DISTRICT 31 Toastmasters Leadership Institute Club Officer Basics

DISTRICT 31 Toastmasters Leadership Institute Club Officer Basics Summer 2020

Toastmasters Mission – Why are We Here? Toastmasters International Mission • We empower individuals to become more effective communicators and leaders. District Mission • We build new clubs and support all clubs in achieving excellence. Club Mission • We provide a supportive and positive learning experience in which members are empowered to develop communication and leadership skills, resulting in greater self-confidence and personal growth. DISTRICT 31

District Director Keynote Anthony Alexander, DTM District Director DISTRICT 31

Making Pathways Work for Your Members Trevor Crippen, DTM Program Quality Director DISTRICT 31

Getting Members Started Level 1 is the same in all Paths, and the Ice Breaker is freely available. 1. Get members planning their Ice Breaker right away – and schedule them to speak ASAP! • www. toastmasters. org/pathways-overview/ice-breaker 2. Have a mentor meet with them one-on-one to discuss goals and pick a Path separately, if needed. DISTRICT 31

Choosing Between Paths – What’s the Difference? 14 Projects per Path 5 Projects required in every Path - 3 x Level 1, Level 2 Intro to TM Mentoring, Level 5 Reflect on Your Path 4 Electives where you can customize each Path 5 Required Projects that define the learning arc of that Path DISTRICT 31

Choosing Between Paths – Understand the Arc 2 Projects 1 Project 1 Major Project DISTRICT 31

Choosing Between Paths – Communicate the Arc Presentation Mastery Learning how an audience responds to you and improving your connection with audience members 2 a. Understanding Your Communication Style 3. Persuasive Speaking 4. Managing a Difficult Audience 5. Prepare to Speak Professional (20 -minute keynote speech) 2 b. Effective Body Language DISTRICT 31

Choosing Between Paths – Communicate the Arc Dynamic Leadership Understanding leadership and communication styles, the effect of conflict on a group and the skills needed to defuse and direct conflict 2 a. Understanding Your Leadership Style 3. Negotiate the Best Outcome 4. Manage Change 5. Lead in Any Situation (major leadership role) 2 b. Understanding Your Communication Style DISTRICT 31

Choosing Between Paths – Communicate the Arc Motivational Strategies Building connections with the people around you, understanding motivation and successfully leading small groups to accomplish tasks 2 a. Understanding Your Communication Style 3. Understanding Emotional Intelligence 4. Motivate Others 5. Team Building (run a team building event) 2 b. Active Listening DISTRICT 31

Making Projects Your Own Most speeches have very open-ended requirements. Members SHOULD NOT be giving speeches merely reporting on the educational material in a project. Members SHOULD be applying the educational material to their life or using it as an inspiration to give a compelling speech. DISTRICT 31

Example: Understanding Your Leadership Style DO • Give an informational speech about the effects of leadership style on workplace morale and productivity • Tell a humorous story about a time when your style of leadership was not effective • Deliver an inspirational speech about an instance where adapting leadership style made an impact DO NOT • Describe the styles of leadership from the project • List your scores in the leadership styles quiz • Ruminate on why you scored the way you did in the leadership styles quiz DISTRICT 31

Don’t Be Afraid to do Projects Out of Order You can jump to any project at any point except for ‘Reflect on Your Path. ’ • Feel like getting into fun Level 3 elective before you finish Level 2? • Want to get started on your Path’s ‘learning arc’ before you complete Level 1? Go for it! Recommended: • New members should always start at the Ice Breaker • Do the Level 2 -5 ‘learning arc’ projects in order, because the projects build upon each other. Note: you will have to wait until you complete all prior Levels before you can earn awards for Level completions DISTRICT 31

Empowering Pathways • Get new members started speaking first, choosing a Path second • Connect one-on-one with new members to help them pick a Path • Understand each Path’s learning arc • Encourage members to make projects their own • Customize electives and order of Projects to make the Path work even better for the learner DISTRICT 31

Key Education Reminders Trevor Crippen, DTM Program Quality Director DISTRICT 31

Two Steps for an Award 1. Approve Level Completion in Base Camp Allows member to advance in educational program 2. Submit the Education Award in Club Central Gives recognition to member and DCP credit to the club DISTRICT 31

Metrics for Success – Distinguished Club Program Newly effective for July 1, 2020 – June 30, 2021 Toastmasters year Distinguished Club Program (DCP) designations 1. Four members achieve Level 1 2. Two members achieve Level 2 3. Two additional members achieve Level 2 4. Two members achieve Level 3 5. One member achieves Level 4, Level 5, or DTM 6. One additional member achieves Level 4, Level 5, or DTM 7. Four new, dual, or reinstating members 8. Four more new, dual, or reinstating members 9. At least four officers trained in each training cycle 10. On-time payment of membership dues & on-time submission of officer list Qualifying Requirement: 20 members OR a net growth of 5 members from 6/30/2020 to 6/30/2021 Earn Distinguished recognition from Toastmasters International for achieving 5 or more metrics + meeting qualifying membership requirement DISTRICT 31

