DIRECT MARKETING PREMIER LEAGUE Lets Score DIRECT MARKETING

DIRECT MARKETING PREMIER LEAGUE Lets Score….

DIRECT MARKETING PREMIER LEAGUE (DMPL) Ø The Direct Marketing Premier League 2018 is a cricket T 20 league where every player’s performance will change the fortune of their teams Ø All DMs and CHs have attended the team auction and have selected their teams and captains respectively Ø The players selected to play are EDMTs who will be supported by their Captain – ABM

DMPL – TEAM GALLERY CHENNAI CHEETAHS DELHI DRAGONS LUCKNOW LIONS THANE TIGERS KOLKATA KOBRAS

DMPL – OBJECTIVE Ø The objective of this league is to showcase outstanding all round performance to win the game, that is, bat like Sachin Tendulkar (score highest runs) and bowl like Anil Kumble (take highest wickets) Ø The performance will be gauged on 10 parameters : MFSUTRADHAR Bisz. Activity Updation DM bisz. share IN TT IN BA WL BO Early Default % Sparsh Bisz. G Gram Pravesh bisz. G Bisz. Nos Gram Pravesh Updation Sutradhaar code creation Customer Retention

DMPL – GAME FORMAT Ø The DMPL match will be played on a “Monthly” basis Ø Scorecard will be accessible via portal to ABM/DM/CH on a daily basis Ø Runs/Wickets will be accumulated basis 10 parameters (1 Wicket = 10 Runs) Ø Focus is to achieve highest cumulative score using all 10 Parameters Ø ABM/DM/CH to be able to see calculation of scores for their respective teams

EDMT – PARAMETERS & SCORESHEET BATTING BOWLING Bisz. Nos No. of cases done by EDMT and booked in Direct Marketing Early Default % Absolute % , total OD cases to total live cases in his/her branch Gram Pravesh bisz. No. of cases booked in lead source type “Gram Pravesh” under Direct Marketing Activity Updation Updating Activities in web module against target of 10 nos. by each EDMT in a month Gram Pravesh Updation 15 villages to be covered by each EDMT per month and updated in web module under Activity “ Gram Pravesh “ MFSUTRADHAR Bisz. No. of cases done by EDMT and booked in lead source type “ MFSUTRADHAAR” in Direct Marketing SPARSH Bisz. No. of cases done by EDMT and booked in lead source type “SPARSH” in Direct Marketing Sutradhaar code creation DM bisz. share % of DM Business to Total MMFSL Business of his/her Branch. Customer Retention DETAILED SCORECARD Sutradhar codes created in a month per EDMT(only Final codes) % of existing customers retained to total EDMT business as per TB Direct Marketing

ABM – PARAMETERS & SCORESHEET BATTING BOWLING Bisz. Productivity Average Business nos pm for all EDMT in the region reporting Early Default % Absolute % EDMT total live cases vs. OD cases in his/her area Gram Pravesh bisz. Avg. of 5 UNITS per month per EDMT reporting business booked in “Gram Pravesh” Activity Updation Gram Pravesh Updation Updating in Web module: Agst. target of 10 activities per month by each EDMT reporting MFSUTRADHAR Bisz. Avg. of 5 Sutradhar Business in a month per EDMT reporting SPARSH Bisz. Avg. of 5 Sparsh Business in a month per EDMT reporting DM bisz. share % of DM Business to Total Business of his/her Region Sutradhaar code creation Customer Retention DETAILED SCORECARD 15 villages to be covered by per EDMT reporting per month and updated in web Module Sutradhar codes created in a month per EDMT(only Final codes) % of existing customers retained by EDMT reporting to total Business

DM – PARAMETERS & SCORESHEET BATTING BOWLING Bisz. Productivity Average Business nos pm per EDMT reporting Early Default % Absolute % of EDMT team total live cases vs. OD cases in his/her division Gram Pravesh bisz. Avg. of 5 UNITS per month per EDMT reporting booked in Gram Pravesh lead source option. Activity Updation Updating in web module against target of 10 activities per EDMT per month reporting Gram Pravesh Updation Avg. 15 villages covered per month per EDMT and updated MFSUTRADHAR Bisz. Avg. of 5 Sutradhar Business in a month per EDMT reporting booked in MFSUTRADHAAR lead source option SPARSH Bisz. Avg. of 5 Sparsh Business in a month per EDMT reporting booked in SPARSH lead source option DM bisz. share % of DM Business to Total Business of his/her Division Sutradhaar code creation Customer Retention DETAILED SCORECARD Sutradhar codes created in a month per EDMT(only Final codes) % of existing customers retained against total EDMT business

CH – PARAMETERS & SCORESHEET BATTING BOWLING Bisz. Productivity Avg. Business nos. pm of EDMT in the Circle Early Default % Absolute % EDMT team total live cases vs. OD cases in his/her Circle Gram Pravesh bisz. Avg. of 5 Business per EDMT per month business booked under Gram Pravesh lead source option. Activity Updation Completion at all levels, target of 10 activities per EDMT Avg. of 5 Sutradhar Business per EDMT in a month of Circle Gram Pravesh Updation 15 villages covered per EDMT per month and updated in web module MFSUTRADHAR Bisz. SPARSH Bisz. Avg. of 5 Sparsh Business per EDMT in a month of Circle DM bisz. share % of DM Business to Total Business Sutradhaar code creation Customer Retention DETAILED SCORECARD Sutradhar codes created in a month per EDMT(only Final codes) % of existing customers retained. Total EDMT business vs. Existing customer retention

‘MEN’ OF THE TOURNAMENT (QUARTERLY WINNERS) Exciting surprises in store for Quarterly winners Designation All India Ranking Circle Head Top 1 Divisional Manager Top 5 Area Business Manager Top 5 EDMT Top 10 So what are you waiting for? Let’s Score!

TERMS & CONDITIONS • DM/ABM/EDMT : - To qualify as quarterly winner, individual must feature in “Monthly Top List” in at least 2 months out of total 3 month tournament. • CH : - to feature in “Monthly Top List” in first two positions in at least 2 months out of total 3 month tournament. • Incase of multiple individuals having featured in “Monthly Top list” at least twice, preference will be given to highest scorer • MIS as published by HO team only will be used for results. Relevant data updation in systems will need to be ensured by the Field Team • Decision of the Contest organizers will be final and binding • The above lists a few enablers – these may be changed, discontinued, upgraded during the contest period. Additional enablers may be launched during the contest period. These will be released by the contest organizers only.

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