Discussion What is a franchise Business format franchising

Discussion What is a franchise? ‘Business format franchising’ franchise franchisor grants a licence to franchisee trades under name of franchisor

Discussion What types of businesses tend to be franchises? Fast food outlets? clothes stores? hairdressers? Can you think of any others? What popular franchises do you have in your country?

Setting up a franchise Put these stages of researching a franchise into the correct order. b)a)Decide how much money you can and afford to to invest howfranchisees much you Shortlist two or three franchises talk someand of the need to borrow. running these businesses. d)b) Identify of business you would like operate Decidethe howtype much money you can afford toto invest andin. how much you need to borrow. e) Contact the franchisees operating in that business and ask them to send c) information. When you have all the information you need, complete the application you form of the most suitable franchise. a) Shortlist two or three franchises and talk to some of the franchisees d) Identify the type of business you would like to operate in. running these businesses. f) e) Do. Contact some market research. operating in that business and ask them to the franchisees send you information. c)f)When you have all research. the information you need, complete the application Do some market form of the most suitable franchise.

Setting up a franchise Maria mentioned these figures when talking about her franchise. Can you remember what they refer to? five or six times for three years five years ago € 50, 000 £ 12, 000 three months 50% £ 2, 500

Verb collocations a profit a phone call somebody a favour overtime homework a break a recommendation make business a chance an excuse do market research an arrangement an exam a decision a risk serious work take

Discussion made 1 What was the last big decision that you _______? take a break from work? 2 How often do you need to _____ took a risk? 3 When was the last time you _____ do 4 What kinds of companies would you like to _____ business with? done anyone a favour this week? 5 Have you _____

for a long time two weeks ages nearly a year five hours or yesterday’s 2008 last night Tuesday atime year a long wenearly moved offices five hours 9 o’clock ages two weeks my birthday meeting since ? 2008 last night Tuesday we moved offices 9 o’clock yesterday’s meeting my birthday

Asking questions Question Answer 1 How long has Max lived in Hong Kong? Max has lived in Hong Kong since 2000. 2 How long has she been in charge? She’s been in charge for six months. 3 How long have they owned stores in the US? They’ve owned stores in the US for three years. 4 How long have you known about the takeover? I’ve known about the takeover for a few days now. 5 How long has he been ill? He’s been ill since last Thursday. 6 How long have you had this problem? We’ve had this problem since the new machinery was installed.

Discussion Travelling by air – what do you need to do? duty free shop passport control departure lounge check in desk security check

Discussion Travelling by air – what do you need to do? check in desk security check passport control duty free shop departure lounge

Handling questions No, on the contrary I’m afraid I can’t go into the details here That’s a very good question OK, I’m glad you asked me that Some people say that, but it isn’t A Prepare to talk for two minutes about your plans for the future. Where do you see yourself in five years time? B Prepare a list of questions to ask your partner.

Notes: Positive points Negative points Location Cheap land No problems to expand Flat area, near large river, flooding? High humidity, parts would be kept inside Infrastructure (roads, railways) Good rail connections to Mumbai No plans for highway Road connections poor, especially in monsoon. Highway won’t be finished for years Plenty of skilled workers as small factories in area already Need to invest in some retraining programmes Lots of suppliers in area None of local suppliers have necessary control units. Will need to fly in from UK at start Staff Suppliers Constructing the factory Only six months With paperwork could take up to a year

Are you a risk taker? 1 Where would you put yourself on this scale? Give reasons. 1 hates risk 2 3 4 5 loves risk 2 Give some real life examples when you have taken or avoided taking risks. 3 Would you like to set up and run your own business? Why not?

Name of franchise Established Finnley’s 2000 Business area Home care Franchise fee £ 20, 000 Cost of fittings etc. No. of franchises Typical customers Growth potential ? 300+ Disabled and/or older people High Toasties 1999 Classic Cotton Clothes 1989 Convenience food € 7, 500 € 60, 000 530 Young professionals, office workers, students ? Organic clothing £ 18, 000 £ 30, 000 -£ 40, 000 Almost 100 People in late twenties or thirties High