g only. These represent a small fraction of the overall unit shipments (e. g. 3. 0% in 2010 and 3. 2% in 2009). Source: Gartner (May 2011)

Enterprise Wireless Market Update (Cont. ) Wireless Control Appliance Market Continuing Growth • Upon the growth of thin/unified AP, wireless control appliances rise dramatically with CAGR 20. 8%. WLAN Software License is Booming • The revenue of WLAN enhancement products is booming with CAGR 29. 6%. The majority in this category is software license, which revenue in 2011 is double than its forecast in the report last year shows the market toward “add-on” and “selectable” for wireless management product. Shipments of Enterprise WLAN Equipment, by Product Segment, Worldwide, 2006 -2015 2009 2010 (Actual) 2011 2012 2013 2014 2015 By Shipment (Thousands of Units) Coordinated Access Points 2, 289. 3 3, 118. 2 4, 772. 0 6, 393. 2 8, 128. 3 9, 939. 7 11, 849. 2 WLAN Controllers 115. 4 134. 4 168. 9 209. 0 251. 8 299. 6 345. 4 By Revenue (Millions of Dollars) Coordinated Access Points $887. 9 $1, 248. 5 $1, 590. 8 $1, 890. 9 $2, 202. 7 $2, 557. 7 $2, 916. 5 WLAN Controllers $601. 8 $643. 9 $740. 7 $825. 0 $894. 5 $977. 6 $1, 059. 9 WLAN Enhancement Products $130. 4 $274. 3 $382. 2 $504. 1 $657. 0 $813. 3 $1, 003. 7 Source: Gartner (May 2011) CAGR 2010 -2015 30. 6% 20. 8% 18. 5% 10. 5% 29. 6%

Agenda Enterprise Wireless Market Update Product Overview Target Market and Applications Key Feature Introduction Competitive Comparison & Analysis • Positioning Highlight • Key Comparison • Art of the War 3 rd Party Application Appendix

WLAN Mgmt for Unified Wireless Products D-View Wireless Mgt. Module When to use Selling model Applied model • Large Enterprise • Manage Multiple Unified • Management Module on D • • Switches/ Wireless • Manage Unified / Standalone APs 3 • Enterprise/ SMB/ SME • Manage 12~512 Unified APs per Unified Switch Wireless Controller Unified Switch • Fast L 2/ L 3 Roaming • Auto RF Management • Intrusion Detection and Prevention • Location Tracking • SMB/SME • Up to 16 Unified APs in a AP AP Clustering -View Controllers 1 All Unified APs 2 Standalone APs 3 All Unified Switch 1 All Wireless Controller 1 • Unified Switches/ Wireless • All Unified APs Controllers Bundle with Unified APs • License Upgrade • Unified APs • All Unified APs Clustering Group • Centralized Dispatch Configuration • Centralized Monitor Note 1 : Auto RF management and Fast roaming features are only supported in Unified Switch/ Wireless Controller product group Note 2 : If unified APs are managed directly (not via Unified Switch, nor Wireless Controller), “RF Visualization”, “Auto RF management”, “Fast L 2/L 3 roaming”, “Intrusion detection and mitigation”, and “Location tracking” features are not supported Note 3 : Support DAP-2553/2690/3520 AP in WMM 1. 1; Support DWC-1000/ DWS-3160/ DWL-3600 AP/DWL-6600 AP in WMM 1. 2; Don’t support the “RF Visualization”, “Auto RF management”, “Fast roaming”, “Intrusion detection and mitigation”, and “Location tracking” features

DWS-3160 vs. DWS-3000 DWS-3160 Series Feature Lower Cost! Po. E+ • Full D-link 802. 11 n Unified AP Support (DWL-8600 AP/6600 AP/3600 AP) • 16 K MAC Address Table • SD card slot for portable configurations and firmware images • On Demand Location Tracking • Radio Protection • IPv 4/v 6 Static Route (Up to 512 routing entries) • IEEE 802. 11 e/WMM power saving/ U-APSD • s. Flow • 802. 3 af/at support • Green - Time-based Po. E - Smart Fan Design - Power Saving by Link Status/ Cable Length DWS-3000 Series Po. E • • Unified AP Support: DWL-3500/8600 AP 8 K MAC Address Table IPv 4 Static Route (Up to 128 routing entries) 802. 3 af Po. E support P r i c e

