Distribution and Dissemination Distribution Guideline and Dissemination Guideline

Distribution and Dissemination Distribution. Guideline and Dissemination Guideline Dipak Kanti Mazumder Consultant, BKMI June 14, 2016

Background • Conducted a study in 2014 -2015 to understand the BCC Material Distribution and Dissemination System in Bangladesh conducted • Shared the study report with IEM, IPHN & BHE Officials and HPN Coordination meeting 9/9/2021 2

Existing D & D of BCC materials in DGHS BHE CMSD IPHN CS Office Store RWH/ DRS CS Office Store UH&FPO Store Union/ UH&FWC CC/Field CC/ Field Union/ UH&FWC CC/ Field 3

Existing D & D of BCC materials in DGFP IEM CWH D FP Store RWH UFP Store Union/ UH&FWC CC/SC/ Community Union/ UH&FWC CC/SC/Community 4

. . Recommendations Policy issues : • Generic guidelines on Distribution & Dissemination of BCC materials • Utilization of regular supply chain for distribution of BCC materials • Effective monitoring & supportive supervision 9/9/2021 5

Recommendations Programmatic issues: • Regular capacity building exercises • Orientation on BCC for MOs’ responsible for monitoring & supervision • Communicate the Job responsibilities clearly • Assign designated focal person for BCC activity • Ensure need based production & supply • Audience specific and attractive BCC materials 9/9/2021 6

Users of the SBCC guidelines & tools • National: LD, PM, DPM and Respective Officials • District: Director (Div), CS, DDFP, AD (FP/CC), DCS, HEO (Sr. and Jr. ) • Upazila: UH&FPO, UFPO, MO (MCH-FP), AUFPO 9/9/2021 7

D & D Guideline 9/9/2021 8

Three tools are available for monitoring SBCC activities: • M&E checklist • Unit-specific format • AV Van implementation, reporting & monitoring 9/9/2021 9

Guideline for Distribution • • 9/9/2021 Storage Packaging Handling and care Transportation Disbursement Recordkeeping • Designated forms • Computer based Reporting 10

Guideline for Distribution…. . Figure 1: Within Central/ Regional Store and Upazila Store Push Pull Upper Level Facility Upazila Store Lower Level Facility Service Delivery point Figure 2: Within Upazila Store and Service Delivery Point (SDP) Push Pull 9/9/2021 Upper Level Facility CWH/RWH/CMSD Lower Level Facility Upazila Store 11

Guideline for Distribution…. . Sl. SBCC Material/ No. Media 1 News paper Ad Where to use How to use Nationwide for National newspapers Market, pharmacies, bus stand, schools, community buildings, etc. Placement of the message Can be used as job aids or as take away materials Should be mounted at a visible height: 5 -6 feet 2 Poster 3 Leaflet meetings, counseling, workshops, etc. Flashcard Clinic-based counseling, group Make understandable meeting Brochure Individual/group counseling, group meeting Sticker Clients showing up at different Place stickers in place conspicuous public places. Flip Chart Courtyard & small group Engage the audience in a meeting, individual counseling dialogue, rather than giving a lecture. 4 5 6 7 Can be provided as take away& job aids. 12

Guideline for Distribution…. . Audio-visual (AV) Show • Sl. No. 1 SBCC Material/ Where to use Media Audio cassette (song/ drama/radio Group meeting program) 2 Mike 3 Video Show How to use Before the group meeting During the group meeting The mike should remain fixed if a central location Community to ensure all around spread Community Meeting, As described above Growth Center, SDP Waiting room & Courtyard meeting 13

Guideline for Distribution…. . • SBCC outdoor material/ media Sl. SBCC Material/ No. Media 1 Street Drama 2 Folk songs 3 Billboard Where to use How to use Similar to the audiovisual show discussion Places of public gathering session should follow the drama. Hire locally popular Courtyard; any open space singer and songs when possible Make sure the billboard is not covered Places where pedestrians by tree branch, electric frequently pass posts or other materials. 14

Print media 1. 2. 3. 4. 5. 6. 7. 8. 9. 9/9/2021 Newspaper Leaflet Poster, sticker Brochure Flipchart Resource kit Banner Roman banner X stand 15

Electronic media 1. 2. 3. 4. 5. 6. 9/9/2021 TVC/RDC TV drama Short film Listening drama Internet AV van show 16

Outdoor media 1. 2. 3. 4. 5. 6. 7. 8. 9/9/2021 Sign board Billboard Neon sign Title board Tri-vision Street drama Musical show/ video Folk talents program 17

Content in AV Van Show tools: Four tools 1. Guideline on step-by-step activities for AV Van Shows 2. Projectionist/ AVO Reporting Format 3. Monitoring Checklist 4. AV Van Show Monthly Activities Report 9/9/2021 18

Guideline on Step-by-step activities A. Before the Show: 1. Prepare a calendar for AV Van shows 2. Identify the intended audience and themes; and select appropriate videos 3. Contact the local FPI/HI/AHI as appropriate, for the show at least 1 week before the show. 4. Request the FPI/ HI to do the needful preparation 5. Organize the content at least 1 week before the show 6. Follow up the to see that arrangements have been made 9/9/2021 19

Guideline on Step-by-step activities B. Organize the Show: 1. Encourage presence of community members, local leaders, NGOs, government officials, field workers and other relevant stakeholders 2. Set up the equipment , set up the displays materials 3. Start the event on time. Ask the audience if they can hear and see properly 4. Ask some open-ended questions to generate discussion/ facilitate short quiz session 5. If available distribute SBCC materials 6. Link with the facilities 7. Keep photo document. 9/9/2021 20

Guideline on Step-by-step activities C. After the Show: 1. Complete the Projectionist Reporting Format. 2. Share the report with supervisors & take feedback. Incorporate feedback into plans for future events with documentation. 9/9/2021 21

Reporting format and checklist Sl. Tools/ Job Aid Intended user Content Frequency No. of Use 1 Projectionist/AVO A concise tool having Reporting Format for the AV van show. targeted information. With each AV van 2 Monitoring officials Has general show Checklist of the AV van show. information 3 9/9/2021 AV Van Monthly Activity This tool is for the This is a compilation desk officials of report of the AV van headquarters. show. Monthly 22