Expect the Unexpected Audrey Chretien, DTM Club Growth Director DISTRICT 31

Spreading the Word: P. R Planning for your Club Maryann Murphy, DTM DISTRICT 31

WHAT is P. R. ? • Focused on creating a favorable public image • Draws media attention • Varied audience • “Earned” media DISTRICT 31

WHY Do P. R. ? 1. Get more members DISTRICT 31

WHY Do P. R. ? 2. Acknowledge supporters (hosts, Zoom providers) 3. PROMOTE OUR MEMBERS! Celebrate Business Job Search Cause Book DISTRICT 31

MESSAGES to promote § Who we are § What we offer § What we do § Why join DISTRICT 31

ANGLES to promote § Events (elections, awards, contests, etc. ) § Human interest stories § Personal commentary § News responses § Resource sharing DISTRICT 31

HOW to get noticed Traditional Media üPress releases üPublic service announcements (PSAs) üCalendar listings üSelf-Printed üSpeaking at other organizations DISTRICT 31

HOW to get noticed Electronic Media § Chapter Website § Social media o. Chapter FB page o. Members’ media o. Targeted media § Media sites DISTRICT 31

HOW to get noticed Word of Mouth MOST important method DISTRICT 31

Toastmasters Resources §Brochures, merchandise §Websites §International §Brand Portal §Brand Manual §Let the World Know §News release templates §Videos §District – info, inspiration §Club – info, inspiration §Toastmaster magazine articles DISTRICT 31

Be Strategic § Target your audience § Develop media relationships § Plan schedule {frequency matters) § Check out other clubs’ PR DISTRICT 31

Encourage entire club to: § Share suggestions for articles, angles § Post to relevant social media § Routinely § For special events § For special promotions § Like, Share, & Comment § Send you info so you can promote them § Write their own articles for the club § Share connections for follow-up DISTRICT 31

Create YOUR P. R. Plan 1. Think about goals 2. Write your plan 3. Engage others 4. Enjoy the results! DISTRICT 31

Breakout Sessions Before the break, please add the number of your officer role breakout before your name to assist the Zoom host (Megan Heffernan) in assigning you to the right place! 1. 2. 3. 4. 5. 6. 7. President Vice President of Education Vice President of Membership Vice President of Public Relations Secretary Treasurer Sergeant at Arms DISTRICT 31

Take a Break You will now be assigned to your breakout room. Breakout sessions will begin at 11: 30 am. DISTRICT 31

Breakout Sessions Individual officer role overviews and group discussion DISTRICT 31

District News & Announcements Anthony Alexander, Trevor Crippen & Audrey Chretien District Trio DISTRICT 31

Your Toastmasters Profile One stop for it all! toastmasters. org/my-toastmasters/profile Links to: • Club Central • Base Camp • Path Selection • And more! DISTRICT 31

Opt In! Stay in the loop! To ensure you receive important information about your role: • Update Officer List on Club Central • Adjust “Privacy and Consents” to allow email communication • Contact trio@district 31. org if you’re not receiving monthly District 31 newsletter DISTRICT 31

Renewal Dues are Due by 9/30 • Membership renewal payments for October-March can now be made in Club Central. • Members will lose access to Base Camp if unpaid before 10/1 (access restored once paid again). • Company pays your dues? Need an invoice? You can generate a custom invoice in the “Submit Dues” section in Club Central. DISTRICT 31

The Next Level of Leadership Go beyond the club. Take your leadership to the next level. As a District leader, you will: • Plan events for multiple clubs • Coach fellow Toastmasters members and clubs • Build communication skills with new audiences • Network with other driven individuals • Have fun! To take the next step, email trio@district 31. org. DISTRICT 31

Sensational 7 Training Incentive! Train all 7 officer roles at a TLI this summer Club earns a purchase of up to $25 from Toastmasters Store, with shipping costs absorbed by District 31 *Clubs can win in each training season* DISTRICT 31

2021 District Contests Coming Spring 2021 at CLCON! International Speech Contest Humorous Speech Contest Clubs must submit contestants to their Area Director by 2/14 Training for contests will be held in the Fall. DISTRICT 31

Share Your Events! Holding a special workshop? Running a panel discussion? Conducting a Speechcraft series? If you or your club is hosting a workshop or event, please share with trio@district 31. org. DISTRICT 31

D 31 Pathfinder Award Earn Levels 1, 2, 3, 4, and 5 in one Toastmasters year (7/1 -6/30) Can be from any combination of Paths Replaces the classic D 31 Triple Crown award DISTRICT 31

Q&A Ask us anything! STAY IN TOUCH! Email: trio@district 31. org Web: www. district 31. org @d 31 toastmasters on & DISTRICT 31