Model and License Description Model DWS-3160 -24 TC DWS-3160 -24 PC H/W Configuration 20 10/1000 Base-T + 4 combo 10/1000 Base-T/SFP 20 10/1000 Base-T Po. E + 4 combo 10/1000 Base-T Po. E/SFP Power AC Power Product Image License Pack Description DWS-3160 -AP 12 (Physical Pack) • Software Upgrade License for 12 APs • Increases number of supported APs by 12 DWS-3160 -AP 24 (Physical Pack) • Software Upgrade License for 24 APs • Increases number of supported APs by 24 DWS-3160 -AP 12 -LIC* (Virtual Pack) • Software Upgrade License for 12 APs • Increases number of supported APs by 12 DWS-3160 -AP 24 -LIC* (Virtual Pack) • Software Upgrade License for 24 APs • Increases number of supported APs by 24 *Remark: 1. 2. DLMS, D-Link License Management System , an on-line system integrating ERP and e -Biz, delivers virtual package of appliance’s add-on services, instead of physical one. Launch time frame round 1 H 2012.

License Combination Examples DWS-3160 -AP 12 DWS License Pack Manage 12 APs (Default) DWS-3160 Manage 24 APs Add 12 APs Support DWS-3160 -AP 24 DWS License Pack Manage 12 APs (Default) DWS-3160 Manage 36 APs Add 24 APs Support DWS-3160 -AP 12 DWS-3160 -AP 24 DWS License Pack Add 12 APs Support Add 24 APs Support DWS-3160 Manage 48 APs

11 n Unified AP Support Model Description Antenna Type Power Product Image DWL-8600 AP 802. 11 n concurrent dual band DWL-6600 AP 802. 11 n concurrent dual band DWL-3600 AP 802. 11 n 2. 4 GHz single band External Antenna Internal PIFA antennas w/ external antenna connectors Internal omni-directional antenna AC Power/ Po. E (802. 3 af)

Agenda Enterprise Wireless Market Update Product Overview Target Market and Applications Key Feature Introduction Competitive Comparison & Analysis • Positioning Highlight • Key Comparison • Art of the War 3 rd Party Application Appendix

Deployment Scenario : SMB Servers PC L 3 Switch L 2 Switch DWS-3160 Application: • Use Wi. Fi phone in the whole building Benefits: • Seamless roaming at/between every floor • AP configuration dispatch & centralized management • Automatic Power/Channel adjustment

Deployment Scenario: Campus/Enterprise Application: • Overlay Deployment: Deploy at the central of existing network infrastructure to manage unified APs remotely • Edge Deployment: Deploy at the network edge • Switch Clustering • N+1 Switch Redundancy • Automatic Power/Channel adjustment • WIDS/WIPS Benefits: • Protect current investment in network infrastructure • Great scalability and reliability • AP configuration dispatch & centralized management • Great wireless threat detection and mitigation Computer Center L 3 Switch • Replace existing old L 2 switch • Provide wired & wireless connections • Manage remote APs across L 2 or L 3 network Overlay Deployment Building A DWS-3160 Edge Deployment • Po. E ports to provide power directly L 2/ L 3 Switch

Deployment Scenario : Factory Application: • Extend the network coverage to Lab • Retrieve/transmit data from/to Lab immediately via WLAN & VPN • Centralized AP management Benefits: • Leverage existing infrastructure • Cost effective Unified architecture Lab Wireless Equipments L 2 Switch Desktop/Server VPN DWS-3160 Headquarters Wireless Equipments

Agenda Enterprise Wireless Market Update Product Overview Target Market and Applications Key Feature Introduction Competitive Comparison & Analysis • Positioning Highlight • Key Comparison • Art of the War 3 rd Party Application Appendix

L 2/L 3 AP Auto-Discovery and Centralized Management Auto-discovery feature allows unified switch and AP to discover each other automatically in L 2/L 3 network • L 2 auto-discovery – Switch discovers AP • L 3 auto-discovery – AP discovers switch • Auto-discovery with DHCP option 43 Centralized policy control • The profile configuration is applied to a managed AP on the event such as when an AP initially transitions to managed mode, or when AP is reset. Customers hence can enjoy the convenience of one-time configuration L 2 or L 3 Network Firmware dispatch Profile dispatch Page is Animated

Switch Clustering Peer Switches can form a Cluster Group • Up to 4 DWS-3160 could be a Cluster Group • All wireless configuration & management can be done from one switch • One Master Switch gathers all statistics and status from peer switches, APs and clients in the group • Provides single point of management Similar to D-Link Single IP Management (SIM) Wireless Management & Configuration Master Switch Peer Switches Admin

