Directed Path Directed Path Agenda Directed Path About

Directed Path

Directed Path

Agenda Directed Path About Us Our Target Promotional Objectives Creative Execution

Introduction Directed Path inc. was formed in 2002 and since its inception we have been diligently working to advance within the marketing industry. We saw a void in this industry between Major Marketing firm’s (commonly involved with fortune 100 companies) and the small graphic & web design firms with limited knowledge and experience in result-oriented marketing and branding strategies. Today we use our in-house creative and technical talent along with handpicked vendors to offer full-service direct marketing and branding services to small medium and large enterprises.

Our Guide Create Synchronicity between Direct and Digital Marketing Directed Path Develop strong relationships with our clients and their customers while maintaining a third party view

Promotional Objectives Directed Path Increase awareness of Service. Master’s Go Green Campaign Increase business to business sales for Service. Master Go. Green by 20% Increase traffic to Service. Master’s website by 30%

Creative Objectives Directed Path Our goal is to create a campaign that has an environmentally conscious image. To portray service master as the premium choice for green cleaning services To highlight key benefits gained from using our green cleaning services To tailor our promotions to certain individuals within an organization to increase the effectiveness of the campaign

Creative Execution Directed Path

Letters Directed Path

Post Cards Directed Path

E-Mail Blast Directed Path

E-Mail Blast Directed Path E-Mail Includes Click here to learn more Link to Go. Green site Green. Tips Video Check out these other environmentally friendly sites Registration Links to other sites Sign up for monthly green tips

Questions? Directed Path Authorization to move forward

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