N+1/ N+N Switch Redundancy N+1 Unified Switch Redundancy • One extra switch works only as backup • Allow each switch manages its maximum number of APs Primary: Unified Switch 1 Secondary: Unified Switch BKP Unified Switch 1 L 2 or L 3 Network Unified Switch BKP Primary: Unified Switch 2 Secondary: Unified Switch BKP Unified Switch 2 N+N Unified Switch Redundancy • Each switch backup its peer switches • In order to backup peer switches, the switch needs to reserve some space for peer switch managed APs. Therefore, it cannot manage its maximum number of APs

Fast L 2/L 3 Roaming Ideal for Vo. IP application Fast roaming can be supported within a subnet (Layer 2) or across subnet boundaries (Layer 3) without changing IP address of client Intra-switch roaming • Fast roaming between APs which are managed by the same switch Inter-switch roaming • Fast Roaming between switches in a roaming group • Up to 4 DWS-3160 can form a Roaming group DWS-3160 I Clustering DWS-3160 II AP-B 1 Intra-Switch L 2 Roaming Associate with AP-B 1 AP-C 1 AP-A 2 AP-A 1 Associate with AP-A 1 Intra-Switch L 3 Roaming Associate with AP-A 2 Handover from AP-A 1 to AP-A 2 Inter-Switch L 3 Roaming Associate with AP-C 1

Fast Roaming Enhancement: AP-AP Tunnel mode is used to support L 3 roaming without forwarding any traffic to the Unified Switch The APs will create tunnel and forward traffic with each other When clients roam to another AP which is not in the same network subnet, the traffic from roamed clients is tunneled to the originally associated AP of the client Roamed client remains on the same VLAN and has the same IP address Benefit • Reduce network resources because traffic is forwarded locally • Reduce Unified Switch loading DWS-3160 L 3 Switch AP-AP Tunnel 192. 168. 1. 0 Page is Animated 172. 17. 3. 0 10. 10. 0

Auto Channel Adjustment Auto select proper channel and assign to managed APs • In a clustering group, adjust the channels for new event in the system, such as an AP be added, the unified switches readjust channels by schedule (ex. at certain time, upon a certain interval) • Change channels by experiencing the influences from environment Channel 24 Channel 48 3. Changes to Channel 18 Channel 36 2. Rogue AP Or Radio interference Channel 48 New AP Channel 54 1. When inserting new AP, the AP scans the RF area for occupied channels and selects a channel from the available non-interfering, or clear channels.

Auto RF Management Auto Power Adjustment • In a clustering group, automatically adjust the power according to the strength changes of RF signals broadcasting by other APs, the unified switches readjust power by schedule (ex. upon a certain interval) RF Self-Healing • When a Managed AP is powered down, the power of its neighboring AP(s) managed by the same switch is immediately increased by 20% • The power level will readjust again every pre-configured interval by sensing neighboring AP power status Channel Plan Period Power Adjustment Clustering Power 60% 90% Power RFAuto Self-Healing AP Fail Adjustment Power 50% 90% Auto Power 90% Adjustment Power 50% 70% Power 30%

Advanced RF Feature: Radio Protection Advanced “Radio Protection” design to guarantee that 802. 11 transmissions do not cause interference with legacy stations or applications • It is great feature to sustain 11 n client throughput on mixed wireless clients environment (11 n, 11 g and 11 b wireless clients work together) • Without Radio Protection, the 11 n wireless clients will run at 11 g or 11 b wireless speed in mixed environment. Customers won’t need to replace all legacy wireless clients to get the benefit on 11 n transmission (High throughput , High reliability) With Radio Protection Enabled 802. 11 n client Run at 802. 11 n Transmission rate at 802. 11 b/g Transmission 802. 11 b/g client Run at 802. 11 b/g Transmission rate 802. 11 n client Run at Run 802. 11 n Transmission rate at 802. 11 b/g Transmission rate

AP Traffic Load Balancing Balance traffic load of each Managed APs • Based on the percentage of bandwidth utilization • Based on the Max. Wireless Clients Force a new client associating to an overlapped neighbor AP which has lower unitization while the nearest one exceed the threshold Periodically update APs utilization reports Utilization Threshold: 60% AP-B Utilization Threshold: 60% AP-A Reject association from AP-A AP Traffic Load Balancing Force the association to AP-B Request connection to AP-A checks its utilization AP-A reaches the utilization threshold value

Centralized User Access Control SSID Based Access Control • Define Different VLANs and SSIDs for different user group (ex. Sales, RD…) • With ACL configuration on VLAN, administrator can define particular access policy for specific user group • The users belong to different groups need to connect with different SSIDs to get proper access right after authentication successfully Identity Based Access Control • Support Dynamic VLAN Assignment with WPA/WPA 2 -Enterprise, MAC and 802. 1 X authentication • In a SSID, the clients could be assigned to different VLANs that are preconfigured in the external RADIUS server • With ACL configuration on VLAN, administrator can define particular access policy for specific user/ user group V V V 1 2 3 Single SSID User 1 (ex. RD) Server, Internet Access AP-A RADIUS Server User 2 ( ex. Guest) Internet Access Only User 1 go to V 2 User 2 go to V 3

Wireless Intrusion Detection System (WIDS) AP detection and classification • Periodically scan and detect the AP per device or per clustered group • Four classes for AP: Managed, Standalone, Unknown, and Rogue Wireless client detection and classification • Monitor disassociated, pre-authenticated, and authenticated wireless clients • Three classes for authenticated wireless client: Authenticated, Black-listed, Rogue -Fake managed AP -Fake managed SSID -AP using illegal channel -AP using invalid channel -Incorrect security config -Invalid SSID -Unexpected WDS device -Etc… -Not in client database -Probe attack -Flooding network -Too many failed auth -Authenticated with Unknown AP -Etc… AP Classification MANAGED ? ? STANDALONE UNKNOWN ROGUE Client Classification Hacker RF Scanning B Infect AUTHENTICATED B BLACKLISTED ROUGE

Wireless Intrusion Prevention System (WIPS) AP & Wireless Client Threat Mitigation • Protect wireless clients away from threats by sending fake de-authentication messages to de-associate the connection with rogue APs • Inform to every managed AP the list of BSSIDs and channels on which rogue APs are operating • Lock down the location of rogue AP via WLAN Visualization Tool for security adjustment Visualized Alive Site Map Detect rogue AP Send de-authentication message De-association with rogue AP Lock down location AP Classification Client Classification MANAGED STANDALONE ? UNKNOWN AUTHENTICATED B BLACKLISTED ROGUE ROUGE

WLAN Visualization Graphically shows information about the wireless network WLAN Visualization example • A floor plan and network with a D-Link Unified Switch that manages two APs • Show a peer switch and a rogue AP in the network

Device Locator: On Demand Location Tracking Automatically determine probable location of specific AP or client When the device has been located, a green target appears on the graph to indicate the probable location of the device

Agenda Enterprise Wireless Market Update Product Overview Target Market and Applications Key Feature Introduction Competitive Comparison & Analysis • Positioning Highlight • Key Comparison • Art of the War 3 rd Party Application Appendix

Agenda Enterprise Wireless Market Update Product Overview Target Market and Applications Key Feature Introduction Competitive Comparison & Analysis • Positioning Highlight • Key Comparison • Art of the War 3 rd Party Application Appendix

Air. Maganet: Visualized Site Survey Tool Working with Air. Magnet, customer can directly select D-Link managed AP from Air. Magnet application The visualized site planning tool assists administrator to find the optimal quantity, AP location and configurations before deploying Source: Automated WLAN Modeling, Air. Magent

Aero. Scout: RTLS* and Unified Asset Visibility Solution Aero. Scout RTLS Solution • Turns a wireless network into a complete, full-featured visibility solution • Delivers full asset visibility at a low total cost of ownership • Locates any asset or Wi-Fi client • Interoperability with multiple location modes, environments, sensors and other visibility technologies • Offers a complete visibility platform (Aero. Scout Mobile. View) for automating business processes and driving context-aware applications • No negative impact or security concern for wireless networks • Increased return on investment for WLAN *RTLS: Real-time Location System

Aero. Scout RTLS and Unified Asset Visibility Solution (Cont. ) Integration to Enterprise Applications: Integration ORIS, CMMS, EDIS, Security, EHR, Nurse Call, MES, WMS, SAP, ERP, HR, … etc. Visibility Software Aero. Scout Mobile. View Track-Alert-Manage-Integrate Location Determination Location Engine (Indoors/Outdoors, Active/Passive RFID) Wi-Fi Network Infrastructure (D-link Unified Solution Integrate with Aero. Scout RTLS Successfully) Tags Wi-Fi Tags and Clients Wi-Fi + Sensors Wi-Fi + GPS Wi-Fi + Ultrasound Passive Tags